B.Sc. Visual Communication – Best Deemed University in Chennai

Vision

The vision of the Department of Visual Communication at VISTAS is to set global standards for media education research, training, and industry collaboration through high-quality skill-based education and practical exposure for building a knowledge-driven student community, thereby contributing to societal development and the development of entrepreneur skills along with universal values and ethics.

Mission

The mission of the Department of Visual Communication at VISTAS is to create a skill-based learning environment that nurtures new ideas, creativity, and research, the department aims at cultivating an appreciation of the media’s role in the development of leaders, innovators, and entrepreneurs in the domain of media and mass communication.

Programme Outcomes & Programme Specific Outcome

PROGRAM OUTCOME (PO)

PO1: To demonstrate effective creative skill, effective writing and listening skills for visual communication in personal, public, and media areas.

PO2: To demonstrate the ability to observe events, gather information, write creative reports and story, understanding audiences

PO3: To demonstrate the ability to understand and analyse the latest trends in the media in society also to examine critically and recognize how media shapes the society.

PO4: To demonstrate the ability to recognize the power of persuasion and ethical responsibilities of Visual communicators at all levels through different platform of communication.

PO5: To demonstrate an understanding of the roles of communication in fostering interaction and Interdependence across gender, race, and culture.

PO6: To demonstrate the ability to apply communication theories and practical concepts to analyze contemporary issues.

PO7: To demonstrate an understanding of the history, development, and practice of the print media, electronic media, and the new media technology

PROGRAMME SPECIFIC OUTCOME (PSO)

PSO 1: Obtain a significant knowledge on fundamental and advanced aspects of Visual Communication concepts.

PSO 2: Gain in-depth knowledge on pre-production, production and post-production process in Fiction and non-fiction film making.

PSO 3: Gain proficiency in studio techniques such as photography, audiography and videography.

PSO 4: Grasp the fundamental concepts of Computer graphics and Visual effects.

PSO 5: Gain insight into the various aspects of script writing, direction and editing.

PSO 6: Assimilate technical skills on photography, cinematography, audio and video editing 2D &3D Animation and Dubbing.

Program Educational Objectives

PROGRAM EDUCATIONAL OBJECTIVES(PEO)

PEO 1: To impart the basic knowledge of Visual communication and related creative concepts of media.

PEO 2: To prepare students for media industry ready professionals and entrepreneurs by developing professional media skills, life skills, media literacy and digital competency.

PEO 3: To inculcate professional ethics, values and social responsibility to work in global media environment.

PEO 4: To apply appropriate communication skills across ambiance, rationale and audiences.

PEO 5: To prepare the graduates with sense of responsibility and entrenched in community involvement with a global perspective.

PEO 6: Participate as leaders in their fields of expertise and in activities that support for the socio economic development of the country.

Curriculum & Syllabus

CURRICULUM & SYLLABUS

MINIMUM CREDITS TO BE EARNED: 140

Category	Course		Hours/Week		Credits		Maximum Marks
		Lecture	Tutorial	Practical		CA	SEE	Total
LANG	Tamil I/ Hindi / French	3	0	0	3	40	60	100
ENG	English I	3	0	0	3	40	60	100
CORE 1	Basics Of Communication	3	2	0	5	40	60	100
CORE PRAC 1	Graphic Design I	0	2	4	4	40	60	100
CORE PRAC 2	Drawing I	0	2	4	4	40	60	100
CORE PRAC 3	Anatomy Study	0	2	4	4	40	60	100
AECC	Communication Skills	1	0	2	2	40	60	100
SEC	Orientation/Induction programme / Life skills	-	-	-	-	-	-	-
	Total	10	8	14	25

View full course curriculum

Eligibility Criteria

Program	Program Duration (Year)	Eligibility	Criteria for Merit
B.Sc Visual Communication	3 Years (6 Semesters)	Pass in (10+2), or Equivalent or 3 Years Diploma in any stream	Merit based on the percentage of marks secured in the qualifying examination

Career Prospects

CAREER PROSPECTS

Graphic Artist
Desktop Publisher
Photographer
Advertising
Web Designer
Video Editor
Film Production
Creative Writing

Production Assistant
Event Manager
Media management
Television production
Radio programming
Film Production House
Digital Marketing Agencies

Information technology-based organizations
Art Directors
Short Film Maker
Event Managers
Script Writer
Directors

Alumni Testimonials

I am proud to say that I am a VISTAS graduate. I was accompained by highly intellectual, very well experienced and supportive faculties which helped me to get exposed to the best practices and technologies in the industry. Time to time guest lecturers were organized to enhance our skill and to understand the work that goes into the industry. On the whole, VISTAS helped me to gain knowledge about work ethics, professionalism and has definitely increased the levels of my skills. As far as my concern VISTAS prioritizes the needs of the students and delivers promising results.

Visual Designer, Domaincer, Chennai

Mr. Miralaan., B.Sc. Visual Communication, Batch: (2017 – 2020)

I am proud to say that I am a VISTAS graduate. I was accompanied by highly intellectual, very well experienced and supportive faculties which helped me to get exposed to the best practices and technologies in the industry. Time to time guest lecturers were organized to enhance our skill and to understand the work that goes into the industry. On the whole, VISTAS helped me to gain knowledge about work ethics, professionalism and has definitely increased the levels of my skills. As far as my concern, VISTAS prioritizes the needs of the students and delivers promising results.

MR PRAMOD VIKRAM B.Sc Visual Communication Batch: (2017-2020 batch)

Business Development Associate, Byju’s The Learning App, Bangalore

Mr. Miralaan, B.Sc Visual Communication Batch: (2017-2020 batch)

Visual Designer, Domaincer, Chennai

Fee Structure

Tuition Fee 2024 - 2025 (Per Sem)	Other Fee (Per Sem)	Total Fee 2024 - 2025 (Per Sem)
31,000	23,000	54,000