B.Sc Computer Science with specialisation in Artificial Intelligence and Machine Learning – Shift 1 (Phase 2)

Aviation

Curriculum

Semester -1 Total Number of Credits:138

				Hours / Week			Credits	Maximum Marks
Category	Code	Title of the Course	Total Hours	L	T	P		CA	SEE	Total
AECC		English –I	60	5	0	0	4	40	60	100
CC		Fire Prevention & Protection	60	5	0	0	4	40	60	100
CC		Electrical Safety	60	5	0	0	4	40	60	100
CC		Chemical Safety	60	4	0	0	4	40	60	100
SEC		Fire Fighting & Rescue Operations Mock Drill – Practical	40	0	0	4	3	40	60	100
GE		Human Values & Professional Ethics	60	4	0	0	4	40	60	100
		TOTAL	340	23	0	4	23

Course	Tuition Fee 2025 - 2026 (Per Sem)	Other Fee (Per Sem)	Total Fee 2025 - 2026 (Per Sem)	Total Fee 2025 - 2026 (Per Year)
PG Diploma in Aircraft Maintenance	60,000	9,000	69,000	1,38,000

Fee structure

	Tuition Fee 2023 - 2024 (Per Sem)	Other Fee (Per Sem)	Total Fee (Per Sem)
	60,000	7,000	67,000

Programme Outcomes

PROGRAM OUTCOME (PO)

PO1: Understand the role and responsibility of aviation personnel, having leadership quality to have a streamlined operation for the benefit of the company.

PO2: Gain knowledge about the safe operation of aircraft and finding the possibility which hinders the safety of aircraft operation.

PO3: Understand the flow and functions of various teams, working in an airport for the smooth operation of aircraft, and choosing the department of his own personal interest.

PO4: Understand the restrictions, rules, the Do’s and Don’ts within an aerodrome area, to help the security executives to create more safe air operations.

PO5: Knows to work as a team in a different situation and handling the situation as a team and knows the value of multi-crew coordination (MCC).

PO6: Have a clear idea about different documents and manual which are used by a different department in aviation, the procedure to use and the process of updating it

PO7: Have basic knowledge about aero medical, understands resource management, work load, stress management. Can judge various weather conditions, weather report, forecast and its effect.

Program Highlights

PROGRAM HIGHLIGHTS

Advanced Curriculum: Rigorous curriculum covering advanced topics in aircraft maintenance, including airframe and powerplant systems, avionics, regulatory compliance, and safety protocols.

Cutting-edge Technology Training: Hands-on training using the latest aircraft maintenance technologies, ensuring graduates are well-versed in the tools and practices essential for modern aviation.

Experienced Instructors: Instruction by industry-seasoned professionals and experts in aircraft maintenance, offering real-world insights and practical knowledge.

Practical Workshops and Labs: Extensive practical workshops and labs providing opportunities for hands-on experience in troubleshooting, repairing, and maintaining aircraft components.

Internship Programs: Collaborations with leading aviation maintenance organizations for internship opportunities, enabling students to apply theoretical knowledge in actual maintenance scenarios.

Soft Skills Development: Dedicated modules for enhancing soft skills such as effective communication, teamwork, leadership, and problem-solving, essential for collaboration in aviation maintenance teams.

Communication and Professionalism Training: Specialized training on effective communication strategies within the aviation maintenance context. Emphasis on professionalism, including personal grooming and presentation skills.

Regulatory Compliance Emphasis: In-depth understanding of aviation regulations and compliance standards governing aircraft maintenance operations, ensuring graduates are well-prepared for regulatory adherence.

Cutting-edge Avionics Integration: Integration of cutting-edge avionics technologies, covering areas such as electronic flight instrument systems, communication systems, and navigation equipment.

Industry Networking: Opportunities for networking with professionals through industry events, seminars, and guest lectures, fostering connections within the aviation maintenance community.

Career Counseling and Placement Support: Comprehensive career guidance and support in job placement, including assistance in resume building, interview preparation, and industry-specific insights.

Global Perspective: Exposure to international aviation maintenance standards and practices, preparing students for careers on a global scale.

Project-based Learning: Engaging projects that allow students to apply their skills to solve real-world challenges in aircraft maintenance, encouraging innovation and critical thinking.

Focus on Safety Protocols: Emphasis on safety protocols and procedures, ensuring that graduates prioritize and adhere to the highest safety standards in aircraft maintenance.

Continuous Learning Opportunities: Encouragement of continuous learning through workshops, seminars, and avenues for further specialization or advanced certifications in specific areas of aircraft maintenance.

Program Highlights

PROGRAM HIGHLIGHTS

Theoretical Knowledge for CPL: The B.Sc. Aviation program offers a robust foundation in the theoretical knowledge required to pursue a Commercial Pilot License (CPL) as per DGCA standards, preparing students for the challenges of becoming licensed pilots.
ATC and Airport Operations: Students gain practical knowledge in Air Traffic Control (ATC) and airport operations, equipping them with essential skills to navigate the operational intricacies of the aviation sector.
Airline Ground and Flight Operations: The program offers in-depth training in the operations of airlines, including ground handling, flight operations, and managing airside and terminal operations.
Practical Training: Students undergo hands-on training in live environments, using multi-engine flight simulators and VR flight simulators, offering real-world practice in flight operations and safety procedures.
Industrial Visits: The program includes organized industrial visits to leading airports, airlines, and aerospace companies, offering students an opportunity to observe daily operations and gain industry insights.
Internships: Students benefit from domestic and international internships in top-tier airports, airlines, aircraft maintenance organizations, and aerospace firms. These internships bridge the gap between theoretical knowledge and practical skills, preparing students for successful careers in aviation.
Live Aircraft Experience: As part of the curriculum, students gain live aircraft experience, where they will enter actual aircraft and learn from cockpit to auxiliary power unit (APU) systems, providing invaluable real-world exposure.
AAI MOU for Internships: In addition to domestic and international opportunities, VISTAS has signed a Memorandum of Understanding (MOU) with the Airport Authority of India (AAI), offering students guaranteed internship placements across leading airports in India. This partnership further enhances the program’s industry connections and practical exposure.
A multicultural student base, creating a vibrant and global learning environment.

Curriculum & Syllabus

CURRICULUM & SYLLABUS

MINIMUM CREDITS TO BE EARNED: 134

Category	Course		Hours / Week		Credits		Maximum Marks
		Lecture	Tutorial	Practical		CA	SEE	Total
LANG	TAMILI / HINDI / FRENCH	4	0	0	4	40	60	100
ENG	ENGLISH PAPER –I	4	0	0	4	40	60	100
CORE	FAMILIARIZATION OF AIRPORT	4	0	0	4	40	60	100
CORE	AVIATION CALCULATION AND NUMERICAL	4	0	0	4	40	60	100
CORE	RADIO TELEPHONY	4	0	0	4	40	60	100
	Total	20	0	0	20

View full course curriculum

Programme Educational Objectives (PEOs)

PROGRAM EDUCATIONAL OBJECTIVES (PEO):

PEO 1: To Produce Graduates demonstrating their critical thinking, communication, team work and situational awareness skills on daily basis

PEO 2: To produce graduates who can meet the diversified needs of the aviation industry.

PEO 3: To gain an understanding of professional and ethical behaviour in the aviation field.

PEO 4: To produce graduates who function effectively in a corporate environment and individually

Programme Educational Objectives (PEOs)

PROGRAMME EDUCATIONAL OUTCOME (PEOs)

PEO 1: To produce graduates having competencies in the maintenance and repair of modern aircraft.

PEO 2: To produce graduates who can meet the demands of the dynamic aviation maintenance area of aviation industry.

PEO 3: To produce graduate shaving the basic knowledge and skills necessary to pursue technical and professional careers in aviation industry.

Eligibility Criteria

Program	Eligibility	Criteria for Merit
B.Sc. Aviation	The details of Eligibility for Admission. Eligibility Pass in +2 or equivalent with Biology/ Physics/ Chemistry/ Botany/ Zoology/ Biotech/ Bio Chemistry/ Nutrition & Dietetics / Microbiology/ DMLT with pure science	Merit based on percentage of marks secured in the qualifying examination.

Programme Outcomes (POs) & Programme Specific Outcomes(PSOs)

PROGRAM OUTCOME (POs)

PO 1: Disciplinary knowledge Students will demonstrate in-depth knowledge and understanding of airport management.

PO 2: Communication Skills Students can express thoughts and ideas effectively in writing and orally, and also able to present complex information clearly and concisely to different groups.

PO 3: Critical thinking Students can apply analytic thought to a body of knowledge; analyse and evaluate evidence, arguments, claims, beliefs based on empirical evidence; identify relevant assumptions or implications; formulate coherent arguments; critically evaluate practices, policies and theories by following a scientific approach to knowledge development.

PO 4: Problem-solving Students can build the capacity to extrapolate from what one has learned and apply their competencies to solve different kinds of non-familiar problems, rather than replicate curriculum content knowledge; and apply one’s learning to real-life situations.

PO 5: Analytical reasoning Students can evaluate the reliability and relevance of evidence; identify logical flaws and holes in the arguments of others; analyse and synthesize data from a variety of sources; draw valid conclusions and support them with evidence and examples, and addressing opposing viewpoints.

PO 6: Research-related skills Students can recognize cause-and-effect relationships, define problems, formulate hypotheses, test hypotheses, analyse, interpret and draw conclusions from data, establish hypotheses, predict cause-and-effect relationships; the ability to plan, execute and report the results of an experiment or investigation.

PO 7: Cooperation/Team work Students can work effectively and respectfully with diverse teams; facilitate cooperative or coordinated effort on the part of a group, and act together as a group or a team in the interests of a common cause and work efficiently as a member of a team.

PO 8: Scientific reasoning Students can analyse, interpret and draw conclusions from quantitative/qualitative data; and critically evaluate ideas, evidence and experiences from an open-minded and reasoned perspective.

PO 9: Reflective thinking Students can develop Critical sensibility to lived experiences, with selfawareness and reflexivity of both self and society.

PO 10: Information/digital literacy Students can use ICT in a variety of learning situations, demonstrate the ability to access, evaluate, and use a variety of relevant information sources; and use appropriate software for analysis of data.

PO 11: Self-directed learning Students can work independently, identify appropriate resources required for a project, and manage a project through to completion.

PO 12: Multicultural competence Students can get knowledge of the values and beliefs of multiple cultures and a global perspective, and the capability to effectively engage in a multicultural society and interact respectfully with diverse groups.

PO 13: Moral and ethical awareness/reasoning Students can embrace moral/ethical values in conducting one’s life, formulate a position/argument about an ethical issue from multiple perspectives, and use ethical practices in all work. Capable of demonstrating the ability to identify ethical issues related to one’s work, avoid unethical behaviour such as fabrication, falsification or misrepresentation of data or committing plagiarism, not adhering to intellectual property rights; appreciating environmental and sustainability issues; and adopting an objective, unbiased and truthful actions in all aspects of work.

PO 14: Leadership readiness/qualities Students can develop the ability to mapping out the tasks of a team or an organization, and setting direction, formulating an inspiring vision, building a team that can help achieve the vision, motivating and inspiring team members to engage with that vision, and using management skills to guide people to the right destination, smoothly and efficiently.

PO 15: Lifelong learning Students can acquire knowledge and skills, including “learning how to learn‟, that is necessary for participating in learning activities throughout life.

PROGRAMME SPECIFIC OUTCOME (PSOs)

PSO 1: Able to examine different parts of an aircraft and ensure their proper functioning.

PSO 2: Able to Conduct maintenance procedures in Aircraft Engines, Airframe, and Avionics systems for Continuous Airworthiness.

PSO 3: Able to work in an Aviation industry as a team member well as an individual with professional qualities and evolve oneself for lifelong learning.

Programme Outcomes (POs) & Programme Specific Outcomes(PSOs)

PROGRAM OUTCOMES(PO):

PO 1: Problem-Solving
Students can build the capacity to extrapolate from what one has learned and apply their competencies to solve different kinds of non-familiar problems, rather than replicate curriculum content knowledge; and apply one’s learning to real-life situations.

PO 2: Scientific reasoning
Students can analyze, interpret and draw conclusions from quantitative/qualitative data; and critically evaluate ideas, evidence and experiences from an open-minded and reasoned perspective.

PO 3: Lifelong learning
Students can acquire knowledge and skills, including “learning how to learn‟, that is necessary for participating in learning activities throughout life.

PO 4: Moral and ethical awareness/reasoning
Students can embrace moral/ethical values in conducting one’s life, formulate a position/argument about an ethical issue from multiple perspectives, and use ethical practices in all work. Capable of demonstrating the ability to identify ethical issues related to one’s work, avoid unethical behavior such as fabrication, falsification or misrepresentation of data or committing plagiarism, not adhering to intellectual property rights; appreciating environmental and sustainability issues; and adopting an objective, unbiased and truthful action in all aspects of work.

PO 5: Information/digital literacy
Students can use ICT in a variety of learning situations, demonstrate the ability to access, evaluate, and use a variety of relevant information sources; and use appropriate software for analysis of data.

PO 6: Multicultural competence
Students can get knowledge of the values and beliefs of multiple cultures and a global perspective, and the capability to effectively engage in a multicultural society and interact respectfully with diverse groups.

PO 7: Leadership readiness/qualities
Students can develop the ability to mapping out the tasks of a team or an organization, and setting direction, formulating an inspiring vision, building a team that can help achieve the vision, motivating and inspiring

PROGRAM SPECIFIC OUTCOMES(PSO):

PSO 1: Able to understand the various scientific principles and they can able to apply in the field of Aviation.

PSO 2: Demonstrate ability to research information pertinent to their aviation discipline

PSO 3: Realize the need to continuously gain knowledge throughout life within and outside of aviation.

Career Prospects

CAREER PROSPECTS

Airline opportunities

Customer Relations manager
Ground Support Staff
Assistance Dispatcher
Crew controller
Operations Manager
Passenger Screening officer
Ramp agent

Airport opportunities

Air traffic controller
Ground marshal
Ramp coordinator

Other opportunities

Aviation faculty with institutions
Coordinators, managers with private Aviation consultants
Managers at ground handling companies
Trainers at coaching academies
Officers with government agencies like AAI, DGCA, etc

Curriculum & Syllabus

CURRICULUM & SYLLABUS

MINIMUM CREDITS TO BE EARNED: 50

SEMESTER 1		Hours/Week			Maximum Marks
Code No.	Course	Lecture	Credits	Internal Marks	External marks	Total
CORE	AVIATION LEGISLATION	5	5	40	60	100
CORE	HUMAN FACTORS	4	4	40	60	100
CORE	BASIC AERODYNAMICS	4	4	40	60	100
CORE	ELECTRICAL FUNDAMENTALS	5	5	40	60	100
CORE	MATERIALS AND HARDWARE	4	4	40	60	100
CORE	MAINTENANCE PRACTICES	4	4
	Total	26	26

View full course curriculum

Alumni Testimonials

VISTAS has provided me a platform to realize my potential & to make the best use of it. All of my professors and faculties were outstanding & gave me the best guidance possible.

Mr. K.VISHWANATHAN (B.Sc. Aviation), 2021

Security Executive/Ground Services in SPICE JET

The course is very comprehensively designed and the faculties are exceptional. The guidance and the support of the professors throughout our course were incredible.

Mr. R. SELVA MUTHUKUMAR (B.Sc. Aviation), 2021

Security Executive/Ground Services in SPICE JET

I am really lucky and proud to have been a part of this institution. VISTAS has helped me a lot to first of all give me an orientation and the practical approach providing me with valuable information and helping me every day in my career.

Ms. A.AYSHWARIA GRACE (B.Sc. Aviation, 2021)

Security Executive/Ground Services in SPICE JET

Eligibility Criteria

Program	Program Duration (Year)	Eligibility	Criteria for Merit
PG Diploma in Aircraft Maintenance - 1 year	1 Year (2 Semesters)	Graduate in any Engineering Degree or Science Degree (or) equivalent from a recognized board	Merit based on percentage of marks secured in the qualifying examinations

Fee Structure

Course	Tuition Fee 2025 - 2026 (Per Sem)	Other Fee (Per Sem)	Total Fee 2025 - 2026 (Per Sem)	Total Fee 2025 - 2026 (Per Year)	Total Fee 2025 - 2026 (Per Year)
B.Sc Aeronautical Science	99,000	10,000	1,09,000	2,18,000	2,18,000

Career Prospects

Aircraft Maintenance Technician
Aircraft Inspector
Line Maintenance Technician
Avionics Technician
Aircraft Structures Technician
Aircraft Maintenance Manager
Quality Assurance Manager
Technical Records Officer
Production Planner
Maintenance Control Officer
Aircraft Component Overhaul Technician
Technical Representative
Technical Writer
Instructor for Aircraft Maintenance Training Programs
Aircraft Maintenance Consultant
Maintenance Reliability Engineer
Aircraft Fleet Manager
Maintenance Repair and Overhaul (MRO) Manager
Maintenance Planning and Control Engineer.

Eligibility Criteria

Program Duration (Year)	Eligibility	Criteria of Merit
3 Years (6 semesters)	A pass in (10+2) with Physics and Mathematics or equivalent (or) Three years of Diploma from a recognised board	Merit based on the percentage of marks secured in the qualifying examination

Alumni Testimonials

Career Prospects

Graduates of the BSc Aviation Program from one of the top BSc aviation colleges in India are equipped for diverse career opportunities, such as:

Pilot
ATC Officer
Airport Operations Professional
Airline Ground operations Officer
Airline Flight Operations Officer
Flight Dispatcher
Load and trim Officer in an airline
Cabin crew
Turn around co ordinator
Cargo officer
Airline Network planning Analyst
Airport operations control centre officer
Officers Category Positions in All Armed forces preferably in Aviation Unit of Indian Airforce, ARMY, Navy, coast guard.
Eligible to Apply for state and Central Government Group 1 , 2 and other category Exams

Additionally, graduates are eligible to apply for state and central government Group 1, 2, and other exams. VISTAS alumni, supported by MH Cockpit’s knowledge partnership, have been placed in leading aviation organizations, showcasing the program’s strong placement outcomes.

Fee Structure

Course	Tuition Fee 2025 - 2026 (Per Sem)	Other Fee (Per Sem)	Total Fee 2025 - 2026 (Per Sem)	Total Fee 2025 - 2026 (Per Year)
PG Diploma in Aircraft Maintenance	60,000	9,000	69,000	1,38,000

Fee Structure

Course	Tuition Fee 2025 - 2026 (Per Sem)	Other Fee (Per Sem)	Total Fee 2025 - 2026 (Per Sem)	Total Fee 2025 - 2026 (Per Year)	Total Fee 2025 - 2026 (Per Year)
B.Sc Aeronautical Science	99,000	10,000	1,09,000	2,18,000	2,18,000

B.Pharm Practice

Program Outcomes

PROGRAM OUTCOMES [PO]

PO1: Pharmaceutical Knowledge: Graduate will acquire knowledge in the field of pharmaceutical sciences and will effectively involve in the drug discovery, development, distribution, sale and safe use of medicines and assist in the development of policies for drug use.

PO2: Clinical Problem Analysis: Graduates will apply quality principles of pharmacy practice to promote evidence- based practice by streamlining management plans for preventive healthcare and promote cost effective therapy without compromising quality of treatment of individual patients and populations.

PO3: Ethics & Life Long Learning: Graduates will be composed enough to deal with patients behavior and participates in social activity and address future challenges through lifelong learning in wider context of growing research and technological change with ethical principles, responsibilities and norms of the pharmacy practice.

Curriculum & Syllabus

CURRICULUM & SYLLABUS

Course Code	Name of the Subject	Minimum No. of total contact hours	No of contact hours/week	Total Credit
17PCBPP11	PATHOPHYSIOLOGY AND PHARMACOTHERAPEUTICS - I	40	1	5
17PCBPP12	PATHOPHYSIOLOGY AND PHARMACOTHERAPEUTICS - II	40	1	5
17PCBPP13	PHARMACY PRACTICE I	40	1	5
17PCBPP14	PHARMACY PRACTICE II	40	1	5
17PCBPP15	APPLIED PHARMACEUTICS	40	1	5
17PCBPP16	SOCIAL PHARMACY I	40	1	5
	CASE PRESENTATION, SEMINAR, ASSIGNMENTS	160	4	18
	TOTAL	400	10	48

View full course curriculum

Eligibility Criteria

Program	Program Duration (Yrs)	Eligibility	Criteria of Merit
B. Pharmacy Practice	2 Years (Non Semester)	Should possess D Pharm and currently working as Pharmacist, with minimum four years of experience	Merit based on percentage of marks secured in the qualifying examination

Career Prospects

CAREER PROSPECTS- B.PHARM Practice

B. Pharm (Practice) will enable the working pharmacists with Diploma in Pharmacy to upgrade both their knowledge and career.

Alumni Testimonials

“I am in every case everlastingly appreciative and thankful to the school of Pharmaceutical sciences, VISTAS (formerly Vels University) and Faculty.
As of now pharmacy practice is quick changing with new innovation and a developing administrative body in developing nations like India. The School gave me a solid central information with respect to Clinical Pharmacy Practice and set me up for the obscure
difficulties ahead, Furthermore, the workforce gave exceptional mentorship, which made a sheltered, positive, and pleasant learning condition that that made me proud during your preparation in exploring this amazing field of health care.”

L.Priya(B.Pharm-Practice 2017-19 Batch)

Senior Pharmacist KOVAI MEDICAL CENTER AND HOSPITAL (KMCH)

B.Sc Computer Science in Cyber Security

Programme Educational Objectives (PEOs)

PROGRAM EDUCATIONAL OBJECTIVES (PEO)

PEO 1: Graduates will have solid basics in Mathematics, Programming, Computer Network, Network Security, Cyber Security fundamentals and advancements to solve technical problems.

PEO 2: Graduates will have the capability to apply their knowledge and skills acquired to solve the issues in real world network and cyber security areas and to develop feasible and reliable systems to prevent and protect systems from security attack.

PEO 3: Graduates will have the potential to participate in life-long learning through the successful completion of advanced degrees, continuing education, certifications and/or other professional developments.

PEO 4: Graduates will have the ability to apply the gained knowledge to improve the society ensuring ethical and moral values.

PEO 5: Graduates will have exposure to emerging cutting-edge technologies and excellent training in the field of Computer network, Network security and Cyber security related issues.

Programme Outcomes (POs) & Programme Specific Outcomes(PSOs)

PROGRAMME OUTCOMES (PO)

PO 1: Develop knowledge in the field of cyber security courses necessary to qualify for the degree.

PO 2: Acquire a rich basket of value-added courses and soft skill courses instilling self-confidence and moral values.

PO 3: Develop problem solving, decision making and communication skills.

PO 4: Demonstrate social responsibility through ethics and values and Environmental Studies related activities in the campus and in the society.

PO 5: Strengthen the critical thinking skills and develop professionalism with the state of art ICT facilities.

PO 6: Quality for higher education, government services, industry needs and start up units through continuous practice of preparatory examinations.

PO 7: Gain inter-disciplinary, multi-disciplinary competence as value additions

PROGRAM SPECIFIC OUTCOMES (PSO)

PSO 1: Ability to analyze a problem, and identify and define the security related issues appropriate to its solution.

PSO 2: Ability to design, implement, and evaluate a security system that capable of identify, prevent and protect from malware attack

PSO 3: Ability to communicate effectively through oral and written means.

PSO 4: Ability to work in a team to achieve a common goal.

PSO 5: Enhanced communication and leadership abilities and ability to work and learn in team environment.

PSO 6: Understand the needs of society and sensitivity to societal responsibilities.

Curriculum & Syllabus 2024

CURRICULUM & SYLLABUS

MINIMUM CREDITS TO BE EARNED: 132

Category	Code	Course	Hours/Week				Maximum Marks
			L	T	P	O	C	CIA	SEE	Total
LANG 1	24LTAM11/24LHIN11/ 24LFRE11	Tamil I / Hindi I / French I	2	0	0	1	2	40	60	100
ENG 1	24LENG11	English I	2	0	0	1	2	40	60	100
DSC 1	24CBCY11	C Programming and Embedded System	3	0	0	2	3	40	60	100
DSC 2	24CBCY12	Cyber Security	3	1	0	2	4	40	60	100
MDC 1	24BMA001	Mathematics- I	2	1	0	2	3	40	60	100
DSE 1/ IDC 1 / Minor 1	24DBCY1-	Discipline Specific Elective-I	3	0	0	2	3	40	60	100
DSC 1 (Lab)	24PBCY11	Practical I - C Programming and Embedded System Lab	0	0	2	1	1	40	60	100
VAC 1	24DVAC11	Universal Human Values	1	0	0	1	1	40	60	100
SEC 1	24SSKU11	Soft Skills I	2	0	0	1	2	40	60	100
SEC 2		Orientation programme / Industrial Visit	-	-	-	-	-	-	-	-
			18	2	2	-	21	-	-	-

View full course curriculum

Curriculum & Syllabus

CURRICULUM & SYLLABUS

MINIMUM CREDITS TO BE EARNED: 140

Category	Code No	Course		Hours/Week		Credits
			Lecture	Tutorial	Practical
LANG	23LTAM11/ 23LHIN11/ 23LFRE11	Tamil- I/ Hindi-I / French-I	3	0	0	3
ENG	23LENG21	English- I	3	0	0	3
CORE	23CBCY11	C Programming and Embedded System	4	1	0	5
CORE	23CBCY12	Cyber Security	3	1	0	4
CORE	23PBCY11	C Programming and Embedded System Lab	0	0	4	2
CORE	23BMA001	Mathematics – I	4	0	0	4
AECC	23AECS11	Communication Skills	1	0	2	2
SEC		Orientation/Induction programme / Life skills	-	-	-	-
		TOTAL	18	2	6	23

View full course curriculum

Career Prospects

CAREER PROSPECTS

Systems administrator
Database Administrator
Web Administrator

Network Administrator
Security Administrator

Web Developer
Network Engineer.

Alumni Testimonials

I would like to express my sincere gratitude to Vistas and my Mentors for their unwavering support and encouragement towards students in all aspects. The Mentors diligently nurture our talents, providing constant motivation that propels us to strive for excellence at every stage. The University boasts a dedicated placement team that supports students comprehensively, guiding them from the initial stages to securing placements with all available resources. VISTAS has truly been a transformative environment, fostering my personal growth and empowering me to emerge as an independent woman successfully placed in a leading MNC. I extend my heartfelt thanks to all the staff members, with a special appreciation for my college and the placement cell, for their invaluable contribution to my journey .The unwavering support and mentorship provided by Vistas have played a pivotal role in shaping me into the best version of myself at every stage of my academic journey. Their exceptional guidance and encouragement have not only propelled me to achieve excellence but have also culminated in my success as a gold medalist, a testament to the institution’s steadfast commitment to nurturing and empowering its students to reach the pinnacle of their potential.

Ms.R. AGNES RUSALIA (B.Sc., CS (Cyber Security)), 2020-2023 ACCENTURE, Chennai

VISTAS provided me with a stellar education in BSc Computer Science
specialized in Cyber Security. The dedicated faculty and hands-on learning
approach equipped me with the skills needed to succeed in the cybersecurity field.
Today, as the founder of CAPPRICIO SECURITIES, I owe much of my success
to the strong foundation laid by VISTAS. Grateful for the mentorship, resources,
and practical experience gained, I confidently navigate the challenges of the
industry. Proud to be an alumnus, I cherish the invaluable lessons learned and the
lifelong connections made at VISTAS. Thank you for shaping my journey and
empowering me to pursue my entrepreneurial dreams.

Mr.V.KARTHIKEYAN V (B.Sc., CS (Cyber Security)), 2020-2023 Founder, CAPPRICIO SECURITIES, Chennai

Studying at VISTAS has been an incredible journey, where I've had the
opportunity to pursue my academic passions and explore diverse fields of study.
The supportive faculty and dynamic learning environment have empowered me to
excel academically while also honing my skills outside the classroom.
Additionally, my experience at JUTRM Career Academy, a startup committed to
providing cutting-edge education in cybersecurity, has been equally rewarding.
Through hands-on training and mentorship, I've gained valuable insights into
ethical hacking and cybersecurity principles, preparing me for a successful career
in this rapidly evolving field. VISTAS played a pivotal role in shaping my
academic and professional journey, equipping me with the knowledge, skills, and confidence to
pursue my aspirations with passion and purpose.

Mr.J. THESING RAJA (B.Sc., CS (Cyber Security)), 2020-2023 JUTRM Career Academy, Chennai

M.E. Computer Integrated Manufacturing

Programme Outcomes

PROGRAM OUTCOME (PO)

PO-1: Study of this program will provide knowledge in the various areas of Accounting, Marketing, Banking, Human Resource Management, Finance and laws relating to companies

PO-2: Program includes various accounting courses, enables the students to gain theoretical and problem solving ability of the students.

PO-3: These courses have opened the floodgates in the area of accounts and other core industries, and other professional studies CA, CMA, CS etc.

PO-4: Courses of this program provide bright future in the Banks, IT fields, Companies, BPOs and KPOs.

PO-5: This program courses consist of both theoretical as well as good practical exposures to the students in the relevant areas to meet the industries expectations.

PO-6: Courses of the program provide the Financial Statement Analysis, cost benefit analysis and SWOT analysis enables the students for finance and cost consciousness of each and every business operations.

Curriculum & Syllabus

CURRICULUM & SYLLABUS

MINIMUM CREDITS TO BE EARNED: 140

			Hours/Week				Maximum Marks
SEMESTER 1
Category		Code	Lecture	Tutorial	Practical	Credits	CA	SEE	Total
LANG	21LTAM11/2 1LHIN11/ 21LFRE11	Tamil I / Hindi / French	3	0	0	3	40	60	100
ENG	NG 21LENG11	English I	3	0	0	3	40	60	100
CORE	21CBCG11	Financial Accounting-I	4	1	0	5	40	60	100
CORE	21CBCG12	Business Management	4	1	0	5	40	60	100
CORE	21CBCG113	Managerial Economics	5	0	0	5	40	60	100
AECC	21ABCG11	1 Communication Skills	1	0	2	2	40	60	100
SEC		Orientation / Induction program / Life skills	-	-	-	-	-	-	-
			20	2	2	23

View full course curriculum

Career Prospects

CAREER PROSPECTS

Accountant
Financial Analyst
Business Manager
Marketing Specialist

Research Analyst
Chartered Financial Analyst (CFA)
Certified Management Accountant (CMA)

US Certified Public Accounting (CPA)
Financial Risk Manager (FRM)
Digital Marketing

Alumni Testimonials

VISTAS is an Institute of well acclaimed reputation that offers an unparalleled learning journey. The core culture of VISTAS is driven with a sense of integrity and thirst to excel in every aspect. The B.Com department offered me a launch pad for my professional career as a consultant of insurance company. The learning experience offered by the department is comprehensive and designed to mirror the complexities of the real world. It also guides the students how to conquer them. This experience also enhanced my calibre to deal with the challenges I face at work so that I outperform in every project I undertake.

Mr. B.A. Rajendra Prabhu (B.COM General ) 2018 -2021

Bajaj Life Insurance private limited

VISTAS proved to be a pool of opportunities for me and VISTAS offers unique combination of learning & self-development. I got all the support & guidance from the faculties of B.Com Department. The comprehensive training programs offered by the department helped me to establish myself in my profession. They provided us with various platforms to showcase our abilities and skill. They also aided us to learn all soft skills that are highly required in my profession as team leader. I humbly thank the faculty members of B.Com Department for the constant support and mentoring.

Ms. B.Jayashree (B.Com. General) 2018 -2021

Cognizant-Team Leader

VISTAS proved to be a pool of opportunities for me and VISTAS offers unique combination of learning & self-development. I got all the support & guidance from the faculties of B.Com Department. The comprehensive training programs offered by the department helped me to establish myself in my profession. They provided us with various platforms to showcase our abilities and skill. They also aided us to learn all soft skills that are highly required in my profession as an advocate. I humbly thank the faculty members of B.Com Department for the constant support and mentoring.

Mr. Ajay Sri Krishna.S (B.Com. General) 2018 -2021

Entrepreneur

VISTAS is an Institute of well acclaimed reputation that offers an unparalleled learning journey. The core culture of VISTAS is driven with a sense of integrity and thirst to excel in every aspect. The B.Com department induced to move for higher studies in our university. The learning experience offered by the department is comprehensive and designed to mirror the complexities of the real world. It also guides the students how to conquer them. This experience also enhanced my calibre to deal with the challenges I face at work so that I outperform in every project I undertake.

Mr. Narendar Kumar.S (B.Com. General) 2018 -2021

VISTAS is an Institute of well acclaimed reputation that offers an unparalleled learning journey. The core culture of VISTAS is driven with a sense of integrity and thirst to excel in every aspect. The B.Com department induced to move for higher studies in our university. The learning experience offered by the department is comprehensive and designed to mirror the complexities of the real world. It also guides the students how to conquer them. This experience also enhanced my calibre to deal with the challenges I face at work so that I outperform in every project I undertake.

Mr. Saran.S (B.Com. General) 2018 -2021

VISTAS is an Institute of well acclaimed reputation that offers an unparalleled learning journey. The core culture of VISTAS is driven with a sense of integrity and thirst to excel in every aspect. The B.Com department offered me a launch pad for my professional career as a budding Junior Accountant. The learning experience offered by the department is comprehensive and designed to mirror the complexities of the real world. It also guides the students how to conquer them. This experience also enhanced my calibre to deal with the challenges I face at work so that I outperform in every project I undertake.

Mr. Vignesh. (B.Com. General) 2018 -2021

Diploma in Western Music (Keyboard)

Program Outcomes

Program Outcomes(PO)

PO1: To understand the origin Of Western Music.

PO2: To acquire basic understanding about musical instruments.

PO3: To know about the basic technical terms and fundamental of theory.

PO4: To know the rhythmic patterns and its varieties in western music.

Curriculum & Syllabus

View Full Curriculum

Eligibility Criteria

It is a two year diploma course with four semesters. Candidates who have passed 10th standard are eligible for diploma course , student should submit original 10th standard mark sheet conducted by the Government of Tamilnadu or an Examination accepted as equivalent thereof and Transfer Certificate.

Career Prospects

CAREER PROSPECTS

Professional Performer
Teaching Faculty at Schools

Aboard Programmes
own Institution

Cine Music Programme.

Fees Structure

Program	Eligibility	Criteria for Merit
Diploma in Western Music (Keyboard, Guitar, Drums)	Pass in 10th Std. or equivalent	Merit Based on percentage of marks secured in the qualifying examination.

B.B.A Digital Marketing

Programme Educational Objectives (PEOs)

PROGRAMME EDUCATIONAL OUTCOME (PEOs)

PEO 1: To provide high quality professional education in the domain of finance to Management students.

PEO 2: To prepare students to meet the challenges posed by the technological disruptions of the 21st century in the finance domain.

PEO 3: To focus on the holistic development of the students with conceptual clarity, Analytical ability, critical thinking and communication skills.

PEO 4: To prepare the young minds with a positive attitude for excellence in academics and commitment to serving the society.

PEO 5: To facilitate the professional journey of students by providing them with the indepth knowledge required to make a mark in the financial services sector.

Programme Outcomes (POs) & Programme Specific Outcomes(PSOs)

PROGRAM OUTCOMES (POs)

PO 1: Students are able to define, analyze, and devise solutions for structured and unstructured business problems and issues using cohesive and logical reasoning patterns for evaluating information, materials and data.

PO 2: Students are able to conceptualize a complex issue into a coherent written statement and oral presentation.

PO 3: Students are competent in the uses of technology in modern organizational operations.

PO 4: Students can demonstrate the fundamentals of creating and managing innovation, new Business development, and high-growth potential entities.

PO 5: Students can demonstrate technical competence in domestic and global business through the study of major disciplines within the fields of business.

PO 6: Apply ethical principles and commit to professional ethics and responsibilities and norms of the Management practice.

PO 7: Students can understand the impact of the professional solutions in societal and environmental contexts, and demonstrate the knowledge of, and need for sustainable development.

PROGRAMME SPECIFIC OUTCOME (PSOS)

PSO 1: Ability to understand the business problems with their knowledge in different functional areas of management.

PSO 2 : Identify analytical and critical thinking abilities for data-based decision making.

PSO 3: Analyze and integrate global, economic, legal, and ethical aspects of business.

PSO 4: Adapt and apply software technologies to deliver financial services.

PSO 5: Find out the need and adopt the knowledge of contemporary issues, and also to engage in life-long learning.

PSO 6: Ability to adapt and apply emerging technologies in the business landscape.

Curriculum & Syllabus

CURRICULUM & SYLLABUS

SEMESTER 1

Code No	HOURS/Week	Maximum Marks
	Course	Lecture	Tutorial	Practical	Credits	CA	SEE	Total
SEMESTER 1
LANG	Tamil I / Hindi / French	3	0	0	3	40	60	100
ENG	English I	3	0	0	3	40	60	100
CORE	Principles of Management	4	1	0	5	40	60	100
CORE	Introduction to Digital Marketing	4	1	0	5	40	60	100
CORE	Introduction to Web Design	4	0	0	5	40	60	100
AECC	Communication Skills	1	0	2	2	40	60	100
SEC	Orientation/Induction program / Life skills	-	-	-	-	-	-	-
		20	2	2	23

View full course curriculum

Curriculum & Syllabus 2024 – 2025

View full course curriculum

Career Prospects

Career Prospects for BBA Digital Marketing: A BBA in Digital Marketing opens up numerous career opportunities in the rapidly evolving digital landscape. As businesses increasingly shift towards online platforms, the demand for professionals skilled in digital marketing strategies is growing. Graduates can explore a variety of roles, including Digital Marketing Manager, Social Media Strategist, Content Marketing Specialist, SEO Analyst, PPC (Pay-Per-Click) Expert, and Email Marketing Manager. Each of these positions focuses on driving brand awareness, engagement, and sales through digital channels.

With the surge of e-commerce and digital advertising, companies are constantly looking for experts who can effectively manage online campaigns, optimize websites for search engines, and leverage data analytics to understand customer behavior. A background in digital marketing also provides the skills needed for content creation, branding, and customer relationship management. Moreover, social media platforms have become essential marketing tools, leading to a growing need for social media managers who can develop targeted campaigns and engage with audiences on platforms like Instagram, Facebook, and LinkedIn.

Aside from working within companies, graduates can pursue entrepreneurial ventures or freelance as digital marketing consultants, helping small businesses grow their online presence. The dynamic nature of the digital world ensures that professionals in this field must stay updated with the latest trends and tools, making it an exciting and ever-evolving career path. Overall, a BBA in Digital Marketing equips students with the skills to succeed in various industries, including retail, technology, healthcare, and finance.

Alumni Testimonials

PG Diploma in Flim Direction

Programme Outcomes

Curriculum & Syllabus

			Hours/week		Credits
Category	Sub. Code	Course	Lecture	Practical
Core	Core	Introduction and History of Cinema	5	0	5
Core	Core	Introduction and History of Cinema	5	0	5
Practical	Practical	Film Appreciation	0	5	5
Practical	Practical	Production Stages: Pre-Production	0	5	5
		Total	10	10	20

View Full Curriculum

Eligibility Criteria

Program	Eligibility	Criteria for Merit
PG Diploma in Film Direction	UG Degree in any Discipline or Any Diploma in Media Courses	Merit- based on percentage of marks secured in the qualifying examination.

Career Prospects

Fees Structure

Tuition Fee 2023 - 2024 (Per Sem)	Other Fee (Per Sem)	Total Fee (Per Sem)
22,500	7,000	29,500

Dip. Culinary Arts

PROGRAM EDUCATIONAL OBJECTIVES (PEO)

PROGRAM EDUCATIONAL OBJECTIVES (PEO)

PEO1: The Diploma in culinary arts is a special advanced program designed for the student to understand the basics of culinary practices & to enable him/her to develop the minimum skill levels required to proceed further into discovering the finer nuances of cuisines.

PEO2: A complete understanding of various aspects such as hygiene, safety, grooming, etc. will prepare the student for professional life.

PEO3: The student will be able to understand the global food service industry and the current trends of ever-progressing cuisines. This will also emphasize and equip them with concept planning, and menu planning after having gone through the basic and advanced cooking techniques. The students will also be given an exposure to most demanding breakfast cooking and international cuisines. This will be followed by practical experience of food pickup experience in a coffee shop kitchen

PEO4: The student will be provided with the knowledge of the fundamental principles of culinary practices that enable a graduate to become a professional chef.

Programme Outcomes (POs) & Programme Specific Outcomes(PSOs)

PROGRAM OUTCOME (PO)

Upon successful completion of the module, students will be able to:

PO1: Explain the evolution and growth of culinary practices & explore intensively the history and culinary traditions of the world.

PO2: Determine the underlying techniques involved in the preparation of dishes.

PO3: Develop proficiency in classic and contemporary culinary techniques and cooking methods in à la carte, table d’hôte, and banquet food menus.

PO4: Practice professional ethics, provide leadership, demonstrate personal and global responsibility, and work effectively as a team member.

PO5: Apply skills in the usage of equipment in a state-of-the-art Kitchen.

PO6: Prepare and execute basic western, Asian and Indian menus using the various inputs of learning and cuisine techniques.

PO7: Demonstrate basic culinary skills and rudiments of food safety, cost control and nutrition.

PROGRAMME SPECIFIC OUTCOME (PSO)

PSO1: Develop young men and women into highly adept professional chefs.

PSO2: Apply the concepts and skills necessary to achieve guest satisfaction.

PSO3: Conduct him/her in a professional and ethical manner, and practice industry-defined work ethics.

PSO4: Use knowledge of best practices to further aid sustainability (economic, environmental, and cultural/social) in the industry.

Curriculum & Syllabus

Eligibility Criteria

Program	Program Duration (Year)	Eligibility	Criteria for Merit
Diploma in Culinary Arts	3 Years (Non Semester)	Pass in 10th Std	Merit based on the percentage of marks secured in the qualifying examination

Career Prospects

Career Prospects

As Management Trainee in Hotel and allied hospitality industry
Airlines / Flight Kitchens and on-board flight services, Ground Staff.
Indian Navy Hospitality services.
Guest/ Customer Relation Executive in Hotel and other Service Sectors.
Executives in International and National fast food chains.
As managers in Hospital and Institutional Catering.
Faculty in Hotel & Tourism Management Institutes.
In Shipping and Cruise lines.

Fee Structure

Course	Tuition Fee 2025 - 2026 (Per Sem)	Other Fee (Per Sem)	Total Fee 2025 - 2026 (Per Sem)	Total Fee 2025 - 2026 (Per Year)
Diploma in Culinary Arts	22,500	21,000	43,500 + One Time Fee - Rs. 15,000	87,000

LLM- 2 Years

Programme Educational Objectives (PEOs)

PROGRAMME EDUCATIONAL OBJECTIVES (PEOs)

The Programme Educational Objectives (PEOs) are broad statements that describe the career and professional accomplishments that the programme is preparing its graduates to achieve in few years after receiving the degree. The PEOs of Master of Laws (LL.M.) programme are as follows:

PEO 1: Graduates will be able to demonstrate the essential critical thinking skills necessary for a successful job in their area of specialty.

PEO 2: Graduates will be able to advance towards pursuing doctoral studies and hone their research abilities.

PEO 3: Graduates will be able to serve society through their teaching and research skills.

PEO 4: Graduates will possess improved legal knowledge that will provide them with a competitive advantage over other law graduates in the field.

PEO 5: Graduates will possess strong leadership qualities and a high level of moral responsibility, as well as the capacity to work professionally and ethically both on their own and as members of diverse teams.

Programme Outcomes (POs) & Programme Specific Outcomes(PSOs)

PROGRAMME OUTCOMES (POs)

Programme Outcomes (POs) are the attributes of the graduates of the programme that are indicative of his / her ability and competency to work as a professional in their chosen after graduation. Program outcomes are the knowledge, skills, and abilities that students should possess when they graduate from a program. Upon graduation, an LL.M graduate will be able to:

PO 1: Carry out independent research by utilizing their knowledge of variety of sources over a wide range of legal issues and concerns. (Legal Knowledge)

PO 2: Exhibit analytical abilities that are necessary to evaluate the decisions pronounced by the courts, as well as various provisions of law; and re-interpret the views and submissions of jurists and academicians. (Analytical Skills)

PO 3: Provide solutions to various issues based on the knowledge and understanding of the substantive and/or procedural components in their area of expertise. (Critical Thinking)

PO 4: Conduct independent research on a variety of subjects, especially in their area of specialization and author scholarly research papers. (Research Skills)

PO 5: Work on a variety of socio-legal concerns and cultivate a strong sense of duty and responsibility towards society. (Social Responsibility)

PO 6: Gain a reputation as an accomplished legal expert in today’s demanding marketplace by mastering the most recent developments in the legal profession including using of modern technology. (Competitive Skills)

PO 7: Apply diverse knowledge to prepare for higher research degree while maintaining focus on the goals. (Higher Education)

PO 8: Capable of putting their thoughts into words and their words into action, thus being able to communicate effectively (Communication Skills).

PO 9: Able to work independently, identify appropriate resources required for a project, and manage project through to completion (Self-Directed Learning).

PO 10 Embrace moral/ethical values in conducting one’s life, avoiding unethical behaviours and adopting professional, objective, unbiased and truthful actions in all aspects of work (Moral and Ethical Awareness).

PROGRAMME SPECIFIC OUTCOMES (PSOs)

Programme Specific Outcomes (PSOs) describe what graduates are expected to learn and perform in a specialized area of discipline, upon graduation from a programme. The PSOs of LL.M in Labour and Administrative Law programme are as follows:

PSO 1: Graduates will be able to contribute effectively and substantially through practice in the areas of Labour and Administrative Law.

PSO 2: Graduates will be able to demonstrate their research capabilities to provide solutions to various issues and contribute to the growth of such disciplines of law.

PSO 3: Graduates will be able to critically analyze existing laws, able to draft legislations and policies, thereby contributing to the nation’s progress and of the world at large.

Curriculum & Syllabus

Eligibility Criteria

Career Prospects

CAREER PROSPECTS

Civil Judge
Advocate
Legal Analyst
Company Secretary

Journalist
All sectors require law graduates

Fee Structure

Course	Tuition Fee 2025 - 2026 (Per Sem)	Other Fee (Per Sem)	Total Fee 2025 - 2026 (Per Sem)	Total Fee 2025 - 2026 (Per Year)
LL.M - 2 years	60,000	39,500	99,500	1,99,000

Alumni Testimonials

LL.M Constitutional and Administrative Law

Programme Outcomes

PROGRAMME OUTCOMES (POs)

Programme Outcomes (POs) are the attributes of the graduates of the programme that are indicative of his / her ability and competency to work as a professional in their chosen after graduation. Program outcomes are the knowledge, skills, and abilities that students should possess when they graduate from a program. Upon graduation, an LL.M graduate will be able to:

PO-1: Carry out independent research by utilizing their knowledge of variety of sources over a wide range of legal issues and concerns. (Legal Knowledge)

PO-2: Exhibit analytical abilities that are necessary to evaluate the decisions pronounced by the courts, as well as various provisions of law; and re-interpret the views and submissions of jurists and academicians. (Analytical Skills)

PO-3: Provide solutions to various issues based on the knowledge and understanding of the substantive and/or procedural components in their area of expertise. (Critical Thinking)

PO-4: Conduct independent research on a variety of subjects, especially in their area of specialization and author scholarly research papers. (Research Skills)

PO-5: Work on a variety of socio-legal concerns and cultivate a strong sense of duty and responsibility towards society. (Social Responsibility)

PO-6: Gain a reputation as an accomplished legal expert in today’s demanding marketplace by mastering the most recent developments in the legal profession including using of modern day technology. (Competitive Skills)

PO-7: Apply diverse knowledge to prepare for higher research degree while maintaining focuson the goals. (Higher Education)

PO-8: Capable of putting their thoughts into words and their words into action, thus being able to communicate effectively (Communication Skills).

PO-9: Able to work independently, identify appropriate resources required for a project, and manage project through to completion (Self-Directed Learning).

PO-10: Embrace moral/ethical values in conducting one’s life, avoiding unethical behaviours and adopting professional, objective, unbiased and truthful actions in all aspects of work (Moral and Ethical Awareness).

Programme Educational Objectives

PEO-1: Graduates will be able to demonstrate the essential critical thinking skills necessary for a successful job in their area of specialty.

PEO-2: Graduates will be able to advance towards pursuing doctoral studies and hone their research abilities.

PEO-3: Graduates will be able to serve society through their teaching and research skills.

PEO-4: Graduates will possess improved legal knowledge that will provide them with a competitive advantage over other law graduates in the field.

PEO-5: Graduates will possess strong leadership qualities and a high level of moral responsibility, as well as the capacity to work professionally and ethically both on their own and as members of diverse teams.

Curriculum and Syllabus

CURRICULUM & SYLLABUS

MINIMUM CREDITS TO BE EARNED: 60

SEMESTER I

CATEGORY	CODE	TITLE OF THE COURSE	HOUR/ WEEK			CREDITS
			Lecture	Tutorial	Practical
Core	18LLMCA001	Research Methodology and Legal Writing	5	0	0	5
Core	18LLMCA002	Comparative Public Law / Systems of Governance	5	0	0	5
Core	18LLMCA003	Law and Justice in a Globalising World	5	0	0	5
Optional - I	18LLMCA004	Specialization – I	5	0	0	5
AECC	18LLMCA100	Research Project	5	0	0	5
		Total	25	0	0	25

View Full Course Curriculum

Career Prospects

CAREER PROSPECTS

Civil Judge
Advocate
Legal Analyst
Company Secretary
All sectors require law graduate

Eligibility Criteria

Program	Program Duration (Year)	Eligibility	Criteria for Merit
LL.M Constitutional and Administrative Law	1 Year (2 Semesters)	Pass in LLB / 5 Years Integrated LLB degree from recognized University	Merit based on Vels Entrance Examination Score and Merit based on percentage of marks secured in the qualifying examination

Fees Structure

Tuition Fee 2024 - 2025 (Per Sem)	Other Fee (Per Sem)	Total Fee 2024 - 2025 (Per Sem)
55,000	45,000	1,00,000

MCA

Programme Educational Objectives (PEOs)

PROGRAM EDUCATIONAL OBJECTIVES (PEO)

PEO1: To learn the formal and real time applications using the computer programming and the design principle.

PEO2: To experience their software skills with their creative design, develop team culture and to have effective communication in their work.

PEO3: To empower and inculcate entrepreneurship and managerial skills among the students in finding innovative solutions to the real-world problems in collaboration with industry and professional societies.

PEO4: Students exhibit effective work ethics and be able to adapt to the challenges of a dynamic job environment and publish their research finding in indexed conferences and Journals

Programme Outcomes (POs) & Programme Specific Outcomes(PSOs)

PROGRAM OUTCOME (PO)

PO1: Computational Knowledge: Apply knowledge of computing fundamentals, computing specialization, mathematics, and domain knowledge appropriate for the computing specialization to the abstraction and conceptualization of computing models from defined problems
and requirements.

PO2:Problem Analysis: Identify, formulate, research literature, and solve complex computing problems reaching Substantiated conclusions using fundamental principles of mathematics, computing sciences, and relevant domain disciplines.

PO3: Design /Development of Solutions: Design and evaluate solutions for complex computing problems, and design and evaluate systems, components, or processes that meet specified needs with appropriate consideration for public health and safety, cultural, societal, and
environmental considerations.

PO4: Conduct Investigations of Complex Computing Problems: Use research-based knowledge and research methods including design of experiments, analysis and interpretation of data, and synthesis of the information to provide valid conclusions.

PO5: Modern Tool Usage: Create, select, adapt and apply appropriate techniques, resources, and modern computing tools to complex computing activities, with an understanding of the limitations.

PO6: Professional Ethics: Understand and commit to professional ethics and cyber regulations, responsibilities, and norms of professional computing practice.

PO7: Life-long Learning: Recognize the need, and have the ability, to engage in independent learning for continual Development as a computing professional.

PO8: Project management and finance: Demonstrate knowledge and understanding of the computing and management Principles and apply these to one’s own work, as a member and leader in a team, to Manage projects and in multidisciplinary environments.

PO9: Communication Efficacy: Communicate effectively with the computing community, and with society at large, about complex computing activities by being able to comprehend and write effective reports, design documentation, make effective presentations, and give and understand clear instructions.

PO10: Societal and Environmental Concern: Understand and assess societal, environmental, health, safety, legal, and cultural
issues within local and global contexts, and the consequential responsibilities relevant to professional computing practice.

PROGRAMME SPECIFIC OUTCOME (PSO)

PSO1: Be well versed in the various software and logical skills like Java Programming, Python Programming, Database concepts etc.

PSO2: Be competent in the fundamentals of software and hardware concepts and the emerging technologies in networks, recent trends in computer science field.

Curriculum & Syllabus

CURRICULUM & SYLLABUS

MINIMUM CREDITS TO BE EARNED: 90

Code No.	Code No.	Course		Hours/Week
			Lecture	Tutorial	Practical	Credits
CORE	2CMCA11	Mathematical Foundations of Computer Science	4	1	0	5
CORE	22CMCA12	C Programming and Data Structures	4	1	0	5
CORE	22CMCA13	Relational Database Systems	4	0	0	4
CORE	22CMCA14	Operating Systems	3	0	0	3
CORE	22CMCA15	Software Engineering	3	0	0	3
SEC		Soft Skill - I	2	0	0	2
CORE	22PMCA11	C Programming and Data Structures Laboratory	0	0	4	2
CORE	22PMCA12	Relational Database Systems Laboratory	0	0	4	2
			20	2	8	26

View full course curriculum

Curriculum & Syllabus 2024

CURRICULUM & SYLLABUS

MINIMUM CREDITS TO BE EARNED: 90

Category	Code	Course	Hours/Week				Maximum Marks
			L	T	P	O	C	CIA	SEE	Total
CC	24CMCA11	Mathematical Foundations of Computer Science	4	1	0	2	5	40	60	100
CC	24CMCA12	C Programming and Data Structures	4	1	0	2	5	40	60	100
CC	24CMCA13	Relational Database Systems	4	0	0	2	4	40	60	100
CC	24CMCA14	Operating Systems	3	0	0	2	3	40	60	100
CC	24CMCA15	Software Engineering	3	0	0	2	3	40	60	100
SEC	24SSKU11 S	Soft skill - I	2	0	0	2	2	40	60	100
CC LAB	24PMCA11	C Programming and Data Structures Laboratory	0	0	4	2	2	40	60	100
CC LAB	24PMCA12	Relational Database Systems Laboratory	0	0	4	2	2	40	60	100
		Total	20	-	8	-	26	-	-	-

View full course curriculum

Career Prospects

CAREER PROSPECTS

Software Developer
Database Engineer
Web Designer
Cloud Architect
Data Scientist

Data Analyst
Chief Information Officer
Computer Programmer
Computer Scientist

Computer Systems Analyst
Database Administration
Information Systems Manager
Web Developer

Alumni Testimonials

I would describe the Vels University as exciting and dynamic. The best thing about being a student here is the number of additional opportunities that are available. I was initially attracted here by the college’s reputation, and my career goals. The best thing about the degree is having the freedom to think of an idea and test its practical application. I feel extremely lucky to be in an environment that allows me to conduct projects on what interests me the most, so in all my time here I have felt grateful.

Mr. Vignesh.T (MCA), 2018-2020

Software Engineer ,ADF Data Science.

Department of Commerce (General)

About the Department

The Department of Management Studies which remains an imperative organ under Vel’s Group of Institutions had its beginning during the Academic Year 1998-99. The Department is now prevalently branded as the Vael’s Institute of Business Administration (VIBA). The institute is engaged in offering a two year Post Graduate Programme in Business Administration (MBA). This technical and specialized course was readily accepted by the All India Council for Technical Education (AICTE), Government of India and had been subsequently approved by these bodies. At present, the total student force of VIBA stands at 240 in numbers. The changing environment, a separate online internet accessing facility is provided. To achieve individual attention, each students provided with one man-one machine during the practical hours.

Vision & Mission

Vision

To be a Centre of Excellence in Management Studies and Commerce, imparting and developing Managerial leadership and entrepreneurial skills to students and provide managers for the global market.

Mission

To provide an affordable opportunity for diverse group of students and other stakeholders to learn by synergizing education, research, innovation and outreach efforts. To inculcate self-discipline, values, ethics and devotion to duty among the students to make them good citizens, leaders, professionals & entrepreneurs. To develop future business leaders subjecting them with high quality of analytical ability & decision making capability. To offer exposure to global business standards and inculcate strategic management aspiration

Courses Offererd

M.Phil., Ph.D

Faculty student ratio :1:30

M.Sc. Visual Communication

Program Outcomes & Programme Specific Outcomes

PROGRAMME OUTCOMES (PO)

PO1: To develop the ability to use critical, analytical, and deep in thought thinking and analysis in visual communication.

PO2: Media studies and its reflect on social and moral responsibilities in students professional life.

PO3: To gain knowledge and self-confidence in the distribution of project/research outputs in the fields of Media Arts, Design, and Visual Effects.

PO4: Work responsibly and creatively as an individual or as a member or leader of a team and in all the multidisciplinary environments.

PO5: To communicate effectively by oral, written, graphical and technical means and have competency in visual languages

PO6: Independently reach and obtain information, and develop appreciation of the need for continuous learning.

PO7: Apply knowledge of art history, theories and principles to traditional and digital drawing and design skills for visual communication applications relevant to modern applied art markets.

PO8: To provide adequate basic understanding about Media Education among the students and to develop language abilities of students to inculcate writing skills and Business correspondence

PROGRAMME EDUCATIONAL OBJECTIVES(PEO)

PEO 1: The graduates will be technically competent to excel in the competing Media industry and to pursue research in this field.

PEO 2: The graduates will possess the skills to develop economically and technically using the knowledge to ensure their own creative and innovative skills in industry.

PEO 3: The graduates will have effective communication skill, team spirits, ethical principles and desire for lifelong learning and creative skills to succeed in their media professional career.

PEO 4: The graduates will be prepared efficiently to be an entrepreneur.

PEO 5: The graduates are educated to think latterly and vertically with creative approach and to use the advance technology in media environment.

Programme Educational Objectives

PROGRAMME EDUCATIONAL OBJECTIVES(PEO)

PEO 1: The graduates will be technically competent to excel in the competing Media industry and to pursue research in this field.

PEO 2: The graduates will possess the skills to develop economically and technically using the knowledge to ensure their own creative and innovative skills in industry.

PEO 3: The graduates will have effective communication skill, team spirits, ethical principles and desire for lifelong learning and creative skills to succeed in their media professional career.

PEO 4: The graduates will be prepared efficiently to be an entrepreneur.

PEO 5: The graduates are educated to think latterly and vertically with creative approach and to use the advance technology in media environment.

Curriculum & Syllabus

Total number of Credits: 90

SEMESTER 1			Hours/Week				Maximum Marks
Code No.	Course	Lecture	Tutorial	Practical	Credits	CA	SEE	Total
Core 1	Approaches to Human Communication	4	0	0	4	40	60	100
Core 2	Theories of Visual Analysis	4	0	0	4	40	60	100
Core 3	Understanding Film Semiotics	4	0	0	4	40	60	100
Core 1 (P)	Graphical Arts-I	0	0	4	2	40	60	100
DSE	Discipline Specific Elective - I	0	2	4	4	40	60	100
DSE	Discipline Specific Elective - II	0	2	4	4	40	60	100
SEC	Soft Skill 1/ Sector Skill Course	2	0	0	2	40	60	100
	Total	14	4	12	24

View full course Curriculum

Curriculum & Syllabus – 2024

View course curriculum

Alumni Testimonials

I am proud to say that I am a VISTAS graduate. I was accompained by highly intellectual, very well experienced and supportive faculties which helped me to get exposed to the best practices and technologies in the industry. Time to time guest lecturers were organized to enhance our skill and to understand the work that goes into the industry. On the whole, VISTAS helped me to gain knowledge about work ethics, professionalism and has definitely increased the levels of my skills. As far as my concern VISTAS prioritizes the needs of the students and delivers promising results.

Visual Designer, Domaincer, Chennai

Mr. Miralaan., B.Sc. Visual Communication, Batch: (2017 – 2020)

Career Prospects

CAREER PROSPECTS

Media & Journalism
Media and TV Jobs
Media Relations & Research

Journalist/News reporter
Fashion Photographer
Public Relations Officer

Content Writer
Producer

B.E. Automobile Engineering

Programme Educational Objectives (PEOs)

PROGRAMME EDUCATIONAL OBJECTIVES (PEOs)

PEO1: The graduates shall have ability to understand and apply core subject knowledge to various automotive engineering problems.

PEO2: The graduates will be able to work in team, investigate the problem, apply engineering knowledge and present a trustworthy solution.

PEO3:The graduates shall be competent in continue their intellectual expansion ability for lifetime learning by pursuing higher education.

PEO4: The graduates will exhibit professionalism in their chosen career and adapt to current technologies, trends and industrial needs.

PEO5: The graduates shall have good communication and leadership skill, high moral and social values.

Programme Outcomes (POs) & Programme Specific Outcomes(PSOs)

PROGRAMME OUTCOMES (PO)

PO1: Engineering knowledge: Apply the knowledge of mathematics, science, engineering fundamentals, and an engineering specialization to the solution of complex engineering problems.
PO2: Problem analysis: Identify, formulate, review research literature, and analyze complex engineering problems reaching substantiated conclusions using first principles of mathematics, natural sciences, and engineering sciences.
PO3: Design/development of solutions: Design solutions for complex engineering problems and design system components or processes that meet the specified needs with appropriate consideration for the public health and safety, and the cultural, societal, and environmental considerations.
PO4: Conduct investigations of complex problems: Use research-based knowledge and research methods including design of experiments, analysis and interpretation of data, and synthesis of the information to provide valid conclusions.
PO5: Modern tool usage: Create, select, and apply appropriate techniques, resources, and modern engineering and IT tools including prediction and modeling to complex engineering activities with an understanding of the limitations.
PO6: The engineer and society: Apply reasoning informed by the contextual knowledge to assess societal, health, safety, legal and cultural issues and the consequent responsibilities relevant to the professional engineering practice.
PO7: Environment and sustainability: Understand the impact of the professional engineering solutions in societal and environmental contexts, and demonstrate the knowledge of, and need for sustainable development.
PO8: Ethics: Apply ethical principles and commit to professional ethics and responsibilities and norms of the engineering practice.
PO9: Individual and teamwork: Function effectively as an individual, and as a member or leader in diverse teams, and in multidisciplinary settings.
PO10: Communication: Communicate effectively on complex engineering activities with the engineering community and with society at large, such as, being able to comprehend and write effective reports and design documentation, make effective presentations, and give and receive clear instructions.
PO11: Project management and finance: Demonstrate knowledge and understanding of the engineering and management principles and apply these to one’s own work, as a member and leader in a team, to manage projects and in multidisciplinary environments.
PO12: Lifelong learning: Recognize the need for, and have the preparation and ability to engage in independent and life-long learning in the broadest context of technological change.

PROGRAMME SPECIFIC OUTCOMES (PSO)

PSO1: To apply the concepts of design, development, research, innovation, analysis and maintenance of automotives in the manufacturing and servicing industries.
PSO2: To be employable in Automotive, Manufacturing, Design, Production industries, academic institutes, Research and development organizations.
PSO3: To Identify, formulate and solve automotive engineering problems in the research laboratory and perform multidisciplinary tasks in Automobile Engineering and allied areas.

Curriculum & Syllabus

CURRICULUM & SYLLABUS

MINIMUM CREDITS TO BE EARNED: 170

Category	Course Title	L	T	P	C	CA	SEE	Total
SEMESTER 1
HSC	English	2	-	-	2	40	60	100
BSC	Physics (Introduction to Electromagnetic Theory)	3	-	-	3	40	60	100
BSC	Mathematics - I (Calculus and Linear Algebra)	3	1	-	4	40	60	100
ESC	Basic Electrical and Electronics Engineering	3	-	-	3	40	60	100
ESC	Engineering Graphics and Design	1	-	4	3	40	60	100
HSC	English Laboratory	-	-	2	1	40	60	100
BSC	Physics Laboratory	-	-	2	1	40	60	100
ESC	Basic Electrical and Electronics Engineering Laboratory	-	-	2	1	40	60	100
MC	Constitution of India	2	-	-	-			100
MC	Student Induction Program	-	-	-	-	-	-	-
		14	1	10	18

View full course curriculum

Career Prospects

CAREER PROSPECTS

Design Engineer
Quality Control Engineer
Maintenance Engineer
Service Engineer

Sales Engineer
Production Engineer
Safety Engineer
Field Engineer
Commissioning Engineer
Transportation Engineer

Alumni Testimonials

Mr. M. MANI KANDA PRABHU (B.E Auto), 2018 VISTAS have provided me a platform to realize my potential & to make the best use of it. All of my professors and faculties were outstanding & gave me the best guidance possible. Currently Working as a Service Advisor in the TVS & Sons, Chennai.

Mobile: 9003053813
E-mail: manikandaprabhu1996@gmail.com

Mr. M. MANI KANDA PRABHU (B.E Auto), 2018

Service Advisor in the TVS & Sons, Chennai

Mr. R. TAMILMANI (B.E Auto), 2018 The course is very comprehensively designed and the faculties are exceptional. The guidance and the support of the professors throughout our course were incredible. Currently Working as Junior Engineer in the WABCO India, Chennai

Mobile: 8754430559
E-mail: tamilmanifz@gmail.com

Mr. R. TAMILMANI (B.E Auto), 2018

Junior Engineer in the WABCO India, Chennai

B.Sc. Bio-computing

Program Educational Objectives (PEO)

PROGRAM EDUCATIONAL OBJECTIVES (PEO)

PEO-1: An ability to develop the practical knowledge related to Life science, Computer science and information technology in an interdisciplinary manner for providing innovative ideas to solve the biological problems and promote the research globally.

PEO-2: The extraordinary skills to analyze the scientific big data, create a novel objective, implement methodology to derive a key finding and apply this knowledge for welfare of society. Students should be able to develop as computational expert and follow the ethical rules on areas related to Life sciences and Bioinformatics.

PEO-3: Develop as a resource person with interdisciplinary knowledge who can finish the advance tasks related to biology and computer science in a challenging scientific environment.

PEO-4: Update knowledge on programming and database development on biological data and information and help the scientific research community.

PEO-5: U.G. program and its knowledge give confidence to the students and shine in the booming bioinformatics careers related to academics, research and development and industry.

Programme Outcomes (PO) & Programme Specific Outcome (PSO)

PROGRAM OUTCOME (PO)

PO-1: Graduates will be able to develop, analyse, solve and troubleshoot biological problems in implementation of bioinformatics protocols and Information technology for the successful career.

PO-2: Environment sustainability and Ethics: Graduates will get adequate knowledge to use information and implement the evolving technology in Bioinformatics to find the solutions for environmental protection and remediation.

PO-3: Modern tool usage and communication: Graduates will effectively be able to manage the scientific task by utilizing the big data resources and retrieve and solve the biological problems effectively.

PO-4: Analysis of biological data: Graduates will be well versed in handling the biological data from the different database available online and the Maintenance of biological data by implementing using computer programming.

PO-5: Graduates will acquire self- reliance in handling Biocomputing techniques and able to interpret, analyze the biological data and execute experimental techniques independently.

Programme Specific Outcome (Pso)

The B.Sc. program (Biocomputing) at VISTAS has documented measurable outcomes that are based on the needs of the programme’s stakeholders. The programme specific outcomes that the department presently adapts to future graduates are as follows:

PSO-1: The primary goal is to make the students to understand biological concepts.

PSO-2: To acquire knowledge on the basics of computer and the principles of programming languages.

PSO-3: To understand the levels of programming language and its application in various fields of biology.

PSO-4: To obtain the knowledge on basics in designing the webpage for a database as well as online tools and softwares.

PSO-5: To utilize the bioinformatics skill to venture in development of fields like pharmaceutical and biotechnological concerns.

Curriculum & Syllabus

CURRICULUM & SYLLABUS

		Hours/Week				Maximum Marks
Code No.	Course	Lecture	Tutorial	Practical	Credits	CA	SEE	Total
			SEMESTER1
LANG	Tamil I/ Hindi I/ French I	3	0	0	3	40	60	100
ENG	English I	3	0	0	3	40	60	100
CORE1	Basic of Computer, Algorithm and Statistics	3	1	0	4	40	60	100
CORE2	Basic of Bioinformatics	3	1	0	4	40	60	100
CORE3	Cell Biology and Biomolecules	4	0	0	4	40	60	100
CORE	Basic Concepts and Algorithm in Computer -Practical 1	0	0	4	2	40	60	100
CORE	Basic concept of Bioinformatics Practical 2	0	0	4	2	40	60	100
AECC	Communication Skills	1	0	2	2	40	60	100
SEC	Orientation/Induction programme / Life skills	-	-	-	-	-	-	-
	Total	17	2	10	24

View full course curriculum

Curriculum & Syllabus – 2024

View Full Course Curriculum

Career Prospects

CAREER PROSPECTS

Software development
Bioinformatics Analyst
Clinical pharmacologist
Program Specialist

Computational Biologist
Database Designer and Maintenance:
Bioinformatics Data Scientist-

Health care Associates
Clinical Data Developer
Cheminfomatician

Alumni Testimonials

It was a great experience studying at VISTAS, a memory to cherish for a lifetime. My experience at the Bioinformatics department (VISTAS) was full of learning and grooming. I found the course curriculum to be very challenging but rewarding. The teachers and mentors are really friendly and helped me to improve my academic and interpersonal skills.

Ms. Varsha S (B.Sc Biocomputing) 2017-2020

Project Associate, Accenture

It was my immense luck and fortune to be a part of the Bioinformatics department (VISTAS) where I can grow. The entire faculty and department leave no stone unturned to shape one’s future. My three years at VISTA have been a wonderful experience of learning with prolific exposure to the outside. Huge respect, love, and devotion for entire faculty members and department. It’s their efforts that make me count myself into better professionals.

Ms. Jyotsna Madhavan (B.Sc Biocomputing ) 2018-2020

Developer, Icon Clinical Research, Chennai.

The course has been good, I have enjoyed because of the way the modules are scheduled. There is a lot of flexibility, so you can do other things. I really enjoyed it. Particularly the writing and the theory aspects, when I came here.

Mr. Balaji .D (B.Sc Biocomputing ) 2018-2020

Clinical quality Analyst, Alembic Pharmaceuticals

I am very happy to be part of such a great revolutionary department in current knowledge. We are aware that the technical skills can’t be finalized but requires dexterity through training. Wonderful faculty ever and they helped me a lot to develop my knowledge and skills.

Ms. Gomathi K (B.Sc Biocomputing ) 2018-2020

Project Associate, Mobius Knowledge Service, Chennai

Vels University is great place to learn. It gives me great to say with pride that I have completed my B.Sc. in Bioinformatics. The relationship between faculties and student is very cordial, which gave me an opportunity to excel in my area of interest. The Teachers and management is very supportive and they have conducted various sessions which helped me to get placed.

Ms. Raja Lakshmi R (B.Sc Biocomputing ) 2018-2020

Data Analyst, Tritan letter work PVT LTD, Chennai.

B.A., Journalism and Mass Communication

Program Outcomes

Program Outcomes (PO)

PO1: To demonstrate effective creative skill, effective writing and listening skills for journalism and reporting communication in personal, public, and media areas.

PO2: To demonstrate the ability to observe events, gather factful information, write creative reports and story, understanding audiences.

PO3: To demonstrate the ability to understand and analyse the latest trends in the media in society also to examine critically and recognize how media shapes the society.

PO4: To demonstrate the ability to recognize the power of persuasion and ethical responsibilities of Mass media communicators at all levels.

PO5: To demonstrate an understanding of the roles of communication in fostering interaction and Interdependence across gender, race, and culture.

PO6: To demonstrate the ability to apply mass communication theories and practical concepts to analyze contemporary issues.

Curriculum & Syllabus

Total number of credits: 140

Semester: I			Hours/Week				Maximum Marks
Code No.	Course	Lecture	Tutorial	Practical	Credits	CA	SEE	Total
Lang	Language I Tamil / Hindi / French	3	0	0	3	40	60	100
Eng	English I	3	0	0	3	40	60	100
Core 1	English I	4	1	0	5	40	60	100
Core 2	History of Media and Society	4	0	0	4	40	60	100
Core 3	Journalistic Skills	0	1	4	3	40	60	100
Core 4	Reporting and Editing Lab	0	1	4	3	40	60	100
AECC	Communication Skills	1	0	2	2	40	60	100
SEC	Orientation/Induction programme / Life skills	-	-	-	-	-	-	-
	Total	15	3	10	23

View Full Curriculum

Eligiblity Criteria

Program	Eligibility	Criteria for Merit
B.A. Journalism and Mass Communication	Pass in (10+2), or Equivalent or 3 Years Diploma in any stream	Merit - based on percentage of marks secured in the qualifying examination

Career Prospects

CAREER PROSPECTS

Journalist/News reporter.
CONTENT WRITER
SOCIAL MEDIA MANAGER
Fashion Photographer.

TV Corresponden.
Producer.
Radio Jockey/ RJ.
Public Relations Officer

NEWS ANALYST
PHOTO JOURNALIST
PUBLISHING AND PRINTING
DIGITAL MARKETING

Fees Structure

Tuition fee 2023-2024 per year	Other Fee (Per Sem)	Total Fee (Per Sem)
25,000	6,500	31,500

Diploma in Cabin Crew (Air Hostess) Management

Programme Outcomes

Curriculum & Syllabus

Eligibility Criteria

Program	Program Duration (Year)	Eligibility	Criteria for Merit
Diploma in Cabin Crew - 1 year	1 Year (2 Semesters)	Pass in (10+2), or Equivalent in any stream	Merit based on percentage of marks secured in the qualifying examinations

Career Prospects

Alumni Testimonials

Fee Structure

Course	Tuition Fee 2025 - 2026 (Per Sem)	Other Fee (Per Sem)	Total Fee 2025 - 2026 (Per Sem)
Diploma in Cabin Crew (Airhostess)	60,000	9,000	69,000

Diploma in Agriculture

Programme Outcomes

PO-1	Domain Knowledge	Impart knowledge of basic sciences, applied sciences, fundamentals in agriculture, and related fields.
PO-2	Problem analysis	To identify, review, analyze and formulate the problem in agricultural practices and post-harvest techniques.
PO-3	Problem solutions	Understand the impact of agricultural solutions in societal and environmental contexts, and demonstrate the knowledge and need for sustainable development. To demonstrate the capacity to think critically and select viable solutions to solve problems.
PO-4	Conduct surveys and investigations	Understand how all aspects of agriculture are linked by marketers, and producers to understand the production output and to make an economically viable decision. To understand how employer characteristics and decision-making at various levels enhance the success of an agricultural enterprise. To understand components of agri-business and economics of the market.
PO-5	Usage of Modern Tools	Knowledge of Weather codes and Symbols, Reading and Recording of weather and climatic data. To get trained to maintain climatological records, soil data, soil nutrition, and modern biotechnology usage in agriculture. Communication methods and to develop such products through the financial support of banks etc.,
PO-6	Societal role	To demonstrate research-based knowledge of the legal and ethical environment impacting agricultural organizations and exhibit an understanding and appreciation of the ethical implications of decisions.
PO-7	Environment and Sustainability	Demonstrate knowledge to an understanding of basic agriculture and horticulture production with the breadth and depth of the profession of agriculture and horticulture. Basic biology: taxonomy, anatomy, morphology, and physiology. The characteristics of the environment and their influence on plant growth and development. Current applications of agricultural and horticultural principles and practices for propagation, pest management, production, maintenance, and business practices. Comprehensive knowledge of agricultural and horticultural production.
PO-8	Ethics	To develop critical, self-critical opinions and approaches aiming at solving the most important practical problems in the field of agriculture by applying gained competencies and following high standards of academic integrity (ethics and morals) both in the profession and in society as a whole.
PO-9	Individual and Team Work	To demonstrate an understanding and appreciation for the importance, and impact of globalization and diversity in modern agriculture organizations. Understanding of globalization and NGO working. To develop competence to work in Government, public and private sectors as an individual and as a team for sustainable agriculture.
PO-10	Communication	To demonstrate the ability to analyze data and draw appropriate statistical conclusions. To demonstrate the ability to communicate effectively both orally and in writing.
PO-11	Project Management and Finance	Able to demonstrate critical thinking and prepare projects to solve the problem and apply them to a variety of farm animal and or plant production systems.
PO-12	Life-long learning	This program will also help students to enhance their employability for jobs in different sectors including self-employment as an agri-entrepreneur.

Curriculum & Syllabus

View Full Course Cuuriculum

Career Prospects

The Avenues are opened for Agricultural/ Horticultural graduates in plenty in organic production, Mechanization, post harvest technology, food processing, marketing, export of agriculture and horticultural produces, fertilizer and pesticides companies agro- industries and NGO’s.

Alumni Testimonials

ODL Vistas

Eligibility

Candidates who have passed the 12^th Standard Examinations or its equivalent.

Eligibility

Candidates who have passed in the 12^th Standard or its equivalent/ 12th from NIOS, SIOS, RIOS or 3 Years Diploma from DOTE or 2 Years ITI(NCVT)

Fees structure

Rs.2500/- per Semester (Six Semesters) plus Registration Charges.

Fees structure

Rs.2,500/- per semester (six semester) plus Registration Charges.

Curriculum & Syllabus

First Year-First Semester

S. No	Course Code	Course Title	Category	No.of Credits	Exam Hrs	Marks Distribution		Max. Marks	Pass Marks
						CIA	ESE
1	DLTAM11	Tamil I	Language I	4	3	30	70	100	40
2	DLENG11	English I	LanguageII	4	3	30	70	100	40
3	DCECN11	Micro Economics I	CC	4	3	30	70	100	40
4	DCECN12	Financial Economics - I	CC	4	3	30	70	100	40
5	DCECN13	Business Management	CC	4	3	30	70	100	40
Total				20		150	350	500

View course curriculum

Curriculum & Syllabus

First Year-First Semester

S.No	Course Code	Course TitIe	Category	No.of.Credits	Exam Hrs	Marks Distribution		Max. Marks
						CIA	ESE
1	DLTAM-11	Tamil-I*	Language -I	4	3	30	70	100
2	DLENG-11	English-I	Language-II	4	3	30	70	100
3	DCBEN-11	Social History of England-I	CC	4	3	30	70	100
4	DCBEN-12	History of English Literature-I	CC	4	3	30	70	100
5	DCBEN-13	Literary Forms	CC	4	3	30	70	100
Total First Semester Credits				20

DCBBA12-Business Environment

B.Sc Cardiac Care Technology(School of Allied Health Sciences)

Programme Outcomes

Programme Outcomes

PO1:Evolve into a full trained, qualified cardiovascular technologist capable of working
independently

PO2:Become well-versed in techniques such as cardiac catheterization, Electrocardiography,
Echocardiography and ultrasound instrumentation.

PO3:Integrate knowledge and skills of cardiovascular technology to provide healthcare solutions
for the benefit of the society.

PO4:Become well-prepared for working in a team associated with assisting cardiac surgeons
and cardiologists in a high-pressure hospital environments.

PO5:Be cognizant and responsive to the cardiovascular care of the community and possess a
commitment to continuously improve knowledge and abilities.

PO6:Demonstrate leadership qualities and entrepreneur skills by working and communicating
effectively in interdisciplinary environment, either independently or in a team.

Curriculum & Syllabus

Curriculum & Syllabus

Sl.No.	Category	Course Titles	Hours/Credits							Maximum Marks
			Lecture		Tutorial		Practical		Total	IA		UA		Total
			Lecture		Tutorial		Practical		Total	Theory	Practical	Theory	Practical
			Hours	Credits	Hours	Credits	Hours	Credits	Credits	Theory	Practical	Theory	Practical
1.1	Program Core	General Anatomy	45	3	30	1	60	2	6	25	50	75	50	200
1.2	Program Core	General Physiology	45	3	30	1	60	2	6	25	50	75	50	200
1.3	Program Core	General Biochemistry	45	3	30	1	60	2	6	25	50	75	50	200
1.4	Program Elective	Medical Law & Ethics	30	2	-	-	-	-	2	100	-		-	100
1.5	Program Elective	English & Communicative Skills	30	2	-	-	-	-	2	100	-		-	100
Total									22	Total				800

View full Curriculum Syllabus

Eligibility Criteria

Program	Program Duration (Year)	Eligibility	Criteria for Merit
B.Sc Cardiac Care Technology	4 Years (8 Semesters)	Pass in +2, HSC or equivalent with Physics, Chemistry, Biology/ Botany / Zoology	Merit based on the percentage of marks secured in qualifying examination

Career Prospects

Career Prospects

Graduates of this program can find placements in traditional and non-traditional areas including:

Hospitals
Medical manufacturing companies (Cardiac Pacemakers, Stents, Catheters and Balloons)
Industrial Medical Facilities Educational Institutions

Fee Structure

Course	Tuition Fee 2025 - 2026 (Per Sem)	Other Fee (Per Sem)	Total Fee 2025 - 2026 (Per Sem)	Total Fee 2025 - 2026 (Per Year)
B.Sc Cardiac Care Technology	52,400	33,500	85,900	1,71,800

B.Sc. Clinical Nutrition

Programme Outcomes

Programme Outcomes

PO1:Define social, economic, cultural, and environmental influences on food access and dietary
choices.

PO2:Evaluate and predict ways in which complex interactions of components of the food system
influence human health and nutrition.

PO3:Demonstrate an understanding of public health.

Curriculum & Syllabus

Curriculum & Syllabus

Semester – I
General Anatomy
General Physiology
General Biochemistry
Medical Law and Ethics
Communication and Soft Skills
Semester – II
General Pathology
General Microbiology
General Pharmacology
Medical Terminology
Basic Computers & Information Science

Eligibility Criteria

Program	Program Duration (Year)	Eligibility	Criteria for Merit
B.Sc Clinical Nutrition	4 Years (8 Semesters)	Pass in +2, HSC or equivalent with Physics, Chemistry, Biology/ Botany / Zoology	Merit based on the percentage of marks secured in qualifying examination

Career Prospects

Career Prospects

Clinical nutrition and dietetics encompass the science and technology.
Nutritionists work independently, setting their schedules, and providing a better work-life balance.
Nutritionists play a crucial role in enhancing health through proper nutrition and preventing and
managing diseases

Fees Structure

Tuition Fee 2024 - 2025 (Per Sem)	Other Fee(per sem)	Total Fee 2024 -2025 (Per Sem)
42,900	28,100	71,000

SCHOOL OF HOTEL & CATERING MANAGEMENT

About the Department

The School of Hotel & Catering Management was established in the year 2009.
There are four core departments in hotel management namely Food Production, Food and Beverage Service, Front Office and Accommodation Operations. A student who studies in this institute can equip himself professionally in all these major subjects and choose anyone to pursue his career in the industry.
The hospitality industry consists of a broad category of fields within the service industry that includes lodging, restaurants, event planning, theme parks, transportation, cruise lines, and additional fields within the tourism industry.

The Hospitality Management programme is specifically designed for individuals desiring to enter the hotel and hospitality field and those who aspire for a management career in this industry.
The programme offers students an academic education together with vocational core competencies. This carries considerable value and prestige with employers worldwide. It can also benefit people looking to obtain the necessary specialized knowledge when thinking about being an entrepreneur.
Throughout the programme.Virtues, such as discipline, punctuality, ethics and hygiene are encouraged as they are highly valued throughout the world and count as much as academic and practical skills in ensuring a successful career.

Vision & Mission

Vision

To be the premier hospitality management school in training and developing future professionals for the hospitality & tourism industry.

Mission

To train students to be leaders in all facets of the hospitality industry as mentioned below by imparting knowledge and affording hands on training.

M.Sc. Culinary Arts,
M.Sc. Hotel & Catering Management,
B.Sc. Hotel & Catering Management,
PG Diploma in Culinary Arts, Diploma in Hotel & Catering Management.

Craft Courses

i) Food Production

ii) Bakery & Confectionery

iii) Food & Beverage Service

iv) House keeping

v) Front Office

Acheivements

Conducting chefs’ competitions to enable our students to gain insights into

Contemporary cooking methods and presentation of food.
Organizing theme food festivals and engaging experts from the industry to
Demonstrate use of appliances and cleaning agents.
Engaging resource persons of repute to conduct workshops.
Organizing Webinars.
Achieving good industry placements.

Students :Staff ratio : 25: 1

Facilities

Basic Training Kitchen

Here,th students are introduced to the basic principles of cookery and are trained to cook food for 2 portions. The students of the first year degree and diploma get trained in this kitchen and generally the cuisines taught would be French.

Quantity Training Kitchen

Students of the Second year Degree and Diploma are trained in this kitchen. It is here that the students are taught to prepare food in bulk quantities. The cuisine is commonly Indian, though it does concentrate on other global cuisines as well.

Advance Training Kitchen

Students of final year work in this kitchen. Advanced level in cookery is taught and practised here. Cuisines such as Mexican, Chinese, Thai, and Mediterranean are prepared and skills in Ice carving, Vegetable carving, Tallow carving, etc are imparted to the students.

Speciality Kitchen

Exclusively for the culinary arts students this kitchen is designed and operated for the express purpose of providing a venue for the presentation and demonstration of International Cuisines, replete with Combi ovens, Griddles, High pressure range, deep fat fryer, Sandwich counter and Refrigerators.

Bakery

Students in this kitchen are trained to make different varieties of doughs, breads and cakes in their practical hours. Bulk orders of cakes are made by the students and distributed at Christmas time.

Confectionery

This is an air-conditioned facility devoted to training students to make wedding cake decorations, sugar work, chocolates and a host of cold dessert preparations.

Food and Beverage Service

There are two restaurants, which are air-conditioned and have the capacity to train nearly 100 students at any given time. Students are imparted the fundamentals of various restaurant services in the first year and in the second year they are taught about alcoholic beverages and their proper service. In the final year they are instructed on how to manage the restaurant operations.

Accommodation Operations

Here students are trained in direct day- to- day operations of the Housekeeping department which involves the art of bed making, Guest room cleaning; Public area and other types of cleaning. This department also has a practical lab and a laundry for students to learn managing an on- premises laundry. Students are even taught how to balance the needs of guests with concern for the environment.

Front Office

In this department students are taught to organize, perform and evaluate the front office functions that are critical to the success of a hotel and trained to handle the diverse procedures of front office operations and management.

DURATION

6 MONTHS

COURSE OBJECTIVES

To study the roles and responsibilities of an Event Manager
To analyze and evaluate the tasks of cost estimation and client management for the

event

To apply the practices for communicating effectively with guests and team members.
To learn the activities that ensures the health, hygiene, and safety practices.
To create an event with planning and management through organizing an event.

CAREER PROSPECTS

Entrepuneur
Entry level jobs in Event management sectors

Programme Educational Objectives (PEOs)

PROGRAM EDUCATIONAL OBJECTIVES (PEO)

PEO1: To meet the demand for trained and professional people in the hospitality industry of our country.

PEO2: To provide opportunities to the students within the institution, for developing necessary operating skills, values and attitudes to occupy key operational positions in the hospitality sector.

PEO3: Function effectively as an individual, and as a member or leader in diverse teams, and In multidisciplinary settings.

PEO4: Apply ethical principles and commit to professional ethics and responsibilities and norms of the hospitality practice.

PEO5: Identify, formulate, research literature, and analyze complex hospitality problems reaching substantiated conclusions using principles of management

Program Outcomes

PROGRAM OUTCOME (PO)

PO1: Explain the evolution and growth of culinary practices & explore intensively the history and culinary traditions of the world.

PO2: Determine the underlying techniques involved in the preparation of dishes.

PO3: Develop proficiency in classic and contemporary culinary techniques and cooking methods in a la carte, table d’hôte, and banquet food.

PO4: Demonstrate basic culinary skills and rudiments of food safety, cost control and nutrition.

PO5: Apply skills in the usage of equipment in a state of the art Kitchen.

PO6: Prepare and execute basic western, Asian and Indian menus using the various inputs of learning and cuisine techniques.

PO7: Practice professional ethics, provide leadership, demonstrate personal and global responsibility, and work effectively as a team member.

Programme Outcomes (POs) & Programme Specific Outcomes(PSOs)

PROGRAMME OUTCOMES (PO)

PO1: Demonstrate a global outlook with the ability to identify aspects of the global hospitality business and cross cultural understanding.

PO2: Demonstrate how the organizational behavior and organizational practices can aid in improving the performances and wellbeing of people at work in hotel Industry.

PO3: Familiarize in Managerial viewpoints to understand consumer behavior and the use of appropriate pricing strategies to increase profitability.

PO4: Assess the impact of latest hospitality researches and marketing tools on the hospitality industry.

PO5: Apply ethical principles and commit to professional ethics and responsibilities and norms of the Hospitality industry.

PROGRAMME SPECIFIC OUTCOME (PSO)

PSO 1:Understanding leadership roles at various levels of the organization and leading teams.

PSO 2:Communicate effectively on various hospitality activities with the organization and society at large, such as, being able to comprehend and write effective reports and design

documentation, make effective presentations, and give and receive clear instructions.

PSO 3: Exhibit the knowledge of planning and operation of various food & Beverage service outlets for business ownership.

PSO 4:Demonstrate knowledge and understanding of hospitality management principles and apply these to one’s own work, as a member and leader in a team, to manage projects and in

multidisciplinary environments.

PSO 5:Recognize the need for, and have the preparation and ability to engage in independent and life-long learning in the broadest context of changing trends in the hospitality industry.

Course Outcomes

Course Outcomes

CO1:Handle front office equipment.

CO2: Manage the guest during check in and check out.

CO3: Register and reserve guest at hotel front office.

CO4: Operate property management systems.

CO5: Implement hotel safety and security procedures.

CO6: Maintain quality guest service.

Course Outcomes

Course Outcomes

CO1: Practice kitchen hygiene and personal hygiene.

CO2: Identify food textures and consistencies.

CO3: Make cuts of meats and vegetables.

CO4: Prepare foods using methods that conserve nutritional value.

CO5: Demonstrate the skills and techniques in preparation of foods of International cuisines.

CO6: Exhibit professionalism in the Organizing the kitchen.

Course Outcomes

Course Outcomes

CO1: Explain the layout of all service areas that they work with and the purpose of the various service areas.

CO2: Identify the roles of the staff working in and responsible for the areas.

CO3: Use equipment in the restaurant.

CO4: Demonstrate knowledge of all the menu items, alcoholic and non-alcoholic beverages which are on offer in the outlet.

CO5: Perform the correct service requirements of all food and beverage items.

Course Outcomes

Course Outcomes

CO1: Realize the role of the housekeeping department in hotels and its responsibilities.

CO2: Develop personal skills and in accommodation operation and services.

CO3: Design the organizational structure and the functional layout of housekeeping departments in various sized hotels.

CO4: Co-ordinate with other departments in the hotel Suggest the types of cleaning agents for different level of cleaning.

CO5: Practice and create a safe working environment

Programme Outcomes (PO) & Programme Specific Outcomes (PSO)

PROGRAM OUTCOME (PO)

PO1: Performs work activities effectively and efficiently to the standards expected in the operation required in the hospitality sectors.

PO2: Undertakes tasks, functions, duties and activities in the operation of the hotels, restaurants, travel, government and non-government agencies in accordance with the competency standards.

PO3: Analyses situation, identifies problems, formulates solutions and implements corrective and/or mitigating measures and action management into foodservice and accommodation operations.

PO4. Exhibit the ability to develop, examine, question, and explore perspectives or alternatives to problems in hospitality operations.

PO5: Demonstrate the ability to use professional written and oral communication skills and technology to successfully communicate.

PO6: Display awareness, understanding and skills necessary to live and work in a diverse world.

PO7: Practice professional ethics, provide leadership, demonstrate personal and global responsibility, and work effectively as a team member.

PROGRAMME SPECIFIC OUTCOME (PSO)

PSO1: Utilize interpersonal skills to lead/manage first-level employees in a hospitality setting.

PSO2: Recognize and articulate written and oral communication as appropriate for hospitality environments.

PSO3: Demonstrate ability to apply policies for managing diverse, multicultural hospitality.

PSO4: Exhibit awareness of professional and ethical responsibility in all aspects of conduct.

PSO5: Illustrate the ability to manage the professional preparation, presentation, and service of quality food and beverages.

PROGRAM EDUCATIONAL OBJECTIVES (PEO)

PROGRAM EDUCATIONAL OBJECTIVES (PEO)

PEO1: To meet the demand for trained and professional people in the hospitality industry of our country.

PEO3: Function effectively as an individual, and as a member or leader in diverse teams, and In multidisciplinary settings.

PEO4: Apply ethical principles and commit to professional ethics and responsibilities and norms of the hospitality practice.

PEO5: Identify, formulate, research literature, and analyze complex hospitality problems reaching substantiated conclusions using principles of management

PROGRAMME EDUCATIONAL OBJECTIVES (PEO)

PROGRAMME EDUCATIONAL OBJECTIVES (PEO)

PEO 1: The graduate will be coherent and exemplify fundamental concepts and theories of the hospitality Industry.

PEO 2: The graduate will be technologically sound, understand software packages, effectively communicative and team work attitude to bring out an effective organizational efficiency and problem solving in the hotel industry aspects.

PEO 3: Demonstrate professional demeanor, critical thinking, problem solving attitude, and
leadership needed for the managerial positions in the hospitality industry.

PEO 4: The graduate will be able to recognize the present-day social problems, exploring the
opportunities for social entrepreneurship, designing business solutions and make obvious ethical standards in organizational decision making.

PEO 5: The graduate will be able to build up effective oral and written communication especially in business applications, with the use of appropriate technology (business presentations, digital communication, social network platforms and so on).

Course Outcomes

Course Outcomes

CO1: Produce different types of breads using various types of flours

CO2: Exhibit knowledge and skills in making desserts, sauces, chocolate in various forms and textures

CO3: Create decorative show piece with hands on participation

CO4: Organize, design and present buffet platters using artistically made desserts and show piece works.

CO5: Analyze and evaluate product quality based on color, taste and texture.

Programme Outcomes

Program Outcome (PO)

PO1: Demonstrate proper safety and sanitation methods and standards in the commercial production of food.

PO2: Plan and organize food preparation by the most efficient methods available. F. Show an understanding of the composition, structure, and market terminology of meats, poultry, fish, shellfish, and vegetables.

PO3: Display a basic understanding of various diets.

PO4: Implement food, beverage, and labour cost control concepts.

PO5: Develop personal financial and time management skills.

Curriculum and Syllabus

Name of the course	Practical + Theory credits	Hours per week/ Days per week	Total hours
Bakery planning and operations	3+1	9 hours / 3 hours per day	144 contact hours + 320 IET hours

Syllabus

Course Outcome:

CO 1: Techniques to prepare and present pastry and bakery products

CO 2: Practices to present the finish products.

CO 3: Manage Inventory and stock level management

CO 4: Implement practices to assist in menu preparation, price determination and cost control

CO 5: Understand the protocols related to confidentiality of the organizational information and perform all the activities to maintain health, hygiene, and safety at the workplace guests’ privacy

Unit I: Introduction to concept and role of Pastry /Bakery department

Attributes required for pastry / bakery commis
Scope of Hospitality Industry
Roles and responsibilities of a Pastry/Bakery Commis
Scope of work for a Pastry/Bakery Commis
Basic glossary used in the Pastry/Bakery department.

Unit II: Introduction to Pastry /Bakery Products

Procedure of using different equipment
Procedure of preparing a damage report for the kitchen equipment.
Tools and equipment required for preparation, baking, and finishing the pastry/bakery product
Appropriate practices to organize the work area/station
Best practices to maintain personal hygiene
Causes of risks and potential hazards in the workplace and ways to prevent them

PRACTICAL MENU:

WEEK 1	WEEK 2	WEEK 3
Yeast dough Sandwich bread Burger bun Fancy rolls (sweet)	Yeast dough (savoury) Focaccia Pizza (assorted toppings) Braided ( savoury)	Tea cakes Cupcakes Banana caramel cake Walnut cake
WEEK 4	WEEK 5	WEEK 6
Sponge cakes Genoise Fatless sponge Gel sponge	Cookies Nankathai Melting moments Choco chip cookies	Biscuits Butter biscuits Coconut biscuits Savory biscuits
WEEK 7	WEEK 8	WEEK 9
Hot puddings Bread & butter pudding Christmas pudding Caramel custard	Cold set desserts Jellies Mousse Cold soufflé	Short crust pastry Tarts Pies Flan
WEEK 10	WEEK 11	WEEK 12
Puff pastry 1.Veg puff 2. Cheese straws 3. Palmers	Choux pastry Profiteroles Eclairs Paris Brest	Danish dough Pinwheel Danish Cinnamon rolls Croissants Doughnuts
WEEK 13	WEEK 14	WEEK 15
Decorated cakes Black forest cake Birthday cake Assorted pastries	Chocolate garnishes Demonstration	Sugar and other garnishes Sauces Fillings Glazes
WEEK 16	WEEK 17 to WEEK 24
Presentation techniques Plate presentation	ON THE JOB TRAINING	ON THE JOB TRAINING

Unit III: Stock taking and Inventory control

Methods to manage the stock level
Activities to assist in menu preparation, price determination and cost control
Perform the tasks to maintain inventory status report.
Labeling the ingredients and finished items.
Food costing and cost control methods

Unit IV: Organizational Ethics and Customer privacy

Maintaining the confidentiality of the organization protocols related to the privacy of customer information.
Procedures to report the infringement of IPR to the concerned person
Methods of storage and disposal procedures of confidential information as per specification.
Analyze Intellectual Property issues and policies affecting the organization and customer privacy.
Procedures to report the infringement of IPR to the concerned person.

Unit V: On job training

Practices to write recipes of different types of pastry/bakery products
Professional practices to pack bakery/pastry finished products to sell and store
Perform tasks to prepare a store inventory report and get items from store
Segregation and disposal of the waste as per the standards
Activities to maintain health, hygiene, and safety at the workplace.

Reference:

The new international confectioner- Wilfred J.Fance,virtue-london,1981.
Roux brothers on Patisserie-Michel roux, Albert roux ,little brown publications,1993.
Sugar work –Peter T.Boyle, Van Nostrand Reinhold co.,New York,1982.
Professional baking, 2nd edition- Wayne Gisslen , Wiley Publications,Singapore,1984.
Understanding Baking, revised II edition- Joseph Amendola, TR Publications Pvt.Ltd.

Curriculum and Syllabus

Name of the course	Practical + Theory credits	Hours per week/ Days per week	Total hours
Guest Room Associate	2+2	6 hours per week / 2 days per week	96 contact hours + 320 IET hours

SYLLABUS

Course Objective:

Understand the daily operational practices to be done. Apply health, hygiene and safety practices at workplace and maintain ethics in handling departmental and guest relations.

Course Outcome:

CO1. State the role of the housekeeping department in hotels and its responsibilities.

CO2. Understand all levels of professional cleanings.

CO3. Manage Inventory and Bookkeeping Procedures.

CO4. Communicate with co-workers and guests.

CO5. Apply Ethics and Safety Practice in work environment.

Unit I – Core Skills – Professional Cleaning

Introduction to Hotel Industry and Housekeeping Activities
Perform Cleaning Operations for Rooms and Public Areas
Bed Making Procedures – Morning / Evening Services
Carry out Stain Removal and Polishing Activities on the Floor and Surfaces
Preparation of Maids Cart
Bathroom Cleaning Procedures.

Unit II – Inventory Management and Book Keeping

Registers and Records in Accommodation Operation department
Guest supplies and amenities
Equipment and Agents in the Accommodation Operation department
Guest Supplies, Cleaning Equipment and Agents Planning and Managing Procedures
Storage procedures in Housekeeping Stores

Unit III – Communication and Ethics

Departmental and interdepartmental Co-ordinations
Guest communications and Handling Customer Complaints constructively.
Understand the importance of customer satisfaction and feedback
Following Ethical Practices in cleaning and property maintenance.
Maintain Organization Confidentiality

Unit IV – Hygiene and Safety

Routine Procedure in cleaning and sanitization of cleaning equipment
Clean, Hygienic and hazard free procedures at work
Disposal of Guest and Department wastages
Emergency Situations and Safety Handlings and Basic First Aids
Identification of Hazards at Work Place

UNIT V – On Job Training

Practice the Room Making procedures
Handling Equipment, Cleaning Agents and Guest Supplies
Co-ordinate with Housemen and supervisors in learning Basic cleaning routine
Follow standard operating procedures
Understand Daily Housekeeping Operations in Hotel

Reference Books:

Sudhir Andrews Hotel House keeping a Training Manual – 2nd edition-Tata Mc graw hill – 2009
G.Raghubalan & Smrita Raghubalan Hotel Housekeeping Operations and Management – 2nd edition -Oxford University Press 2009.
Ursula Jones Cassell – Hotel & Catering Management – 2nd edition-Octopus Publishing Group Limited, 1997.
John C. Bronson and Margaret Lennox Hotel Hostel Hospital Housekeeping-5th edition– Edward Arnold Taylor& Francis Group -1988.

Online Materials & Weblinks:

https://epgp.inflibnet.ac.in/Home/ViewSubject?catid=Cdnwi2LUCCLzrJZ76d/o1A==
http://paramjamwal.blogspot.com/2015/09/h3-direction-ltr-h3.html
https://www.slideshare.net/Nabin2058/presentation-of-housekeeping-and-accommodation-operation-hospitality-service
https://www.youtube.com/watch?v=3F9Nc2rp2eA
https://epgp.inflibnet.ac.in/Home/ViewSubject?catid=Cdnwi2LUCCLzrJZ76d/o1A==
https://www.youtube.com/watch?v=JFWHLDWiSrY

Curriculum and Syllabus

Name of the course	Practical + Theory credits	Hours per week/ Days per week	Total hours
Restaurant and Counter Service	2+2	6 hours per week / 2 days per week	96 contact hours + 320 IET hours

SYLLABUS

RESTAUARANT AND COUNTER SERVICE

COURSE OBJECTIVE:

This program is aimed at training candidates for the job of a “Food and Beverage Service- OJT level”, in the “Tourism & Hospitality Skills” Sector/Industry and aims at building the following key competencies amongst the learner.

Course Outcome:

On successful completion of this course learners will be able to:

CO1. Explain the nature and evolution of hospitality industry and its various sub-sectors.

CO2. Explain the duties & responsibilities of food & beverage service trainee along with the attributes required.

CO3. Perform food & beverage service operations

CO4. Manage orders and serve the ordered food and beverage to the guests as per standards.

CO5. Achieve customer satisfaction by understanding customer requirement and providing services as per market standards.

UNIT I – Introduction to Hotel Industry

Explain general discipline in the restaurants (do’s & don’ts)
Explain the nature of restaurant in hotel industry
Elaborate the hierarchy of hotel and food & beverage department of different star category
Explain the role of food & beverage trainee
Describe attributes required for food & beverage trainee

UNIT II – Prepare for Food & Beverage- Service & Operation

Study layout of food and beverage service areas.
Describe different departments associated with restaurant operation
Explain the basic terminology used in food and beverage service
List different types of equipment’s, appliances and tools used in restaurant
List tableware, dishware and glassware used for serving guests
Practice to arrange table
Practice different folds of napkins
Describe different types of popular food items along with their accompaniments
Explain different types of selling techniques
Practice to take orders from guests, make KOT and serve food to guests accordingly
Explain the importance of personal hygiene and grooming standards and apply it in day today practice
State the pricing of items listed in menu
Practice to take orders from customers
Practice of placing cutlery on table as per standards
Practice to serve food & beverage to customers as per the sequence
Describe food safety standards

UNIT – III – Digital service in restaurant

Practice on computer for word processing
Practice on various types of social media tools used for advertising
Practice to take orders on the computer software
Practice to take feedback from guestsAnalyze the guest feedback and report it to the seniors

UNIT – IV – Ethics in restaurant

Departmental and interdepartmental Co-ordinations
Guest communications and Handling Customer Complaints constructively.
Understand the importance of customer satisfaction and feedback
Following Ethical Practices in Clearance and equipment maintenance.
Maintain Organization Confidentiality.

UNIT – V – OJT in restaurant

Greet customers, take order, serve and clean tables and counters.
Apply relevant Customer service skills, help in payments and resolve customer issues.
Exhibit Proper etiquette and conduct.
Follow Health, hygiene and safety practices in the industry.
Effectively communicate with Guests and Colleagues for smooth operations.

Reference Books:

Vara Prasad, Gopi Krishna, Food & Beverage Simplified, – 1st Edition, Dorling Kindersley, Noida, UP, 2013
Lendal H Kotschevar, Mary L. Tanke Managing Bar & Beverage Operations, 8th Edition, Educational Institute of the American Hotel & Lodging Association, Lansing, Michigan, USA. 2009
Vijay Dhawan Food and beverage – F&B Service – 2nd edition-Frank.Bros& co – 2010.

Curriculum & Syllabus

SEMESTER I					Hours/Week				Maximum Marks
Sem	Category	Sub Code	Title of the Course	Lecture	Tutorial	Practical	Credit	CA	SEE	Total
I	SEC	21LBHM11	Communicative French – I	4	0	0	2	40	60	100
I	AEC	21BHEN11	English Paper – I	2	0	0	4	40	60	100
I	DSC	21CBHM11	Basic Front Office Operations	2	0	0	2	40	60	100
I	DSC	21CBHM12	Basic Food Production – I	2	0	0	2	40	60	100
I	DSC	21CBHM13	Basic Food and Beverage Service - I	2	0	0	2	40	60	100
I	DSE	21DBHM11	Food Science	2	0	0	2	40	60	100
I	DSC	21PBHM21	Practical - Basic Food Production	0	0	4	0	40	60	100
I	DSC	21PBHM22	Practical - Basic Food and Beverage Service	0	0	4	0	40	60	100
I	DSC	21PBHM23	Practical - Accommodation Operations –I	0	0	4	0	40	60	100
I	DSC	21PBHM24	Practical - Basic Front Office Operations	0	0	4	0	40	60	100
			Total	14	0	16	14

View course curriculum

Curriculum & Syllabus

Total credit : 90

SEMESTER – I				HOURS / WEEK
Category	Code	Title of the Course	Lecture	Tutorial	Practical	Credits
Core	21CMIA11	Art, food and culture- the gastronomy	3	0	0	3
DSE	21DMIA11	Effective and efficient food and beverage operation and cost management	2	0	0	2
Core	21CMIA12	Advance Indian food skill development and global trend	3	0	0	3
Core	21CMIA13	Presentation and visual effect on food	3	0	0	3
Core	21CMIA14	Art of bakery and contemporary bread making	3	0	0	3
Core	21PMIA11	Advance Indian food skill development and global trend - Lab	0	0	6	3
Core	21PMIA12	Art of bakery and contemporary bread making: Lab	0	0	6	3
		Total	14	0	12	20

View course curriculum

Curriculum & Syllabus

Total Credits: 90

SEMESTER I					Hours/Week		Maximum Marks
Sem	Category	Sub Code	Title of the Course	Lecture	Tutorial	Practical	Credits	CA	SEE	Total
I	DSC	21MHM001	Management of Food Production Operations	4	0	0	4	40	60	100
I	DSC	21MHM002	Food and Beverage Service	4	0	0	4	40	60	100
I	DSE	21MHM101	Organizational Behavior	4	0	0	4	40	60	100
I	DSE	21MHM102	Communication and Reports	4	0	0	4	40	60	100
I	GE	21MHM151	Facility Management	4	0	0	4	40	60	100
I	DSC	21MHM003	Advanced Food Production Lab	0	0	4	2	40	60	100
I	DSC	21MHM004	Advanced Food & Beverage Service Lab	0	0	4	2	40	60	100
			Total	18	0	8	24

View course curriculum

Curriculum & Syllabus

CURRICULUM & SYLLABUS

Theory	Practical
Front Office Operations (Theory)	Front Office Operations (Practical)

Curriculum & Syllabus

CURRICULUM & SYLLABUS

Theory	Practical
Food & Beverage Service Theory	Food & Beverage Service Practical

Curriculum & Syllabus

CURRICULUM & SYLLABUS

Theory	Practical
Food Production (Theory)	Food Production (Practical)

Curriculum & Syllabus

CURRICULUM & SYLLABUS

Theory	Practical
House Keeping - (Theory)	House Keeping - (Practical)

Programme Outcomes (POs) & Programme Specific Outcomes(PSOs)

PROGRAM OUTCOME (PO)

PO1: Executes work activities effectively and efficiently to the standards expected in the operation required in the hospitality sectors.

PO2: Manages tasks, functions, duties and activities in the operation of the hotels, restaurants, travel, government and non-government agencies in accordance with the competency standards.

PO3: Analyses situation, identifies problems, formulates solutions and implements corrective and/or mitigation measures and action management into foodservice and accommodation operations.

PO4. Exhibit the ability to develop, examine, question, and explore perspectives or alternatives to problems in hospitality operations.

PO5: Demonstrate the ability to use professional written and oral communication skills and technology to successfully communicate.

PO6: Display awareness, understanding and skills necessary to live and work in a diverse world.

PO7: Practice professional ethics, provide leadership, demonstrate personal and global responsibility, and work effectively as a team member.

PROGRAMME SPECIFIC OUTCOME (PSO)

PSO1: Utilize interpersonal skills to lead/manage first-level employees in a hospitality setting.

PSO2: Recognize and articulate written and oral communication as appropriate for hospitality environments.

PSO3: Demonstrate ability to apply policies for managing diverse, multicultural hospitality.

PSO4: Exhibit awareness of professional and ethical responsibility in all aspects of conduct.

PSO5: Illustrate the ability to manage the professional preparation, presentation, and service of quality food and beverages.

Curriculum & Syllabus – 2024

View course curriculum

Curriculum & Syllabus – 2024

View course curriculum

Curriculum & Syllabus

CURRICULUM & SYLLABUS

Theory	Practical
Bakery & Confectionery Theory	Bakery & Confectionery(Practical)

Curriculum & Syllabus

Category	Code	Title of the Course	Lecture	Practical	Credits
Core	21CPGDA1	Art, food and culture- the gastronomy	3		3
Core	21CPGDA2	Advance Indian food skill development and global trend	3		3
Core	21CPGDA3	Presentation and visual effect on food	3		3
Core	21CPGDA4	Effective and efficient food and beverage operation and cost management	3		3
Core	21CPGDA5	Art of bakery and contemporary bread making:	3		3
Core	21PPGDA1	Advance Indian food skill development and global trend – Lab		6	3
Core	21PPGDA2	Art of bakery and contemporary bread making: Lab		6	3
		TOTAL	13	12	21

View course curriculum

DURATION

6 MONTHS

DURATION

6 MONTHS

DURATION

6 MONTHS

Curriculum & Syllabus


Year	Category	Sub Code	Title of the Course	Lecture	Tutorial	Practical	Credits
I	AEC	21LDHMA1	English – Communication	2	0	0	2
I	DSC	21CDHMA1	Food Production	2	0	0	2
I	DSC	21CDHMB1	Food & Beverage Service - I	2	0	0	2
I	DSC	21CDHMC1	Accommodation Operation -I	2	0	0	2
I	DSC	21CDHMD1	Front Office Operation -I	2	0	0	2
I	DSE	21CDHME1	Food Science	2	0	0	2
I	DSE	21CDHMF1	Application of Computers	2	0	0	2
I	DSC	21PDHMA1	Food Production Practical -I	0	0	4	2
I	DSC	21PDHMB1	Food & Beverage Service Practical -I	0	0	4	2
I	DSC	21PDHMC1	Accommodation Operation Practical-I	0	0	4	2
I	DSC	21PDHMD1	Front Office Operation Practical - I	0	0	2	1
I	DSE	21PDHMF1	Front Office Operation Practical - I	0	0	2	1
			Sub Credits				22

View course curriculum

Career Prospects

CAREER PROSPECTS

As Management Trainee in Hotel and allied hospitality industry
Airlines / Flight Kitchens and on-board flight services, Ground Staff.
Indian Navy Hospitality services.

Guest/ Customer Relation Executive in Hotel and other Service Sectors.
Executives in International and National fast food chains.
As managers in Hospital and Institutional Catering.

Faculty in Hotel & Tourism Management Institutes.
In Shipping and Cruise lines.

Carreer Propects

Career Prospects

CAREER PROSPECTS

Marketing/ Sales Executive in Hotel and other Service Sectors.
In State Tourism Development Corporations.
In Resort Management.
Self-employment through entrepreneurship.
In multinational companies for their hospitality services.

Commissioned job in Indian Navy.
Managers in Big shopping malls, Mobile catering.
Managers in Indian railway catering services.
As Chef’s & Managers in Industrial Canteens in big industries.
Facility managers in Multinational Establishments.

Housekeeping executives in Companies.
Manager in Outdoor Catering Services.
Food Mangers in International School.
Managers in Multiplexes, Managers in Tour Operating.
As Chef’s & Managers in Cine Catering Services.

Career Prospects

CAREER PROSPECTS

Chef in fine dining, franchises, hotels and many other food-related environments.
Research chef in the research culinary field.
Pastry Chef.

A restaurant manager.
Beverage Professional like sommelier, wine maker, and brewer.
Nutritionist- provide dietary advice to individuals with chronic diseases.

Food and Beverage Industry Instructor.
Food stylist or photographer.
Food and Beverage writer

Career Prospects

CAREER PROSPECTS

Career Prospects

CAREER PROSPECTS

Airline catering (flight kitchens) and Cabin Services.
Hospitality services in various MNCs.
Entry level in respective departments at star hotels.

Forest Lodges, Guest Houses, and resorts.
Self-employment (as an entrepreneur)

Running canteens in college, schools, in factories, company guest houses etc.
Catering departments of railways, banks, armed forces, shipping companies etc.

Career Prospects

CAREER PROSPECTS

Front office assistants in Hotels.
Supervisors in residential apartments.

Hospital administration
Receptionists in various MNCs.

Reservation and reception services at Forest Lodges, Guest Houses, and resorts.
Self-employment (as an entrepreneur)

Career Prospects

CAREER PROSPECTS

Flight kitchens and Cruise line kitchens.
Hospitality services in various MNCs.
Entry level in pastry department in star hotels.

Forest Lodges, Guest Houses, and resorts.
Self-employment (as an entrepreneur)

Employed at canteens in colleges, schools, in factories, company guest houses etc.
Catering departments of railways, banks, armed forces, shipping companies etc.

Career Prospects

COURSE OBJECTIVES

To understand the nature and evolution of hospitality industry and its various sub-sectors.
To study the duties & responsibilities of food & beverage service trainee along with the
attributes required.
To execute food and beverage service operations
To manage orders and serve the ordered food and beverage to the guests as per standards.
To attain customer satisfaction by understanding customer requirement and providing
services as per market standards

COURSE OBJECTIVES

To study the role of the housekeeping department in hotels and its responsibilities.
To understand all levels of professional cleanings.
To learn Inventory Management and Bookkeeping Procedures.
To communicate with co-workers and guests.
To apply Ethics and Safety Practice in work environment

COURSE OBJECTIVES

To understand the nature and evolution of hospitality industry and its various sub-sectors.
To study the duties & responsibilities of food & beverage service trainee along with the
attributes required.
To execute food and beverage service operations
To manage orders and serve the ordered food and beverage to the guests as per standards.
To attain customer satisfaction by understanding customer requirement and providing
services as per market standards.

Alumni Testimonials

Vels has been a wonderful experience along with the extremely talented staff this hotel management school has taught me one thing – that is no dream is too big. We were given hands on training as well as industry exposure which made the transition from college to industry much smoother. All I would love to say is a big thank you to all my mentors and professors who have made me what I am today.

Nanak Singh (B.Sc., HCM), 2013 – 2016

B.Sc., HCM

Alumni Testimonials

Vels University gave me some of the best years of my life. From making new friends, learning everything I know about food and cooking, to spending time in the biggest and best library (on food books), it taught me so much about the industry in which I am today. It taught me the basics, gave me opportunities, pushed me, challenged me, and yet nurtured me with the guidance. I always do thank Vels University and all my professors for everything I am today. It is an integral part of my learning and I cherish everyday spent there.

Nandini, B.Sc., & M.Sc. HCM (2014-2019)

Customer Care Executive Indigo Airlines

Alumni Testimonials

I feel the culinary arts program creates a very strong foundation to be a successful chef by being exposed to a range of topics. The topics offered in the Vels School of hotel management covers both conventional and modern that gives us very good knowledge and strong practical skills in order to be equipped and excel in the culinary field. Not only we will be able to see how things worked in the past but the chef here actually opens our eyes to show us what would be the future trends. After my course I went out and experienced the real world. I rose to the top very quickly as I had everything I needed to get the position. I am now the executive chef at Trance Green Fields – Restaurant & Convention Centre, at Hyderabad, Telangana.

Madhusudhan Rao M.Sc. Culinary Arts (2018-2020)

Executive Chef EXECUTIVECHEF@ TRANCEGREENFIELDS.COM

Career Prospects

CAREER PROSPECTS

As Management Trainee in Hotel and allied hospitality industry.
Airlines / Flight Kitchens and on-board flight services, Ground Staff.
Indian Navy Hospitality services

Guest/ Customer Relation Executive in Hotel and other Service Sectors.
Executives in International and National fast food chains.
As managers in Hospital and Institutional Catering.

Faculty in Hotel & Tourism Management Institutes.
In Shipping and Cruise lines.

Alumni Testimonials

I had joined the VELS School of Hotel & Catering Management in 2020-2021 to do a one year certificate course in bakery & confectionery. The Bakery and confectionery has the perfect environment to learn if you are passionate about becoming a great baker. The pastry chefs who prepare you for the future were excellent, incredible and pleasant. They truly want you to succeed. All classes were great with hands-on sessions and at the end you sample a host of goodies. I thoroughly enjoyed the training I received at VELS.

Ms.EMY ANNA KOSHY (Certificate course in Bakery & Confectionery), 2020-2021

Entrepreneur

Alumni Testimonials

As a student of VELS Hotel & Catering management (Food Production Craft Course) I enjoyed learning about new foods, new flavors and new techniques. Chef Lawrence teaches his students from the very basics to the advanced level. This is an innovative approach that expands the cook’s thinking and creativity. I greatly respect his passion about food and his commitment to teaching and creating young chefs like me.

Mr.Joshua Nickelson (Certificate course in Food Production), 2017-2018

Head Chef- TEC FOODS, Guindy

Alumni Testimonials

I had joined the VELS School of Hotel & Catering Management in 2020-2021 and did a one year certificate course in Front Office. Lecturers who taught me were outstanding and very helpful during my tenure there. With the training I received I was able to get a good job in my home town.

Mr.Shashank (Certificate course in Front Office), 2020-2021

Customer relations Manager, Ramesh hospital, Vijayawada

Alumni Testimonials

CAREER PROSPECTS

Entry level staff like Waiters, Trainee captains in Food and Beverage outlets at Hotels, Multi chain Restaurants , Food courts in multi-national company

CAREER PROSPECTS

Entry level staff like Houseman
Guest room attendant in Accommodation operation department at Hotels, Service Apartments.

CAREER PROSPECTS

Entry level staff like Waiters, Trainee captains in Food and Beverage outlets at Hotels, Multi chain Restaurants , Food courts in multi-national company

Alumni Testimonials

Vels Hotel & Catering Management has been my foundation in hospitality I did Diploma in Hotel and Catering management (2015-2018), the best hotel management school in Chennai not only with the facilities but amazing faculty. We really got a lot of hands on experience and industry training in the best hotels in Chennai and various study trips to vineyards, seminars, IFCA conference educational tours to name a few.

Prashanth.R Diploma HCM (2015- 2018)

chef at Taj Tirupathi

BA LLB (Hons.)

Programme Educational Objectives (PEOs)

PROGRAMME EDUCATIONAL OBJECTIVES (PEOs)

The Programme Educational Objectives (PEOs) describe the career and professional accomplishments that the programme is preparing its graduates to attain within a few years of graduation. Graduates of B.A., LL.B (Hons.) programme are expected to achieve the following Programme Educational Objectives within a few years of graduation:

PEO 1: Possess the knowledge, skills and competency in law required to pass the Bar examination.

PEO 2: Successful in the chosen field of profession / towards advanced or higher studies, by using the skills and knowledge gained during study.

PEO 3: Venture into new and challenging areas of practice where the existence of law on the subject is nil/limited and demonstrate the competency in providing solutions to complex problems by application of law.

PEO 4: Exercise proper professional, moral and ethical behaviour towards the Bar, the Bench, clients, legal system, and society.

PEO 5: Embrace cultural differences and civic and community engagement, besides providing for free legal aid whenever needed.

Programme Outcomes (POs) & Programme Specific Outcomes(PSOs)

PROGRAM OUTCOME (PO)

PO 1: Legal Knowledge: A coherent understanding of fundamental areas of legal knowledge including Indian Legal System, Social Justice, Cultural and International Context and Principles and values of ethical practices.

PO 2: Critical Analysis: A Capacity to think critically, strategically, and creatively. The ability to articulate legal issues applying reasoning and research. Effective Communication skills by use of English language analysis, report, and ability to respond appropriately.

PO 3: Legal Consultation and Aid: The ability to write a competent legal analysis, extend legal aid and consultation to the clients and public in the society.

PO 4: Research Skills: Practical Skills necessary to identify the research, evaluate, synthesis relevant legal (case – analysis) and policy issue.

PO 5: Modern Tool Usage: Create, select, and apply modern IT tools such as Manupatra, Indian kanoon, Lexis-Nexis in legal research, drafting and referring the case studies.

PO 6: Law and Society: To acquire & apply legal knowledge to the complex Socio-legal problems and make students eligible to practice in Courts, Industries, Companies as legal practitioner.

PO 7: Legal Reasoning: To develop legal research skills & legal reasoning and apply it during programme & in Legal practice.

PO 8: Ethics and Professional Responsibility: A Capacity to value and promote honesty, integrity, accountability, and ethical standards including in understanding and making ethical decisions, and rules of professional responsibility.

PO 9: Individual and Teamwork: To develop leadership qualities amongst students and make awareness about Constitutional legislative & societal transformation in society.

PO 10: Communication: Effective Communication skills by use of English language analysis, report, and ability to respond appropriately.

PO 11: Self-Management: Ability to appropriate self-management, discipline and balanced thought and capacity to adapt to and embrace change.

PO 12: Life-Long Learning: To develop an attitude of self-reflection while learning & Recognize the need for and have the preparation and ability to engage in independent and life-long learning in the broadest context of changing legal contexts.

PROGRAMME SPECIFIC OUTCOMES (PSOs)

Programme Specific Outcomes (PSOs) describe what graduates are expected to learn and be able to perform in a specialized area of discipline, upon graduation from a programme. The PSOs of B.A., LL.B (Hons.) programme are as follows:

PSO 1: Graduates will be able to contribute effectively through practice and research to specialized areas of law such as Constitutional Law, Business Law, and Intellectual Property Law.

PSO 2: Graduates will be able to work in multiple sectors, besides law, nationally and globally due to multi-disciplinary perspective of curriculum.

PSO 3: Graduates will be able to critically analyze existing laws, able to draft legislations and policies, thereby contributing to the nation and the world at large.

Curriculum & Syllabus

CURRICULUM & SYLLABUS

MINIMUM CREDITS TO BE EARNED: 275

CATEGORY	COURSE		HOURS PER WEEK		CREDITS
		Lecture	Tutorial	Practical
Core	English Grammar and Literature	4	0	0	4
Core	Principles of Political Science	4	0	0	4
Core	Fundamentals of Sociology	4	0	0	4
Core	Basic Economics	4	0	0	4
Core	Law of Torts including Consumer Protection Act and Motor Vehicles Act	4	0	0	4
Core	Law of Contracts – I including Specific Relief Act	4	0	0	4
AECC	Language Paper – I	2	0	0	2
	Total	26	0	0	26

View full course curriculum

Eligibility Criteria

Program	Program Duration (Year)	Eligibility	Criteria for Merit
B.A., LL.B (Hons)	5 Years (10 Semesters)	Pass in (10+2), or its equivalent Age: As BCI norms	Merit based on Vels Entrance Examination Score and Merit based on percentage of marks secured in the qualifying examination

Career Prospects

CAREER PROSPECTS

Civil Judge
Advocate
Legal Analyst
Company Secretary

All sectors require law graduates

Alumni Testimonials

The Law programme in VISTAS is one of the few courses that stems beyond the conventional idea of rot learning of law. It is a tradition here in Law school in VISTAS that teaching is combined with research competency from the first year itself. This helps students to have a wider view about approaching problems in law from varied angles objectively. It is this perspective that led me to pursue LL.M degree very successfully in London.

Adithya V( B.A., LL.B Hons.), 2015 – 2020

Pursuing LL.M in Immigration Laws in Queen Mary University, London.

Fee Structure

Course	Tuition Fee 2025 - 2026 (Per Sem)	Other Fee (Per Sem)	Total Fee 2025 - 2026 (Per Sem)	Total Fee 2025 - 2026 (Per Year)
B.A., LL.B., Hons - 5 years	65,000	44,000	1,09,000	2,18,000

MPT Cardio

Programme Outcomes (POs) & Programme Specific Outcomes(PSOs)

PROGRAM OUTCOME (PO)

PO1: Graduates of the Master of Physiotherapy program will demonstrate communication skills to Work creatively and effectively to uphold the professional standards and relationships with a range of stakeholders like patients, care takers, family members and other clients.

PO2: Graduates of the Master of Physiotherapy program will demonstrate cognitive and creative skills to Critically evaluate and apply physiotherapy approaches, paradigms and techniques and utilise appropriate, evidence-based skills, techniques and practice in managing and treating people with injury, disability or illness in a range of health care and/or rehabilitation settings.

PO3: Graduates of the Master of Physiotherapy program will demonstrate technical skills to Integrate the core areas of physiotherapy practice with emphasis on demonstrated mastery of evidence-based practice, clinical skills, clinical reasoning and decision making in order to apply creativity and initiative to new situations in professional practice

PO4: Graduates of the Master of Physiotherapy program will demonstrate the broad application of knowledge and skills to solve problems individually and independently justify diagnostic decisions and management strategies on basic of clinical assessment findings.

PO5: Graduates of the Master of Physiotherapy program will demonstrate technical skills to apply treatment methods and techniques, to address client needs, safely and with appropriate regard to professional and legislative guidelines, standards and requirements

PROGRAM SPECIFIC OUTCOMES (PSO)

PSO1: To understand in depth of cardio respiratory evaluation and interpret the relevant laboratory findings, radiological and cardio respiratory investigations.

PSO2: To understand the working knowledge and emergency equipment’s available in cardio respiratory unit.

PSO3: To demonstrate evidence-based guidelines on clinical decision-making skills in cardio respiratory physiotherapy.

Curriculum & Syllabus

CURRICULUM & SYLLABUS

MINIMUM CREDITS TO BE EARNED: 100

Category	Code	Course		Hours/Week		Cr's	CA	SEE	Total
			L	T	P
Core	22CMPT001T	Basic Sciences – Theory	5	0	0	5	40	60	100
Core	22CMPT001P	Basic Sciences – Viva	0	0	2	1	40	60	100
Core	22CMPT002T	Exercise Physiology & Movement Mechanics – Theory	5	0	0	5	40	60	100
Core	22CMPT002P	Exercise Physiology & Movement Mechanics –Viva	0	0	2	1	40	60	100
Core	22CMPT003T	Research Methodology& Biostatistics - Theory	4	0	0	4	40	60	100
Core	22CMPT004T	PT Ethics & Entrepreneurship - Theory	4	0	0	4	40	60	100
Practical	22PMPT001	Physical Diagnosis & Management - Practical	0	0	6	3	40	60	100
		Total	18	0	10	23

View full course curriculum

Eligibility Criteria

Program	Program Duration (Year)	Eligibility	Criteria for Merit
M.P.T (Adv. PT in Cardio. Res. Dis)	2 Years (4 Semesters)	B.P.T Degree in recognized University	Merit based on percentage of marks secured in the qualifying examinations

Career Prospects

CAREER PROSPECTS

Cardio- Resp. physiotherapist in Hospitals & Clinic
Physiotherapist as public health official
Assistant Professor in Cardio- Resp Department

Researcher in the field of Cardio- Respiratory Diseases
Editors in International and National Physiotherapy Journals
Rehabilitation expert in post operative management

Fee Structure

Course	Tuition Fee 2025 - 2026 (Per Sem)	Other Fee (Per Sem)	Total Fee 2025 - 2026 (Per Sem)	Total Fee 2025 - 2026 (Per Year)
M.P.T. (Cardio-Respiratory Diseases)	26,000	23,000	49,000	98,000

B.Com. (Accounting and Finance)

Programme Educational Outcome (PEOs)

PROGRAMME EDUCATIONAL OUTCOME (PEOS)

PEO-1: Students will demonstrate a general tax consciousness, including an understanding of the role of taxation in society and the development of skills related to the recognition of the tax problems.

PEO-2: To familiarize with communication motivation and leadership towards directing and to analyze the process of controlling system.

PEO-3: Formulating business problems and provide innovative solutions and molding the students into future visionaries and Management leaders.

PEO-4: Students will learn relevant Advanced accounting career skills, applying both quantitative and qualitative knowledge to their future careers in corporates.

Programme Outcomes (POs) & Programme Specific Outcomes (PSOs)

PROGRAM OUTCOMES (POs)

PO-1: Study of this program will provide knowledge in the various areas of Accounts & Finance and laws relating to companies

PO-2: Program includes various accounting courses, enables the students to gain theoretical and problem-solving ability of the students.

PO-3: These courses have opened the floodgates in the area of accounts and other core industries, and other professional studies CA, ICWA etc.

PO-4:. Courses of this program provide bright future in the IT fields, Software, Banks, Companies, BPOs and KPOs.

PO-5: This program courses consist of both theoretical as well as good practical exposures to the students in the relevant areas to meet the industries expectations.

PO-6: Courses of the program provide the cost benefit analysis and SWOT analysis enables the students for cost consciousness of each and every business operation.

PROGRAMME SPECIFIC OUTCOMES (PSOS)

PSO-1: Programme provides the outcome of Accounting, Banking, Cost Accounting, Management Accounting, Financial Management, Marketing Management, Financial Services, Human Resource Management in the Commerce.

PSO-2: Programme has opened the floodgates in the eve of software application jobs in the Eve of trade Commerce, Business, Banking, and Insurance and in related eve of business.

PSO-3: Self-employment confidences development.

PSO-4: Students will get the practical skill to work as accountant, audit assistant, Tax Consultant and computer operators, As well as financial supporting services.

Curriculum & Syllabus

CURRICULUM & SYLLABUS

MINIMUM CREDITS TO BE EARNED: 140

			Hours/Week				Maximum Marks
Category	Code	Course	Lecture	Tutorial	Practical	Credits	CA	SEE	Total
SEMESTER 1
LANG	21LT001/ 21LHIN00 1/ 21LFR001	Tamil I / Hindi I / French I	3	0	0	3	40	60	100
ENG	21LENG11	English I	3	0	0	3	40	60	100
CORE	21CBCF11	Financial Accounting – I	4	1	0	5	40	60	100
CORE	21CBCF12	Business Management	4	1	0	5	40	60	100
CORE	E 21CBCF13	Managerial Economics	5	0	0	5	40	60	100
AECC	21ABCF11	Communication Skills	1	0	2	2	40	60	100
SEC	21SBCF11	Orientation /Induction program/Life skills	-	-	-	-	-	-	-
			20	2	2	23

View full course curriculum

Curriculum & Syllabus – 2024

View full course curriculum

Career Prospects

CAREER PROSPECTS

Cost And Management Accountant
Chartered Accountant
Forensic Accountant-
Public Accountant
Tax Accountant
Auditor
Finance Manager
Account Manager
Financial Controller
Finance Director

Alumni Testimonials

VISTAS is an Institute of well acclaimed reputation that offers an unparalleled learning journey. The core culture of VISTAS is driven with a sense of integrity and thirst to excel in every aspect. The B.Com Accounting and Finance department offered me a launch pad for my professional career as a budding Chartered accountant. The learning experience offered by the department is comprehensive and designed to mirror the complexities of the real world. It also guides the students how to conquer them. This experience also enhanced my caliber to deal with the challenges I face at work so that I outperform in every project I undertake.

Mr. J Abhishek (B.COM(A&F) ) 2015 -2018

Audit Associate, Sundaresan & Associates

VISTAS proved to be a pool of opportunities for me and VISTAS offers unique combination of learning & self development. I got all the support & guidance from the faculties of B.Com Accounting & Finance Department. The comprehensive training programs offered by the department helped me to establish myself in my profession. They provided us with various platforms to showcase our abilities and skill. They also aided us to learn all soft skills that are highly required in my profession as an advocate. I humbly thank the faculty members of B.Com Accounting & Finance Department for the constant support and mentoring.

Mr. .B.Leo Christo (B.COM(A&F) ) 2011-2014

Advocate (High Court of Madras)

I feel cherished and proud of being part of the prestigious institution.

The knowledge and the experience I gained here has set a strong base for my professional career.

If you’re compassionate and open to learn, VISTAS will guide you to a fantastic life ahead.

Thiyagarajan Anbalagan (B.com 2009 to 2012)

DHL Global Forwarding Lead - HOP

Vels University is an Institute that does not teach only education, it also teaches you how to develop your personality. The B.Com (Accounting & Finance) department laid the base for the professional that i have achieved today. Department arranged for multiple campus interview that helped me to choose my profession. You get experience & guidance from the institution that helps you to face the real world. Professors allows students to create a very good bond with them, this helps students to approach them for any support. Finally, it’s not just a college, it was our home

Vivek.D , M.B.A., M.A., LL.B (Pursuing)

Assistant Manager CMA CGM, Mumbai

B.Tech., CSE in Artificial Intelligence & Machine Learning

Program Specific Outcomes (PSOs)

PSO 1. The Computer Science and Engineering graduates are able to analyze, design, develop, test and apply management principles, mathematical foundations in the development of computational solutions, make them to expert in designing the computer software and hardware.

PSO 2. Develop their skills to solve problems in the broad area of programming concepts and appraise environmental and social issues with ethics and manage different projects in interdisciplinary field

Program Outcome

PROGRAMME OUTCOMES (PO)

PO1: Apply knowledge of mathematics, science, engineering fundamentals and an engineering specialization to the conceptualization of engineering models.

PO2:Identify, formulate, research literature and solve complex engineering problems reaching substantiated conclusions using first principles of mathematics and engineering sciences.

PO3: Design solutions for complex engineering problems and design systems, components or processes that meet specified needs with appropriate consideration for public health and safety, cultural, societal, and environmental considerations.

PO4: Conduct investigations of complex problems including design of experiments, analysis and interpretation of data, and synthesis of information to provide valid conclusions.

PO5: Create, select and apply appropriate techniques, resources, and modern engineering tools, including prediction and modeling, to complex engineering activities, with an understanding of the limitations.

PO6: Function effectively as an individual, and as a member or leader in diverse teams and in multi-disciplinary settings.

PO7: Communicate effectively on complex engineering activities with the engineering community and with society at large, such as being able to comprehend and write effective reports and design documentation, make effective presentations, and give and receive clear instructions.

PO8: Demonstrate understanding of the societal, health, safety, legal and cultural issues and the consequent responsibilities relevant to engineering practice.

PO9: Understand and commit to professional ethics and responsibilities and norms of engineering practice.

PO10: Understand the impact of engineering solutions in a societal context and demonstrate knowledge of and need for sustainable development.

PO11: Demonstrate a knowledge and understanding of management and business practices, such as risk and change management, and understand their limitations.

PO12: Recognize the need for, and have the ability to engage in independent and life-long learning.

Program Educational Objectives (PEOs)

PEO 1. To design, analyze, innovate and synthesize information in the field of Computer Science and Engineering relating to Industrial applications and Research.

PEO 2. To become Entrepreneurs or Employees of Reputed Organizations or Pursue Higher Education

PEO 3. To exhibit leadership capability, endeavouring Social and Economic commitment and a mind-set to inculcate community service and to conserve the Environment.

PEO 4. To accomplish any tasks with ethical values and commitment to meet the social needs.

PEO 5. To work in a Multidisciplinary environment by providing solutions to real time problems22

Curriculum & Syllabus

(Minimum credits to be EARNED: 170)

SEMESTER I				Hours/Week				Maximum Marks
Category	Course code	Course Title	Lecture	Tutorial	Practical	Credits	CA	SEE	Total
Basic Science	BSC	Chemistry	3	1	0	4	40	60	100
Basic Science	BSC	Mathematics – I (Calculus & Linear Algebra)	3	1	0	4	40	60	100
Engineering Course	ESC	Programming for Problem Solving	3	0	0	3	40	60	100
Basic Science Lab	LC	Chemistry Lab	0	0	4	2	40	60	100
Engineering Lab	LC	Programming for problem solving Lab	0	0	4	2	40	60	100
Engineering Course	LC	Workshop/Manufacturing Practices	1	0	4	3	40	60	100
		Total	10	2	12	18

View Full Curriculum

Career Prospects

CAREER PROSPECTS

Machine Learning Engineer
Software Engineer – Machine Learning
MLOps Engineer

Business Intelligence (BI) Developer
AI Engineer

Robotic Scientist
Research Scientist

B.Sc Multimedia (MEDIA ARTS)

Programme Outcomes

Curriculum & Syllabus

Eligibility Criteria

Program	Eligibility	Criteria for Merit
B.Sc Multimedia	Pass in (10+2), or Equivalent or 3 Years Diploma in any stream	Merit - based on percentage of marks secured in the qualifying examination

Career Prospects

Alumni Testimonials

Fee Structure

Tuition Fee 2022-2023 per year	Other Fee (Per Sem)	Total Fee (Per Sem)
45,000	6,500	51,500

Certificate Course in Yoga

Programme Outcomes

Curriculum & Syllabus

Eligibility Criteria

Career Prospects

Alumni Testimonials

Fee Structure

Tuition Fee 2023 - 2024 (Per Sem)	Other Fee (Per Sem)	Total Fee (Per Sem)
2,500	3,600	6,100

B.Tech Mechanical Engineering (Working Professionals)

Programme Educational Objectives (PEO)

PROGRAMME EDUCATIONAL OBJECTIVES (PEO)

PEO 1: To impart fundamentals of Engineering and Technology and applied Mathematics to transform the students as Mechanical Engineers.

PEO 2: To nurture design, analysis and implementation skills to innovate the process or system in Mechanical Engineering with global context.

PEO 3: To imbibe Mechanical Engineering related technical and aptitude skills to offer best solution to industrial and societal problems.

PEO 4: To initiate the entrepreneurial activities and leadership qualities of the students through the effective communication skills.

PEO 5: To develop the awareness among the students about the various social responsibilities related to Engineering ethics and human values with ecological

Programme Outcomes (POs) & Programme Specific Outcomes(PSOs)

PROGRAM OUTCOME (PO)

PO1: Engineering knowledge: Apply the knowledge of mathematics, science, engineering

fundamentals, and an engineering specialization to the solution of complex engineering

problems.

PO2: Problem analysis: Identify, formulate, research literature, and analyze complex engineering problems reaching substantiated conclusions using first principles of mathematics, natural sciences, and engineering sciences.

PO3: Design/development of solutions: Design solutions for complex engineering problems and design system components or processes that meet the specified needs with appropriate consideration for the public health and safety, and the cultural, societal, and environmental considerations.

PO4: Conduct investigations of complex problems: Use research-based knowledge and research methods including design of experiments, analysis and interpretation of data, and synthesis of the information to provide valid conclusions.

PO5: Modern tool usage: Create, select, and apply appropriate techniques, resources, and modern engineering and IT tools including prediction and modeling to complex engineering activities with an understanding of the limitations.

PO6: The engineer and society: Apply reasoning informed by the contextual knowledge to assess societal, health, safety, legal and cultural issues and the consequent responsibilities relevant to the professional engineering practice.

PO7: Environment and sustainability: Understand the impact of the professional engineering solutions in societal and environmental contexts, and demonstrate the knowledge of, and need for sustainable development.

PO8: Ethics: Apply ethical principles and commit to professional ethics and responsibilities and norms of the engineering practice.

PO9: Individual and team work: Function effectively as an individual, and as a member or leader in diverse teams, and in multidisciplinary settings.

PO10: Communication: Communicate effectively on complex engineering activities with the engineering community and with society at large, such as, being able to comprehend and write effective reports and design documentation, make effective presentations, and give and receive clear instructions.

PO11: Project management and finance: Demonstrate knowledge and understanding of the engineering and management principles and apply these to one’s own work, as a member and leader in a team, to manage projects and in multidisciplinary environments.

PO12: Life-long learning: Recognize the need for, and have the preparation and ability to engage in independent and life-long learning in the broadest context of technological change.

Program Specific Outcome (PSO)

PSO1: Graduate will be able to acquire core Mechanical Engineering knowledge and able to solve industrial as well as societal problems with ethical and environmental consciousness.

PSO2: Graduate will be able to build the nation, by imparting technological concepts and

tools on emerging fields through the Managerial and entrepreneurs skills.

Curriculum & Syllabus

CURRICULUM & SYLLABUS

Category	Course Title	Credits	CA	SEE	Total
SEMESTER I
BSC	Numerical Methods	4	40	60	100
ESC	Electrical Drives and Control	3	40	60	100
PCC	Engineering Thermodynamics	3	40	60	100
PCC	Manufacturing Technology – I	3	40	60	100
PCC	Engineering Material Science	3	40	60	100
PCC	Electrical Engineering Laboratory	1	40	60	100
PCC	Manufacturing Technology – I Laboratory	1	40	60	100
		18

View full course curriculum

B.C.A - Phase 2 - Shift 1

Fees Structure

Tuition Fee 2024 - 2025 (Per Sem)	Other Fees (Per Sem)	Total Fee 2024 - 2025 (Per Sem)
40,000	25,000	65,000	From 22.05.2024

Mass Communication

Vision & Mission

Vision:

To be a leading department to produce highly professional Industry oriented Designers, Animators & Artists.

Mission:

The mission of the Animation programme at VISTAS is to maintain a high-quality study plan that delivers state-of-the-art knowledge and hands on training in the Animation Industry. Also, the department intends to emphasize on excellence in teaching and partnership with industry. The programme proposes to enable students to achieve mastery in the area of Graphic Design, 2D Animation, 3D Animation, Motion graphics, Visual Effects and Gamedesign. Production needs as they do prevail outside are kept in mind to shape up learners in Graphics,Animation and Visual Effects.

List of Programmes

B.Sc Animation

Faculty-Student Ratio: 1:30

Vision & Mission

Vision

To set global standards for media education research, training, and industry collaboration through highquality skill-based education and practical exposure for building a knowledge-driven student community and therebyto contribute to the development of entrepreneur skills along with universal values and ethics.

Mission

To create a skill-based learning environment that nurtures new ideas, creativity, and research, the department aims at cultivating an appreciation of media’s role in the development of leaders, innovators, and entrepreneurs in the domain of media and mass communication.

List of Programmes

Ph.D
M. Phil
M.Sc Visual Communication
B.Sc Visual Communication
Diploma in Visual Communication

Faculty-Student Ratio

1:35

Programme Outcomes

Curriculum & Syllabus

Minimum Credits to be earned :140

	Hours/Week		Maximum Marks					CA
Code No. Total	Course	Lecture	Tutorial	Practical	Credits	Credits			SEE
20LTAM11	Language-I Tamil / Hindi / French	5	0	0	40	5	40	60	100
20ENG11	English –I	5	0	0	40	5	40	60	100
20CBJM11	History of Art (T)	4	0	0	40	4	40	60	100
20CBJM12	Color Theory (T)	4	0	0	40	4	40	60	100
20PBJM11	Drawing (P)	0	0	5	40	2	40	60	100
20PBJM12	Applied Graphic Design –I (P)	0	0	5	40	2	40	60	100
SEC	SEC I	0	0	0	0	2	40	60	100
		20	0	10	24

View Full Curriculum

Eligibility Criteria

Program	Eligibilty	Criteria Merit
B.Sc Applied Design and Graphics	Pass in (10+2), or Equivalent or 3 Years Diploma in any stream	Merit - based on percentage of marks secured in the qualifying examination

Career Prospects

Fees Structure

Tuition Fee Per Year	Other Fee (Per Sem)	Total Fee (Per Sem)
35,000	6,500	41,500

Eligibilty Criteria

Programme	Eligibility	Criteria for Merit
B A Film	Pass in (10+2), or Equivalent or 3 Years Diploma in any stream	Merit - based on percentage of marks secured in the qualifying examination

Programme Outcomes

Curriculum & Syllabus

			Hours/week		Credits
Category	Sub. Code	Course	Lecture	Practical
Core	Core	Introduction and History of Cinema	5	0	5
Core	Core	Introduction and History of Cinema	5	0	5
Practical	Practical	Film Appreciation	0	5	5
Practical	Practical	Production Stages: Pre-Production	0	5	5
		Total	10	10	20

View Full Curriculum

Eligibility Criteria

Program	Eligibility	Criteria for Merit
PG Diploma in Film Direction	UG Degree in any Discipline or Any Diploma in Media Courses	Merit- based on percentage of marks secured in the qualifying examination.

Career Prospects

Fees Structure

Tuition Fee 2023 - 2024 (Per Sem)	Other Fee (Per Sem)	Total Fee (Per Sem)
22,500	7,000	29,500

Program Outcome of BSc Digital Design

PSO 1. An expert in Digital design, 3D Modeling, Digital sculpting and Game art.

PSO 2. Efficient Game modeler using high detail modeling and sculpting such as Maya, Mudbox and Zbrush.

PSO 3. Graphic designer with deep knowledge of Digital design, Poster design.

PSO 4. Texture artist with sound knowledge of photoshop, mudbox and zbrush.

PSO 5. Game Level designer using Unity.

PSO 6. Character designer with sound knowledge of drawing and painting.

PSO 7. Game concept artist for 2d and 3d game.

PSO 8. UI designer for games.

Curriculum & Syllabus

Curriculum & Syllabus (Total number of credits:140)

SEMESTER 1

SEMESTER 1		Hours/Week				Maximum Marks
Code No.	Course	Lecture	Tutorial	Practica	Credits	CA	SEE	Total
LANG	Language-I Tamil-1 / Hindi-1 / French-1	5	0	0	5	40	60	100
ENG	English - I	5	0	0	5	40	60	100
CORE	Art and Aesthetics	4	0	0	4	40	60	100
CORE	Creative Drawing	0	0	6	3	40	60	100
CORE	Clay Modeling	0	0	6	3	40	60	100
CORE	Digital Arts -01	0	0	4	2	40	60	100
SEC	SEC - I	0	0	0	2	40	60	100
		14	0	16	24

SEMESTER 2

SEMESTER 1		Hours/Week				Maximum Marks
Code No.	Course	Lecture	Tutorial	Practica	Credits	CA	SEE	Total
LANG	Language-II Tamil-2 / Hindi-2 / French-2	5	0	0	5	40	60	100
ENG	English II	5	0	0	5	40	60	100
CORE	Basics of 3D Modeling & Texturing (T)	4	0	0	4	40	60	100
CORE	Professional Photography and Lighting (T)	4	0	0	4	40	60	100
CORE	Character Design (P)	0	0	6	3	40	60	100
CORE	Storyboarding (P)	0	0	6	3	40	60	100
		18	0	12	22

SEMESTER 3

SEMESTER 1		Hours/Week				Maximum Marks
Code No.	Course	Lecture	Tutorial	Practica	Credits	CA	SEE	Total
LANG	Language-III Tamil-3 / Hindi-3 / French-3	5	0	0	5	40	60	100
Core	Digital Arts -02 (T)	4	0	0	4	40	60	100
Core	Digital Sculpting – 01 (P)	0	0	4	2	40	60	100
Core	2D Game Art (P)	0	0	4	2	40	60	100
Core	Object/Set Design (P)	0	0	4	2	40	60	100
DSE	Discipline Specific Elective – I (P)	0	0	4	2	40	60	100
AECC	AECC – I	5	0	0	5	40	60	100
GE	Generic Elective – I	2	0	0	2	40	60	100
		16	0	14	24

SEMESTER 4

SEMESTER 1		Hours/Week				Maximum Marks
Code No.	Course	Lecture	Tutorial	Practica	Credits	CA	SEE	Total
LANG	Language-IV Tamil / Hindi / French	5	0	0	5	40	60	100
Core	Game Engine - Fundamentals	4	0	0	4	40	60	100
Core	Lighting and Rendering	0	0	4	2	40	60	100
Core	Digital Sculpting -2	0	0	4	2	40	60	100
DSE	Discipline Specific Elective – II	0	0	4	2	40	60	100
AECC	AECC – II	5	0	0	5	40	60	100
AECC	AECC – III	2	0	0	2	40	60	100
GE	Generic Elective – II	2	0	0	2	40	60	100
		16	0	14	24

SEMESTER 5

SEMESTER 1		Hours/Week				Maximum Marks
Code No.	Course	Lecture	Tutorial	Practica	Credits	CA	SEE	Total
Core	Look Development for Games (T)	4	0	0	4	40	60	100
Core	Visual Effects (P)	0	0	5	3	40	60	100
Core	Matte Painting (P)	0	0	4	2	40	60	100
Core	Level Design (P)	0	0	4	2	40	60	100
Core	Interface Design for Games (P)	0	0	3	2	40	60	100
Core	Game Studio – Internship- I	0	0	0	2	40	60	100
DSE	Discipline Specific Elective – III	0	0	3	2	40	60	100
DSE	Discipline Specific Elective – IV	0	0	3	2	40	60	100
GE	Generic Elective – III	2	0	0	2	40	60	100
SEC	SEC - II	2	0	0	2	40	60	100
		8	0	22	23

SEMESTER 6

SEMESTER 1		Hours/Week				Maximum Marks
Code No.	Course	Lecture	Tutorial	Practica	Credits	CA	SEE	Total
Core	Fashion Design (T)	4	0	0	4	40	60	100
Core	Game Production Concepts (T)	4	0	0	4	40	60	100
Core	Game Studio – Internship- II	0	0	0	2	40	60	100
Core	Portfolio Development (P)	0	0	6	3	40	60	100
DSE	Discipline Specific Elective - V	0	0	4	2	40	60	100
DSE	Discipline Specific Elective - VI	0	0	4	2	40	60	100
DSE	Discipline Specific Elective - VII	0	0	4	2	40	60	100
GE	Generic Elective - IV	2	0	0	2	40	60	100
SEC	SEC - III	2	0	0	2	40	60	100
		12		18	23

List of Discipline

List of Discipline Specific Elective Courses

c	Code	Course
1	18BGA001	Typography and Calligraphy
2	18BGA002	Photogrammetry
3	18BGA003	Stop Motion Animation
4	18BGA004	Simulation for Games
5	18BGA005	3D Animation
6	18BGA006	Creative Color Correction
7	18BGA007	Indian Traditional Arts
8	18BGA008	Colour theory and Composition
9	18BGA009	Creative Script Writing
10	18BGA010	Poster Design

List of Ability Enhancement Compulsory Courses

S. No.	Code	Course
1	15LEN003	Foundation English – III
2	15LEN004	Foundation English – IV
3	15BAN201	Advanced Animation
4	15EVS201	Environmental Studies Paper-I
5	15BCC251	Ethics and values

List of Generic Elective Courses

S. No.	Code	Course
1	15BCF154	E-Commerce
2	15BCA156	Internet Basics
3	15BCA153	Office Automation tools
4	15BCA155	Advanced Excel
5	15BHM153	Tourism Management
6		Consumer Affairs
7		Disaster Management

List of Skill Enhancement Elective Courses

S. No.	Code	Course
1	15BPD251	Personality Development -I
2	15BPD252	Personality Development -II
3	15BPD253	Personality Development -III
4	15NSS255	NSS – I
5	15NSS256	NSS – II
6	15NSS257	NSS – III
7	15NSS258	NSS – IV
8	15NSS259	NSS – V
9	15NSS260	NSS – VI

Eligibility Criteria

Pass in +2, HSC or equivalent 3 yrs Diploma in any stream

Career Prospects

VFX Artist
Match Move Artist
Texture Artist
VFX Supervisor
Light Artist
Prep Artist
Matte Painting Artist
FX Artist
Compositor
Motion Graphics Artist

Programme Outcome

PSO1: Obtain a significant knowledge on fundamental and advanced aspects of interactive websites, mobile platforms, and other methods including motion graphics (animation), video and informational graphics.
PSO2: Gain in-depth knowledge on designing and developing websites.
PSO3: Acquire knowledge on lighting techniques in 3D Animation.
PSO3: Gain proficiency in techniques of 2D and 3D softwares.
PSO4: Grasp the fundamental concepts of video editing with composition.
PSO5: Gain insight into the various aspects of script writing, story board, art direction. and editing.
PSO6: Enter as 2D artist, 3D Modeler, VFX Artist, Storyboard Designer, Graphic Designer, Web Designer and Game Designer

Curriculum & Syllabus

Semester 1

			Hours/ Week				Maximum Marks
Core	Cource Code	Cource	Lecture	Tutorial	Practical	Credits	CA	SEE	Total
Core	18CMAN11	Animation Concepts	4	0	0	4	40	60	100
Core	18CMAN12	Media Studies	4	0	0	4	40	60	100
Core	18PMAN11	Drawing & Digital Art	0	0	4	2	40	60	100
Core	18PMAN12	2D Digital Animation	0	0	4	2	40	60	100
Core	18PMAN13	Advanced Graphic Design	0	0	5	3	40	60	100
DSE		Discipline Specific Elective - I	0	0	3	2	40	60	100
DSE		Discipline Specific Elective - II	0	0	3	2	40	60	100
DSE		Discipline Specific Elective -III	0	0	3	2	40	60	100
			8	0	22	21

Semester 2

			Hours/ Week				Maximum Marks
Core	Cource Code	Cource	Lecture	Tutorial	Practical	Credits	CA	SEE	Total
Core	18CMAN21	Animation Principle & Story Development	5	0	0	5	40	60	100
Core	18PMAN21	Modeling & Texturing	0	2	4	4	40	60	100
Core	18PMAN22	2D Character Design & Animation	0	0	4	2	40	60	100
Core	18PMAN23	Concept Art	0	0	3	2	40	60	100
Core	18PMAN24	Digital Matte Painting	0	0	3	2	40	60	100
DSE		Discipline Specific Elective - IV	4	0	0	4	40	60	100
DSE		Discipline Specific Elective - V	0	0	3	2	40	60	100

GE		Generic Elective – I	2	0	0	2	40	60	100
			11	2	17	23
SEE - Semester End Examination
CA - Continuous Assessment

Semester 3

			Hours/ Week				Maximum Marks
Core	Cource Code	Cource	Lecture	Tutorial	Practical	Credits	CA	SEE	Total
Core	18CMAN31	Animation Process & Visual Form	5	0	0	5	40	60	100
Core	18CMAN32	Animation Production Management	5	0	0	5	40	60	100
Core	18PMAN31	Motion Graphics And Visual Effects	0	2	4	4	40	60	100
Core	18PMAN32	Advanced Lighting & Rendering	0	0	3	2	40	60	100
Core	18PMAN33	Advanced Rigging & Animation	0	0	3	2	40	60	100
CORE	18PMAN34	Media Internship	0	0	0	2	40	60	100
DSE		Discipline Specific Elective -VI	0	0	3	2	40	60	100
DSE		Discipline Specific Elective – VII	0	0	3	2	40	60	100
GE		Generic Elective – II	2	0	0	2	40	60	100
			12	2	16	26

Semester 4

			Hours/ Week				Maximum Marks
Core	Cource Code	Cource	Lecture	Tutorial	Practical	Credits	CA	SEE	Total
Core	18CMAN41	Media Research	2	2	0	4	40	60	100
Core	18PMAN41	Dynamics & Visual Effects	0	0	6	3	40	60	100
Core	18PMAN42	Applied Photography	0	0	6	3	40	60	100
Core	18RMAN41	PROJECT B: Show Reel – 3D	0	0	12	6	40	60	100
Core	18PMAN41	Media Internship	0	0	0	2	40	60	100
GE		Generic Elective – III	2	0	0	2	40	60	100
			4	2	24	20

List of Discipline

List of Discipline Specific Elective Courses

S. No.	Code	Course
1	18MAN101	Animation art Direction DSE-III
2	18MAN102	Art of Story Boarding DSE-I
3	18MAN103	2D Film Making DSE-V
4	18MAN104	Match Moving
5	18MAN105	Advanced Compositing
6	18MAN106	Dynamics II DSE-VII
7	18MAN107	UV Layouts & Texturing DSE-II
8	18MAN108	Visual Effects DSE-VI
9	18MAN109	Color Grading DSE-IV
10	18SPGE11	Communicative English
11	18SPGE21	Communicative English II

List of Generic Elective Courses

S.No.	Code	Course
1	18BCF154	E-Commerce
2	18BCA156	Internet Basics
3	18BCA153	Office Automation tools
4	18BCA155	Advanced Excel
5	18BHM153	Tourism Management

Eligibility Criteria

UG degree in any discipline

Career Prospects

2D ANIMATOR
3D ANIMATOR
MATE PAINTING ARTIST
3D MODELING ARTIST
RENDERING ARTIST
RIGGING ARTIST
VFX ARTIST
STORYBOARD ARTIST

Fee Structure

Tuition Fee per year	Administration Fee	Registration Fee	Misc. (per sem)	Skill Enhancement Fee (per year)	Exam Fee (Per Sem)	At the time of admission	Even Sem	Odd Sem
75,000	6,800	3,300	300	5,000	3100	56,000	40,900	45,900

Approaches to Human Communication(18CMVC11)

Objective:

This course is an introduction to the theory and practice of human communication. The focus of the course is on learning and practicing the skills needed to improve the quality of interpersonal communication in a variety of contexts, such as in relationships, groups, organizations, public settings, and diverse cultures.

Course Outcome

At the end of the course, learners will be able to:

CO1: Understand the importance of Communication in all aspects of social life.

CO2: Acquire the significant knowledge about developing skill in perceiving and interpretation.

CO3: Acquire an in-depth knowledge about the verbal and non-verbal communication.

CO4: Acquire basic understandings about the listening process and adapting communication.

CO5: Know the importance of Communication & Personal Identities.

Unit: I INTRODUCTION TO COMMUNICATION

Definition, Nature & Scope, Concepts of Communication, Historical and contemporary perspectives on communication, Importance of Communication in personal life, personal relationships, professional life & civic life.

Unit: II PERCEIVING AND UNDERSTANDING

The Perception Process: Selection, Organization, Interpretation, Influences on Perception, Cognitive abilities, Social roles and cultural factors, Guidelines for developing skill in perceiving, Monitor the self-serving bias.

Unit: III VERBAL & NON-VERBAL COMMUNICATION

Verbal Communication: Symbols & Meaning, Principles of using symbols to create meaning, Symbolic abilities, Symbols allow Self-Reflection, Symbols define relationships and interaction, Guidelines for effective verbal communication. Non-verbal Communication: Principles of non-verbal communication, Types of non-verbal behaviours, Guidelines for effective non-verbal communication.

Unit: IV LISTENING & ADAPTATING COMMUNICATION

The listening process, Obstacles to effective listening, Guidelines for effective listening, Other purposes of listening. Adaptation as a basic communication process, Communication is systemic, Communication systems are organized wholes, Communicating in a culturally diverse world, Guidelines for adapting communication.

Unit: V PERSONAL IDENTITIES

Communication and Personal identity: Communication with others, family members, peers and with society. Communication in Groups, teams and in public, Defining groups & teams and its features, Strengths and limitations of groups, Public speaking in everyday life, Types & Goals of public speeches, Planning and Presenting Public speeches, Challenges in communication with groups, teams and public.

Total: 60 Hrs

Theories of Visual Analysis(18CMVC12)

Course Objective:

This subject discusses a range of literature which explores the importance of the visual to contemporary societies and offers a broad analytical framework for understanding how images have social effects. Suggest some criteria for a critical approach to visual materials.

Course Outcome

At the end of the course, learners will be able to:

CO1: Respond verbally and in writing to questions regarding history, design and significance.

CO2: Interpret motivation and societal forces behind the process of meaning making.

CO3: Visually recognize the psychology of human characteristics in terms of social subjectivity.

CO4: Understanding the post modern and post colonial visual text approaches.

CO5: Knowing the visual texts approach made in terms with Marxists ideologies.

Unit: I Visual messages and meanings 12

The six perceptions of visual message: Personal, Historical, Technical, Ethical, Cultural Critical perspectives. Semiotic Analysis – Aspects of sign and symbols.

Unit: II Marxist Approach

Basic concepts of Marxist social Analysis – Class nature of media – Marxist approach to media

Texts – Hegemony – Althusser’s Ideology – Base and super structure

Unit: III Theory of semiotics and visuality

The sign and the meaning making processes. Way of describing signs. Paradigmatic and

syntagmatic aspects of sign.Signs and codes, referent systems and mythologies.Slippery

signs.Audience and Interpretation.

Unit: IV Psychology of human characteristics in terms of social subjectivity

Psychological and visuality.Subjectivity, Sexuality and the unconscious.The castration complex

and visual pleasure.Phallocentrism.Voyeurism.Lancanian gazes: other ways of seeing – Laura

Mulvey and visual pleasure.

Unit: V Feminism and its approach to visual medium

Feminist approaches to visuals. Women and representation.Stereotyping.Gender discrimination.

Post Modernism and visual analysis. Application of visual analysis tools to different media texts.

Total: 60 Hrs

Understanding Film Semiotics(18CMVC13)

Objective:

Understanding Film Semiotics is designed to initiate you in the scholarly analysis of motion pictures as it has developed historically, philosophically and methodologically. Specifically, it will, acquaint you with the basic vocabulary of film studies and film theory and help you use that language to articulate your observations about motion pictures. Develop your abilities to discuss and write critically about philosophy. Deepen your enjoyment and appreciation of film and video as art forms and experiences.

Course Outcome

At the end of the course, learners will be able to:

CO1: Understand the importance of Semiotics and Representation.

CO2: Acquire the significant knowledge about Cinema and its structures.

CO3: Acquire an in-depth knowledge about the Denotation, Connotation and Film Semiotics.

CO4: Acquire basic understandings about the Film theory, Film form and Film function.

CO5: Understand the Film Semiotic Analysis.

Unit: I INTRODUCTION TO SEMIOTICS

Semiotics: Definition, Nature & Scope, The Object of Semiotics, Defining the Sign, Structural Properties, Semiosis and Representation, Types of Signs, Nonverbal Communication. General Features of Signs, Six Species of Signs, Signal. The Study of the Verbal Sign, Verbal and Nonverbal Signing.

Unit: II INTRODUCTION TO CINEMA

What is cinema? History of Cinema, early cinema and film form, Cinema and society, film as language. Screenplay, Rule of ABDCE, story, plot, screen duration, structure, beginning – middle – end, characterization, character functions, restricted and unrestricted narration, open and closed narrative, voice over, objective and subjective narration alterative narratives, structuralist approaches to narrative, narrative codes, new forms of spectatorship.

Unit: III SEMIOTICS OF FILMS

Films use signs, Denotation and Connotation: The enigma code, the connotative code, the action code, the symbolic code, the cultural code. Filmic semantics, Symbolicity and film, Cinematographic connotation and denotation, Semiotics of filmic perception, Semiotics of filmic montage, Semiotics of moving camera, Semiotics of filmic sound, Semiotics of filmic movement, time and space.

Unit: IV FILM THEORIES

Film theory – form and function, Film analysis, Auteur Theory, role of Cahiers du cinema, effect of auteur, Contributions of D W Griffith, Alfred Hitchcock, Francois Truffaut, Jean Du Godard, apparatus theory, feminist theory, formalist theory, Marxist theory and psychoanalytical theory of film, Digital Aesthetics, Music and choreography, film genre.

Unit: V FILM SEMIOTIC ANALYSIS

Deleuzian filmic semiotics, Metzian filmic semiotics, Semiotics of the postmodern cinema, Semiotics of Hyper-Reality, Semiotics of Filmic psychology. Films for viewing: The Birth of a Nation (1915),Vertigo (1958), Psycho (1960), Breathless (1960) ,Grease (1978 ),The Dollar Trilogy, Face/Off (1997), No Country for Old Men (2007). Semiotics of the film Se7en (David Fincher; 1995)

Total: 90 Hrs

Graphical Arts(18PMVC11)

Objective:

The objective of this course is to learn the techniques of graphical arts through multimedia tools and effective utilization of them. Students will know the process of using the multimedia tools for various digital outputs like logo designs, posters, web pages, web Ads and digital art.

Course Outcome

At the end of the course, learners will be able to:

CO1: Have a better understanding of the Designing software and feel more confident with approaching the programmes and building up further knowledge.

CO2: Create print ads, digital art, matte painting, web design, pattern design and photo manipulation.

CO3: Understanding the elements of design, principles of design and Aesthetics of design.

CO4: Understand the dynamics of composition and colour and the technical issues surrounding print and web distribution.

CO5: Understand the range of image file formats.

Unit: I INTERFACE OF GRAPHIC DESIGN SOFTWARES

Introduction of Graphics design software, Interface of software, Dynamic Design Tools, Digital Designing works, Front, page design, Making Clipart, Tracing techniques.

Unit: II CREATING DYNAMIC OUTPUTS

Logo Making, Business cards, Banners and posters. Using shapes and lines to complete digital works, Digital Painting and Vector Design

Unit: III DESIGN PRINCIPLES AND TEXT

Vector Art Design principles , Flier Design, Working with Text, Colour and Graphics and Layout, Handling Page Elements, Multiple Pages, Typography for any digital work like brochures, Pamplets etc…

Unit: IV TITLE DESIGN, ANIMATION CHARATER DESIGN

Creating cartoonic characters with colour and shades, charater preparation to animate, Image compositing , print ads making , Title Design, Graphic Filters.

Unit: V BOOKLET MAKING

Creating booklets, magazine, catalog and prospectus by using photo placing and page alignment, page setting and wrapper design. page setting for printing . color processing and printing process.

Total: 60 Hrs

Creative Illustration(18PMVC12)

Objective:

The students to gain a creative art and drawing skills, and to understand and manipulate the proportional relationships from actual objects, Manipulating the formal elements and principles to achieve better art solutions, Importance and control of good craftsmanship and painting skills.

Course Outcome

At the end of the course, learners will be able to:

CO1: Understand the basics of drawing like lines, shapes and shading styles.

CO2: Create perspective drawings and vanishing point

CO3: Draw various concept art like buildings, creating a fantasy world and various things

related to science fiction themes.

CO4: Learn line drawing techniques and do wireframe drawings.

CO5: Do abstract art works and to create an artwork with the objects in hand.

Unit: I DRAWING BASICS

Drawing basics- material handling and understanding- teaching variety of lines- vertical- horizontal-diagonal- curved lines-dotted lines- and basic shapes- forms-geometrical shapes and non geometrical shapes-paper balance-Tonal values-Light and Dark- different shading technique-understanding lightings with different objects- Fine shading – academic style shading.

Unit: II PERSPECTIVE DRAWINGS

Perspective drawings – eyelevel line- vanishing line and vanishing point- teaching types of perspectives- one point perspective- two point perspective- and three point perspectives- study of perspective in buildings cape- learning intercross measuring meatheads- applying all three perspective in basic geometrical shape- seascape- cityscape.

Unit: III CONCEPT ART

Historical landscapes- buildings- creating fantasy world- landscapes- creating architecture-landscapes- Weapons and props- Creating architecture- landscapes- Weapons- and props for science fiction- creative characters designs- creative portrait – making posters for concept-concept art for different themes

Unit: IV LINE DRAWINGS

Understanding lines- converting photos to line drawing- spot study drawing- monument study- historical spot study- Gesture Drawing- Movement Drawing- Continuous Line Drawing- Continuous Line Drawing Exercises- drawing from life- Drawing Exercises- Cross Contour Drawing Exercises- wireframe drawing

Unit: V ABSTRACT ART WORKS

Introduction to Abstract Art- definitions-impressions-artists – WhAbstract Art-Studio Activity- Create an abstract painting- Surrealism – Dali and Dreamscapes- Color Field Painting- Use found objects to create a readymade art piece- Presentation on Abstract Artist- Critique of student made abstract art work.

Total: 60 Hrs

Television Production(18CMVC21)

Course Objective:

Students will acquire a theoretical, historical, conceptual and critical understanding of television production. They will learn the basic terminology and concepts of television production and will understand the theory of television production as it applies to the interplay of visual and auditory elements within the television studio.

Course Outcome

At the end of the course, learners will be able to:

CO1: Know about the difference between the TV medium and Film medium.

CO2: Acquire the significant knowledge about the various types of video formats and television production methods.

CO3: Understand the grammar of studio production and the key roles of production team.

CO4: Understand the Production & Post production process in detail.

CO5: Acquire an in-depth knowledge about the techniques to handle and manage the problems in each phase of production.

Unit I INTRODUCTION OF TELEVISION PRODUCTION

Introduction of visualization – Understanding TV Medium – Different approaches to visualization – TV, Films, and Ad films – TV Production: ENG, EFA – Types of television standards NTSC, PAL & SECAM – Television Crew: an overview of direction – Art Direction, Floor Management: indoor & outdoor, production management, budget preparation.

Unit II GRAMMAR AND MAKING OF TELEVISION SHOWS

Principles of script writing – Creative writing – Script Formats – Planning of Story, Story Board – Screen Play, dialogue writing, Script writing techniques – Types of script (documentary, short film, advertisement film, corporate film, etc.) – Selection of cast, locations, Set & Design, Research. Locations: In-door, set, on-sights Sets, – Difference between factual and fictional programmes – Introduction to documentary, films, features, PSA, teleplay, telefilm – Programme formats – wildlife films, informative films, nature films, short films, children films/ emotions, climax – Video training materials, manuals – Recent developments in television programmes and techniques – Genres – Packaging and broadcasting styles followed by different channels.

Unit III CAMERA TECHNIQUES AND OPERATION

Types of camera – Video formats (VHS, SVHS, U-MATIC, BETA, DIGITAL) – Framing, Shots & Movements – usage of various types of camera lenses – Usages of Various Filters (day, night, colour correcting filter, diffusion filter), Objectives TV lighting – various types of Lights – Colour temperature, lighting for different situations – Types of lighting: Diffused & Directional – Video recording format – Audio on line or off line- Different types of microphones and their uses – Techniques of live audio recording – Usage of various kinds of Mics: (Dynamic Mic, Condenser Mic, Ribbon Mic and Uni-directional)

Unit IV PRODUCTION STAGES

Brainstorming – Planning – Research: the Basic script – Budget – Logistics – Crew – Location talents – Roles of the Production Crew – For Studio and Outdoor Shows: Set Design: Backdrop and Properties to be used – Role of the Art Director or Set Designer – Props, Wardrobe, make-up – Storyboard – Editing: Linear, nonlinear Equipment – Techniques in editing – Digitizing, format conversion, preparation of edit-list, use of the Dope sheet – Editing schedule – Online and Offline editing – Use of Audio Video Mixer – Special Effects – Writing for the programme – Recording the audio – Musical score recording – Computer graphics – Programme Output.

Unit V PRODUCTION MANAGEMENT

Managing personnel – Financial Management – Programming Strategy and Distribution -Programming Economics – Packaging – From Capsule to Delivery Platform – Strategic Alliances and Partnerships – Regulatory Influences – TRP – Management – Legal issues and Ethics – Curtain raiser – Teaser – Marketing: Getting Gponsors – Publicity – Troubleshooting for Video Equipment.

Total: 60 Hrs

Contemporary Trends in Social Media(18CMVC22)

Course objective: Students will understand the importance of social media such as blog, twitter, instagram, facebook and watsup and their influence to society. And also students will grasp need for social media.

Course Outcome

At the end of the course, learners will be able to

CO1: Understand what social media is and how this new type of media and communications technology influences

CO2: Compare and contrast the purpose and features of different types of social media, including: blogs, social networks, wikis, and photo and video sharing sites.

CO3: Have an in-depth knowledge about the technical aspects of television and satellites.

CO4: Have a thorough knowledge of communication through mobile, by understanding the mobile communication pattern, various technologies in mobile, and mobile applications.

CO5: Have a clear understanding of the elements of Broadcasting technology along with its process and other emerging technologies.

Unit: I INTERNET MEDIATION

Origins and characteristics of Internet mediated communication – contemporary issues of governance – control of internet mediated communication – the modes of content creation for online newspapers/blogs, online television and online radio – the convergent modes of mobile phone communication and email – the convergent modes of online social networks.

Unit: II SOCIAL MEDIA AND COMMUNICATION

Types of Social Media: Blog – Social Networks – Content Sharing Communities – Wikis – Tweeters – Book Marking – Podcasts, The evolution of Social Media – Attributes of Social Media – Impact of Social Media – Tools – Creating – Connecting – Managing Groups – Privacy and Security, Types of Blogs: Personal – Political – Business – Almost Media – Mainstream Media-Reading, Blogging Culture: Presence – Credibility – Identity – Reputation – Authority and Influence.

Unit: III MOBILE AND EMERGENT TECHNOLOGIES

Information technology: Computer storage – Computer networks – Internet streaming – Web Streaming – Audio and video streaming – Flash streaming – MP3 streaming (radio) – Peer to Peer distribution – Digital video broadcasting via satellite services to handhelds (DVB-SH) Technology – Geo-spatial technology, Wi-fi and Wi-Max – podcasting – i-Pod – Information superhighways – CDMA & GSM technology – mobile communication pattern – satellite telephony – 3G, 4G and 5G technology in mobile – Smartphone video telephony.

Unit: IV HACKING, ETHICS AND EMERGING CULTURAL TRENDS

IPR & Copyleft – Cyber Culture in Indian perspective: Ravi Sundaram’s Essay Recycling Modernity – Piracy Culture – debate over Plagiarism – The emerging idea of commons – Emerging derivative art forms like database cinema, mash up music and collage.

Unit: V CHALLENGES IN SOCIAL MEDIA

Content – Advertising – Marketing – Limitations – Influence on individual & Society – Social Media Audience: Behaviour – Trends – Users – Domains of application – Crowd Sourcing, Social Media & Organizations – Government & Diplomacy – Activism – Race – Class and Digital Divide.

Total: 75 Hrs

Graphical Arts – II (18PMVC21)

Objective:

The objective of this course is to learn the techniques of interior design & decor, animation, TV graphics, set design and 3D presentations. Also this course will give basic knowledge on Modeling, Texturing, Lighting, Rendering, Tracking, 2D and 3D compositing, Rotoscopy etc.

Course Outcome

At the end of the course, learners will be able to:

CO1: It will give an exposure for creating a 3D model.

CO2: Students will gain knowledge on texturing 3D models.

CO3: Will have a key knowledge on key frame animation and rigid body animation with lighting.

CO4: Will understand the concepts of layer management in live footage.

CO5: Will provide an exposure on 3D stereo concept.

Unit: I MODELING AND TEXTURE

Introduction to 3D software and interfaces – polygon model , nurbs model – Inorganic model and Organic Model – Texturing – Creating Bump and reflection maps from bitmap- Material preparation – UV unwrapping .

Unit: II 3D ANIMATION & DYNAMICS

Basics of character animation, Title animation, Experiment on Principle of animation- Logo Formation- Concept of key frames – Particle of animation in dynamics and Cloth Stimulations.

Unit: III LIGTING AND RENDERING

3D Lights:- Ambient, spot , Point , direction and sky light in Photometric and Standard systems- shadow pass and reflection pass – 3d Rendering -Adding a Camera-Using Multiple Viewports to Position the Camera -Rendering Still Images- Animating the Camera Movement.

Unit: IV 2D COMPOSITING

Rotoscopy – green matte removal – matte extraction- 2d tracking – 2d Title animation, video manipulation, colour correction, colour grading and wire removal and image composition.

Unit: V 3D COMPOSITING 10

Importing 3D Rendered Footage placing – Adding multiple pass – Depth map – Working 3D camera in compositing – 3D Tracking – Adding filter to the text and logo animation- particle and emitter in compositing software- colour matching – Exporting video output formats.

Total: 60 Hrs

Television Production – I(PSA & Commercial AD)(18PMVC22)

Objective:

Students will learn how to create a quality audio & video work using current and evolving technologies while learning the production process for television, film and online content. To describe and analyze elements in the production process and apply the fundamental concepts of production in television and film to complete a media project.

Course Outcome:

At the end of the course, learners will be able to:

CO1: Knowing the importance of choosing a social issue for public service advertisement and a concept planning for a commercial brand and the creative planning for the marketing execution.

CO2: The importance of field research in collecting the proper information about the selected social issue and the plan of awareness creation method.

CO3: Gain In-depth knowledge in Pre production methods through script writing, Storyboard and Art direction.

CO4: Training the skill in recording the raw elements in shooting and knowing the technological advancement in recording instruments.

CO5: Knowing the trends and methods of marketing and distribution through advertising our final product

PRACTICAL – TELEVISION PRODUCTION I

Handle camera and tripod
Framing
Composition-Rule of third
Standard Shot & Camera Angle
Camera Movements
Multi Camera Setup
Understanding Lighting Equipments
Practicing Lighting Techniques
Formats of T.V Program-Interview
Formats of T.V Program-Talk show

Record Work:

Students have to produce the following exercises under the supervision of a staff member.

PSA Film (Maximum 3 mins)
Commercial Ad. Film (Maximum 60 to 90 secs.)

(The Students have to submit the above exercises as Record Work in the digital form for Practical exam, which will be evaluated by the External Examiner)

Total: 60 Hrs

Media Laws & Ethics(18CMVC31)

Objective:

Students will learn about freedom of the Press and restrictions thereupon, the right to publish and the right to privacy.

Course Outcome

At the end of the course, learners will be able to:

CO1 : Understand the fundamentals of the freedom of the press.

CO2 : Gain knowledge about the history of Indian Press.

CO3 : Have complete knowledge about reporting based on civil and criminal laws.

CO4: Know the Broadcasting and Advertising codes.

CO5: Understand the functions of Media Council.

UNIT I

Fundamental Rights – Freedom of Speech and Expression and their Limits with special reference to Media, Provisions of Declaring Emergency and their Effects on Media. Censorship in media.

UNIT II

Specified Press Laws: History of Press Laws in India – Contempt of Courts Act 1971– Civil and Criminal Law of Defamation – Relevant Provisions of Indian Penal Code with Reference of Sedition, Crime Against Women and Children; Laws Dealing with Obscenity; Official Secrets Act, 1923, Right to Information 2006.

UNIT III

Press commissions – Press council: structure and functions – Reports of various committees & commissions dealing with media in India – Chanda committee, Varghese committee, Joshi committee, Vardhan committee, Sengupta committee, Mac Bride Commission

UNIT IV

ASCI code of ethics for advertising – DAVP’S code of advertising – IPRA code of ethics for PR practitioners PRSI code for PR practitioners – Code of ethics by editor’s guildofIndia-Codeofconductforjournalistsbypresscouncilandmediahouses

UNIT V

Press and Registration of Books Act, 1867. Working Journalists and Other Newspaper Employees (Conditions of Service & Miscellaneous Provisions ) Act, 1955; – Cinematograph Act, 1953; PrasarBharati Act; WTO Agreement And Intellectual Property Right Legislations, Including Copyright Act, Trade Marks Act And Patent Act – Information Technology, Convergence Legislations Including Cyber Laws and Cable Television Act and Media and Public Interest Litigation.

Total: 60 Hrs

Writing for the Media(18CMVC32)

Objective:

Writing for media is a creative and hard work. It needs a mental space to know the words that want to be written. And life has a habit of crowding that space. The creation of an article itself usually comes out of an idea to write, and the approach should be depicting an activity, story and event. These knowledge, idea and forms of media writing techniques will be dealt in this subject.

Course Outcome

At the end of the course, learners will be able to:

CO1: Learn perspective writing techniques and its history.

CO2: Understand conventional writing techniques.

CO3: Gain knowledge on writing for various programmes on TV and radio.

CO4: Write different types of stories and which includes news.

CO5: Create multimedia and html scripts.

Unit 1

Communication skills – developing communication skills, picking and writing –– development of vocabulary –– personality development. Introduction to journalistic writing — newspapers, magazines, electronic/broadcast and online- use of right word at right place.

Unit 2

Writing for Radio and Television – advertisements, documentary, game show, variety programmes, information programmes, children, women and minority programme.

Unit 3

News writing – news angle, multi angled stories, feature openers, development of story, news formula, sign posting, accuracy and field work

Unit 4

Writing – short story writing – Ten principles of clear writing – using plain English – using active voice – when to use passive voice – jargons – clichés and journalese – simple words – troublesome

Unit 5

Writing for Multimedia – Script formatting and HTML, interactive script format, writing narrative multimedia.

Total 60 Hrs

Graphical Arts – III(Editing & Compositing)(18PMVC31)

Objective:

Editing is the art, technique, and practice of assembling shots into a coherent sequence. The job of an editor is not simply to mechanically put pieces of a film together, cut off film slates, or edit dialogue scenes. Compositing is combining of visual elements from separate sources into single images, often to create the illusion that all those elements are parts of the same scene. Digital compositing is an essential part of visual effects that are everywhere in the entertainment industry today.

Course Outcome

At the end of the course, learners will be able to:

CO1: Understand the concepts of layer management in live footage.

CO2: Providing exposure on editing and developing new story/concept.

CO3: Understanding the importance of rotoscope and keying concepts in compositing work.

CO4: Understanding the camera concept and providing the same angle to the CG work.

CO5: Providing the complete knowledge of stereo concept and technology involved in this.

Unit: I Importing Media, Organizing Clips, First Edit

Define the clip, event, and library containers, Understand the differences between managed and external media files, Create a camera archive, Import files using Media Import and the Finder, Apply keywords to clip and clip ranges, Search and filter clips by keywords, Add notes and ratings to a clip, Create Smart Collections, Detect people and composition within clips, Understand and assign roles, Create a project, Add and rearrange clips within a primary storyline, Ripple, Roll, and Slip trim clips, Blade, replaces with gap, ripple delete, and join through edit, Perform connect edits, Create and edit in a connected storyline, Adjust audio levels, Share the project to a media file

Unit: II Revising – Enhancing – Final the Edit & Managing Libraries

Define and distinguish the two types of project duplication, Understand the replace edit options, Use markers for clip synchronization and task notes, Create and edit with an audition clip Refine project using trim to play head and trim to selection, Vary the playback speed of clips, Modify the look of clips with effects, Utilize transitions, Adjust transform and compositing controls, Create compound clips, Add and modify a lower third, Add and modify a 3D title, Split edit audio and video, Key frame audio, Color correct a clip, Export to a media file, Post media to an online host, Create a bundle for multiple platforms, Understand the XML workflow, Integrate Compressor export options – Import media as referenced and managed, Move and copy clips within and between libraries, Consolidate media files to one location, Identify manual options for new projects, Synchronize dual system recordings, Create a chroma key, Understand the multi-cam workflow.

Unit: III Rotoscopy & Keying

In this unit, Students explore the rotoscopy involves creating shapes which are used to isolate or mark elements in footage, such as characters, vehicles, buildings etc. This method of creating selections allows to perform specific operations like color correction, adding additional layers, dynamic effects etc. Rotoscopy is the first step in the process of digital compositing. Students explore keyer techniques which involve Luma key and Chroma key. This topic covers a wide knowledge about the RGB channels and its uses. It’s a unique technique teaches the fastest and most accurate way to extract an object.

Unit: IV 2D& 3D Tracking, Live Action Compositing

In this unit, student will explore the tracking the footage. This concepts teaches the how to track the live footage in 2D and 3D, it also teaches the techniques involved in this process. This method teaches the student how to track the camera in 2D and 3D layers for compositing. We teaches origins of 3D tracking technologies lie in the science of photogrammetric. Its covers how to composite various different layers into single image. In this students will learn at three general areas where CGI elements are composited. First is straightforward CGI compositing where a CGI object has been created and needs to be composited into the scene. Second, we will take a look at set extension, a rapidly expanding technique in filmmaking. Thirds, we will look at the match move, where separate programs are used to analyze the live action and provide terrain and camera data for the CGI programs

Unit: V Stereoscopy pipeline and its process, rendering and Output formats

Student will explore the pipeline of stereoscopy. In this session we cover the workflow of stereoscopy which follow the four major departments such as Rotoscopy, Matte Extraction, Clean plate and Stereo conversion process. This is the stage where we teach about the bit depth of colors and various output formats with aspect ratio. In this session we teach how to put render for broad casting and filming (size differs).

Total: 60 Hrs

Communication Research Methods(18CMVC33)

OBJECTIVE:

At the end of this course, the students will be able to –

CO1: Define and explain the process of media research.

CO2: Conduct media research by making use of any of the research methods.

CO3: Understand the types of research design.

CO4: Will be able to understand the methods of data collection.

CO5: Understand the statistical analysis tools and to write a research report.

COURSE REQUIREMENT: At the end of every unit, the students will be expected to submit an assignment or make a presentation as a part of internal assessment.

UNIT I

Nature & scope of Mass Communication Research; Selecting the Research Problem from a broader outline to a workable formulation; Elements of Synopsis and its importance in designing the research studies; research and communication theories; Ethical perspectives of mass media research.

UNIT II

Review of Literature; Defining Research Problem; Research Objectives; Hypothesis; Theoretical frame work; Research Design; Sampling: Meaning & Types of Sampling, Probability & Non-Probability.

UNIT III

Research Elements; Variable: Meaning and Types of Variables; Measurement: Levels of Measurement (nominal, ordinal, interval and ratio); Reliability and Validity of Measurements; Scales and Types of Scales; Data: Sources of Data – Primary and Secondary Data; Data Collection Tools: Observation, Questionnaires and Interview Schedule.

UNIT IV

Qualitative and Quantitative studies: Meaning and Differences; Observational studies-Field observation technique–Choosing the research site, Gaining access, Sampling, Collecting and analysing the data, Exiting; Focus Group Studies: Methodology of FG studies, Defining the problem, Sample selection, Conducting sessions; Intensive Interviews: Characteristics of Intensive Interviews in contrast to the traditional interview techniques. Descriptive and Analytical Surveys: Sampling and its importance, Types of sampling designs–Probability and Non-probability sampling designs; Content Analysis: Formulating the research question, Defining the universe, Selecting the sample, Selecting units of analysis, Making categories, Coding the content, Data analysis and interpretation. Experimental Studies: Methodology, Importance of independent, dependent and control variables, Experimental and control groups.

UNIT V

Data processing; Coding & tabulation (Statistical tools) of the data collected; Elementary understanding of statistical techniques of data analyses; Mechanics of Research Report Writing; Diagrammatic Presentation, Bibliography & Index, Errors and Precautions in Report Writing.

Television Production(Fiction Film Making)(18RMVC31)

Objective:

In this project, student has to produce individually a short film by adapting a short story (fiction) for a minimum duration of 20 minutes. Student under the guidance of a supervisor would develop a screenplay, shooting script, shoot and edit the film. Student will gain an understanding of techniques and aesthetics involved in making a short film.

Course Outcome

At the end of the course, learners will be able to:

CO1: Develop, write and plan for a short film and will be able to develop the plot, characters and conflict based on the premise of the story.

CO2: Understand the techniques involved in writing a screenplay for short film and to convert or to adapt a short story into a screenplay.

CO3: Learn about the various tasks involved in pre- production and production phase such as location survey, casting, rehearsals and budget planning.

CO4: Edit the film offline/online by narrating the same and doing audio mixing, dubbing and adding titles.

CO5: Gather feedback for the film and incorporate the suggestions in the final film for future productions. Will be able to analyse the strength and weakness of the film.

The aim of the practical is to train the student to practically apply his/her knowledge of making Short Film/ Music Album. At the beginning of the semester each student should submit his/her subject for short film/ Music Album song and get it approved.

After approval of the subject, under the guidance of a staff member, the student will develop the subject into treatment form. This has to be done only after scene by scene intense discussion with the staff. In this stage he will get to know the unique feature and problems in the short film/ Video Album scripting.

After completion, the treatment is again approved for further discussion. The next stage will be master-scene script, which contains all the details of action and dialogues. Here he would learn to plan the timing for the short film/ Video Album script.

After the master-scene script is also approved, the students will work out a detailed shooting script which will contain all the technical details of the screenplay.

The duration of the films shall not exceed 5 to 12 minutes. The film should be completed utilizing the services of Cinematography, Editing, and Sound students. At the end of the semester the completed project will be viewed and evaluated by an examiner.

Total: 90 Hrs

Media Internship – I(18CMVC31)

Objective:

To help student get exposed to actual situations and functioning of the media industry and experience reality.

Methodology:

The student will be attached to the media industry for a period of 30 days during the second semester vacation on an internship basis. The intern will be exposed to a particular area of specialization. The department in coordination with the industry will closely monitor the progress of the intern. He / she should submit the Report along with the certificate in bounded form. Report Evaluation and Viva-voce in the third semester will complete the process.

Course Outcome:

At the end of the course, learners will be able to:

CO1: Giving an opportunity to explore various career possibilities in Visual communication.

CO2: Opportunity to learn those disciplines, skills and attitudes which can best or only be learned on the job, especially self-discipline, teamwork, responsibility, and initiative.

CO3: Will help to develop practical skills in a real-world context.

CO4: Providing an opportunity to strengthen your portfolio or resume tape with practical experience and projects.

CO5: Providing a learning experience for the student, and can lead to entry level job opportunities within the company.

Development Communication(18CMVC41 )

Course Objectives: Students will understand the role of traditional and modern media in development. And also discuss various paradigms of social and behaviour change communication.

Course Outcome

At the end of the course, learners will be able to

CO1: Understand the paradigm shifts in development communication.

CO2: Have a clear idea understand the purpose behind creating science museums.

CO3: get introduced to creation of science clubs.

CO4: introduced to satellite-based initiatives for development.

CO5: Will have a clear idea about the role of media in development.

Unit 1

The Nature of Development. Defining development as a Goal, as a Process; Key Concepts in Development: Self-reliance, Dependence, Cultural Identify, Decentralization, Participation, Modernization, Industrialisation,

Unit 2

The Concept of Development Communication: Definitions of Development Communication, Roles of Development Communication, Differences from General Communication, Goals of Development Communication. Differences between Communication for Development and Development Communication; Models of Daniel Lerner, Everett Rogers and Wilbur Schramm.

Unit 3

Communication for social change. Using Folk forms for Social Change; Taking Theatre into the streets. Empowerment through Silver Screen; Role of a Communicator in the process of social change. Folk forms and ‘alternative silver screen’ for social change.

Unit 4

Social Advertising – Historical perspective of advertising – Taxonomy of advertising – Social advertising – the concept, why of social advertising – taxonomy of social ads – Social advertising in India.

Unit 5

Mass Media as a tool for development – Problems with the use of media for development;- Role & performance record of each medium-Print, Radio, TV, traditional media

Television Production(Non-Fiction Film Making)(18CMVC31)

Objective:

This course introduces practical, technical and theoretical issues in non-fiction filmmaking. Students will be exposed to difference modes of documentary representation and the appropriate usage for each style. Students will learn to produce documentary films on any socially relevant topic. They will also learn the dynamics of documentary film production such as identifying topics, doing research, writing proposal, scripts, film shooting and editing. Student is expected to make a documentary film for duration of about 15 minutes.

Course Outcome:

CO1: To make the students familiar with the pre-production techniques involved in documentary programme production.

CO2: To develop an understanding of the different shooting techniques followed for different genres of documentary films.

CO3: The students will be able to understand types of documentary films and their purposes.

CO4: The students will know the basic of editing.

CO5: The students will be able to take a documentary with aesthetic features.

Unit I Developing an Idea 15

Selection of topic – Research – Collection of Data

Unit II Structuring a Documentary 20

Script Writing – Two types of Script – Pre Script –Post Script

Unit III Directing a Documentary

Documentary Narration – Way of Telling – Interview – Docu Drama

Unit IV Editing

Logging the footage – Rewriting the script – Writing the narration, – Offline/ online editing – Audio mixing

Unit V Feedback & Evaluation

Feedback – Students will show their video to a sample audience and evaluate how far they succeeded in communicating the message.

Total: 60 Hrs.

Campaign Strategies(18RMVC42)

Objective:

To help student to work individually and in a group in planning and executing a campaign.

Course Outcome

At the end of the course, learners will be able to:

CO1:To provide basic and emerging concepts and principles in relation to better decision making in the areas of Advertising & allied fields, Public Relations & Corporate Communication.

CO2: To enable the students to integrate various functions with organizational goals and strategies.

CO3: To sensitize students on various gender/ social communication issues in the light of concepts.

CO4: To provide hands-on training on planning and production of brand and social campaigns.

CO5: To research and gather consumer insights, development of creative’s, media plans, suggest PR strategies, media engagement in campaigns.

Methodology

After a few initial input sessions on what a campaign is and its strategies, the student will begin planning a campaign on some socially relevant theme. Using their knowledge and skills regarding main stream media and group media, they will come up with an effective campaign targeted towards a group of their choice – either in the city or in the surrounding area. Interactive sessions with N G O s, Event Managers, and Exhibition Designers will be organized.

The class for this is divided into small groups and briefed to suggest an area of their interest for a 360 degree campaign planning and production. The students work from client brief to production of campaign that broadly includes research to gather consumer insights, development of creatives, media plans, suggest PR strategies, media engagement to budgeting and production. Students are involved at all stages of campaign work. The campaigns are presented to an examiner for evaluation.

Media Internship – II(18CMVC43)

Objective:

To help student get exposed to actual situations and functioning of the media industry and experience reality.

Methodology:

The student will be attached to the media industry for a period of 30 days during the third semester vacation on an internship basis. The intern will be exposed to a particular area of specialization. The department in coordination with the industry will closely monitor the progress of the intern. He / she should submit the Report along with the certificate in bounded form. Report Evaluation and Viva-voce in the fourth semester will complete the process.

Course Outcome:

At the end of the course, learners will be able to:

CO1: Gives an opportunity to explore various career possibilities in visual communication.

CO2: Opportunity to learn those disciplines, skills and attitudes which can best or only be learned on the job, especially self-discipline, teamwork, responsibility, and initiative.

CO3: It helps to develop practical skills in a real-world context.

CO4: Helps to provide an opportunity to strengthen your portfolio or resume tape with practical experience and projects.

CO5: It provides a learning experience for the students, and can lead to entry level job opportunities within the company.

Animation Art Direction(18MVC001)

Objective:

This course focuses on the skills required of an animation art direction, concentrating on basic drawing, as well as work in digital media, interactive design and perspective drawing. Students learn anatomy study, environment study and cartoon character study. It emphasizes on creativity, execution, teamwork and project management skills.

Course Outcome

At the end of the course, learners will be able to:

CO1: Gain knowledge about production design – its history and evolution along with its

technology.

CO2: Have a very good knowledge of Ground Plan Drawing.

CO3: Have detailed understanding of model making.

CO4: Have a thorough knowledge of Creating Set Design.

CO5: Acquire knowledge of the technique and procedure in Story Board.

Unit: I BASIC DRAWING PRACTICES

Free hand practice, lines, ovals, rounds, curves, forms & shapes, geometrical forms, non, geometrical forms, shading, shading levels, shading techniques, types of shading, light & shadow, , direction of light & shadow , geometrical forms with Shading , Still Life , introduction arrangement, composing, sketching, still Life with shading , Still life final drawing. (Geometrical shapes) Creating texture, wood, rusted leaf, skin, cloth, stone, sand, tactile texture

Unit: II PERSPECTIVE

Introduction of Perspective , Importance of Perspective , Perspective terminology , Horizon line / eye level, Vanishing point, View point, Orthogonal line, Ground line, Picture plane, Types of perspective views, Aerial perspective vs. Linear perspectives, Types of linear perspective, One point perspective, Two point perspective, Three point perspective, Bird’s view, Worm’s view

Unit: III ANATOMY STUDY

Line of Action, Balance (different possess), Stick figure male & female with measurement, stick figure with cylindrical form /volume sketch, Front vs. side with measurement, Quick sketches, Study form live, Foreshortening, Overlapping, Balance – Hand study, Feet study.

Unit: IV CARTOON CHARACTER STUDY

Cartooning, Head types, Cartoon eyes, Cartoon noses, Cartoon mouths, Cartoon ears, Hands and feet, Body types and proportions, Developing a cartoon character out of an object, Various action poses of a cartoon character.

Unit: V ENVIRONMENT STUDY

2D background design, Landscape, cityscape and seascape, Colorful Background design – Layer alignment – Creating shots for scene, Storyboard

Total: 60 Hrs

Art of Story Boarding(18MVC002)

Objective:

This subject will explore the basic concepts of Storyboarding and allow students to create and review storyboards of their own. Concepts addressed will include: tools, methods and techniques, visual storytelling and narrative structure, shot composition, “acting,” and character development, among others. Following this course, students will have the basic skills necessary to produce their own workable storyboards and/or animatics and will have a strong foundation in the fundamentals of sequential visual narrative.

At the end of the course, learners will be able to:

CO1: Have a very good knowledge of planning processes of visual storytelling.

CO2: Gain knowledge about Types of lay outs, concept and story developing idea,

types and concepts.

CO3: Have detailed understanding of, posing, staging and camera move, Shot and camera angle

CO4: Create cartoon work, graphic novel style.

CO5: Create book illustration in different style and technique.

Unit: I THE STORYBOARDS BEGINNINGS

Introduction to storyboarding, Preproduction process, Basic of Storyboards, screenplay and picturing, shots and storyboard panels., script, one line order, types of story board technique, Thumbnail story boards, and the planning processes of visual storytelling. shot types, continuity, pacing, transitions and sequence, cinematic ,storyboard.

Unit: II BASIC OF THE STORYBOARD

Types of lay outs, concept and story developing, idea, script Foreground, Middle Ground and Background, Developing Drawing Skills, Shot, Angles, Building the Storyboard, study of Classic Film Examples.

Unit: III SHOT ANGLES

Shot types, angles cuts, posing, staging and camera move, Shot and every camera angle, tilt, pan close-up extreme close up, Extreme Close-Up Establishing Shot, Long Shot background, Medium Shot, low angle, high angle, different perspectives.

Unit: IV STORY BOARD FOR COMIC

Cartoon story boards, Color story board, black and white story board, fantasy story board, storyboard samples, graphic novel storyboard, staging figures, dialogue and captions, manga storyboards. comic,book,like story sketches.

Unit: V STORY BOARD FOR BOOKS

Introduction to book illustration story boards, front page story boards, picture book storyboard, scenes for chapters of the stories, story boards for poems, and advertising story board.

Total: 60 Hrs

Directing the Actor(18MVC003)

Objective:

This course introduces the students into the craft of handling and directing actor by classical acting principles, Hollywood paradigms, and cutting edge concepts so that the student can begin directing an actor or directing any given characterization of the story. Students are trained to develop the skills of critical analysis and collaborative work treatment towards the character direction.

Course Outcome:

At the end of the course, learners will be able to:

CO1: Have developed and will demonstrate a supple, strong, enlivened and expressive body fully capable of transformation that freely, imaginatively and artistically expresses the demands of the character in any style and dramatic medium.

CO2: Will demonstrate an understanding of the professional landscape and an ability to meet the expectations and criteria of a professional actor in the casting, rehearsal and production process.

CO3: Have knowledge on mime acting, method Acting, The Chekhov Technique, Meisner Technique, Practical Aesthetics, Neurostethic Acting, Shake Acting and Voice Characterization.

CO4: Will be able to distinguish between formal elements of the Characterization and do a psycho analysis study of the character.

CO5: Will be able to develop their own character which implies an actor to perform and do directorial part of that particular character.

Unit: I Aesthetics of Direction

This unit discovers the methods, technologies, thought processes, and judgments that a director must use throughout the fascinating process of making a film. The core of the book is the human, psychological, and technical knowledge that every director needs, the enduring elements of the craft that remain vital.

Unit: II Directors Resource and Training

The Students Learns the vast directorial principles and levels like Memory, Observation, Imagination, Immediate Experience, Sensory life, Feelings, Emotions, expressions, Directing a Stage Character, Directing a Character for Feature film, Directing a Character for Television production and also gathering external inputs which feeds the actor to portray the character more lively.

Unit: III Exclusive Characterization for an Actor

Actor impersonated characterization, Personality induced character behaviors (e.g Adapting the Style and Mannerism), Actor Self vs. Character Self, briefing of Body-Language to the actors. Treatment of Emotions and Expressions according to the plot. On-screen Handling of the treatment of Stardom.

Unit: IV Character Analysis of an Actor

In this task the students will view and analyze a particular character of a tele film, drama and a feature-length film outside of the class. They will also distinguish between formal elements of the Characterization and do a psycho analysis study of the character (e.g. inciting psychology of both the character and the actor who performs the character), and must do judge their effectiveness within the context of the larger work.

Unit: V Active Participation

Active participation of the student is vital to success in this class. During the end part of the semester,students will be working on developing their own character which implies an actor to perform. And the directorial part of that particular character must be carried out by the student and produce it in a video form as part of the workshoprequirement. Students will be expected to critically respond to classmateswork andifprompted they explain and defend their own.

Total: 60 Hrs

Applied Photography(18MVC004)

Objective:

To make students to experience the art of photography. Photography record should contain at least 3 Photographs under each exercise. Each exercise should include all the necessary details (colour, exposure time, lens type etc.). Final practical examination will test student’s knowledge on photography (either as a viva or written exam or practical work on fundamentals of photography).

Course Outcomes

At the end of the course, learners will be able to:

CO1: gain knowledge about handle the camera to shoot Landscape, Monimental Photography and Seascape photography.

CO2: gain knowledge about handle the camera to shoot photo Journalism, Photo Feature like any social issues.

CO3: gain knowledge about handle the camera to shoot Fashion Photography, Product photography, Industrial photography, Event Photography.

CO4: gain knowledge about handle the camera to shoot Portray Humans and Movements.

CO5: gain knowledge about handle the camera to shoot Silhouette Photography, Special Effects, Freezing Movement Photography, Panorama.

Unit: I Landscape

This unit provides the students to explore various (i) Landscape (ii) Monumental Photography and (iii) Seascape.

Unit: II Photo journalism

This unit makes the students to take photo based on (iv) Photo journalism. (v) Photo Feature / Any social Issues like Environmental, National Integration, Road Safety Etc…

Unit: III Commercial Photography

This unit allows the students to perform (vi) Fashion photography (vii) Product Photography and (Viii) Industrial Photography (ix) Event Photography.

Unit: IV Portrait

This unit encourages the student to (x) portray humans and monuments etc effectively.

Unit: V Effects

This entity presents the students to do (xi) Silhouette, (xii) Special effects, (xiii) Freezing Movement and (xiv) Panorama.

Total: 60 Hrs

Anchoring And Presentation(18MVC005)

Objective:

The course will focus on the psychological determinants of effective communication, basic pronunciation and diction, voice modulation, camera friendliness and script writing. Students will get grounding in Communications theory, after which they will learn to face the camera with confidence. Students will be taught different anchoring techniques. They will be taught to cover/conduct events in a variety of situations and environments such as political news coverage, celebrity events, sports, crime and entertainment events. Students will be taught to write scripts, use teleprompter, and take confidence building exercises.

Course Outcome:

At the end of the course, learners will be able to:

CO1: Learning the vernacular language communication skill

CO2: Importance of social factors in related to human communication and understanding the audience psychology.

CO3: Managing the shooting floor and knowing the 180 degree camera perspective position.

CO4: Learning the various types of programmes and their genres.

CO5: Executing the show effectively in terms of Language, communication, attitude and Body gestures.

Unit: I Rise of an Anchor

Communication: concepts, processes and functions, Interpersonal, Group and Mass-communication, Verbal, non verbal and visual communication, Models of communication and the latest trend in the development of the theory of human communication, Society, culture and communication media, Origin and growth of mass media Mass communication and individual Information needs, patterns of human behavior impact, motivation and action.

Unit: II Communication

The importance of Language and communication and learning the Language and mass communication and society, Speech Communication, Communication dynamics, Public Speaking, Interpersonal communication and Video as a medium of communication.

Unit: III Workshop

Communicating with your viewer/listener: presentation workshop, The importance of research in building up a story / programme and the visible and invisible factors that one may face in producing a wholesome and balanced programme.

Unit: IV Interviews and Discussions

Editorial Meetings: How to take part in and conduct them, Conducting Interviews for radio, Anchoring Panel Discussion, Preparing a Project Proposal, Production Costing, Electronic News Gathering Camera – What it is, how it works, how to handle it and how to take care of it, various types of shots and how to take them.

Unit: V Project Work

TV News Bulletin Unit and Preparing and Processing a Magazine programme, Presentation of a TV Show Preparation where a student performance is recorded, edited and presented as a project work.

Total: 60 Hrs

Audiography(18MVC006)

Objective:

The course imparts the basics of sound recording, critical listening and reproduction, It is the art of giving the video its sonic identity, which enriches its language and overall feel advanced skills in all aspects of sound and music, recording, editing, mixing techniques, including tracks and mastering, dubbing, sound editing in a studio recording environment by record and edit single and multiple audio tracks. Finally, processing the edited material and made ready for the final mixed audio.

Course Outcome

At the end of the course, learners will be able to:

CO1: Fundamentals of analog and Digital sounding Systems, Basic acoustics, sounding levels, knowledge of Digital Audio Workstations (Eg.Protools) and concepts of DAW for Multitrack recording and editing, audio workflow, audio facilities in post-production.

CO2: Demonstrating Multitrack applications for sound by importing Audio files, Adding audio tracks, BUS routing ,recording , editing, audio with Effects and mixing audio, Principles Audio transitions.

CO3: Understand the audio processing and dynamic controls, compressors, Noise-Gate, Compressor/Limiter –Gate, Expander -Filters, Signal routing Advantages/Disadvantages –and routing for listening, mute and solo functions.

CO4: Knderstand the Audio tone processing paragraphic, parametric, Graphic, Equalizers – HPF, LPF, BPF, Automatic Gain controller, FBS, program limiting–reflector, wind shield. Other mastering Plug-ins and Mixing Tools and Audio Techniques.

CO5: Knowledge about the final mixing process and process involved for Mixing and Bouncing Final Audio with DAW, Introduction to Digital Theater Systems & Dolby, DTS

Unit: I Concepts of DAW

Describing the creative and functional application analog and Digital System of sound and basic audio terminology and concepts of DAW for recording and editing, Microphones and Monitor speaker placement, Introduction Basic acoustics, sounding levels for recording and mixing, audio workflow, audio facilities in post-production industry in creating mono& stereo, multichannel outputs Fundamental principles of variable multi track recording techniques, monitoring tracks recording using auto and quick punch, fade effects, Reverb – Delay effects.

Unit: II Functions in DAW

Demonstrating creative and functional application of sound by importing files into audio software Adding audio tracks, recording audio voice over, editing, audio mixing. Music track composing, audio special Effects, Principles Audio transitions, audio processing and dynamic controls, mute and solo functions, BUS routing for listening, mixing and exporting project to take the final audio for multi channel systems, DTS & Dolby systems.

Unit: III Audio Processing & Dynamics

Studying the characteristics of compressors, Noise-Gate, Dynamics, Filters To find the overload clipping points, Recording and Editing, Effects, plug -ins Multi track software, Sound cards, Signal routing – Inputs – Outputs – Bus assignments – Monitoring Advantages/Disadvantages -Recording Chain.

Unit: IV Detailed Study of Dynamics & Plugins

Compressor/Limiter – Gate – Expander – parametric, Graphic, Equalizers – low frequency equalization, HPF,LPF,BPF, shelving parameters equalization, composite equalization, Band filter – Notch filters. Gain riding Compressors and limiter – attack level, variable thresholds, compression, Release time, Attack time, Automatic Gain controller, FBS, program limiting– stereo program limiting – The De-esser, The Noise gate – Multiband compressor, pop filters, spider suspender, parabolic reflector, wind shield. Other mastering Plug-ins.

Unit: V Mixing and Mastering Multichannel Output

Creating a knowledge about the final mixing process and the methods involved in processing for delivery required for each industry music soundtrack -the role of the sound designer and sound engineer. The role of the music editor and SFX Temp Tracks Foley and ADR Final Mixing and Dub Delivery Working with the video editor Common file types – mixing tool Exporting and audio with Pro Mixing -interface with DAW software, Introduction to Digital Theater Systems & Dolby.DTS & Dolby recording & playback principles.

Total: 60 Hrs

Colour Grading(18MVC007)

Objective:

Digital Intermediate (DI) is one of today’s most exciting and fastest growing technologies in digital post production of motion picture films.

Course Outcome

At the end of the course, learners will be able to:

CO1: Understanding the various types of projection and its technology used in theatres

CO2: Students explore how the Primary and Secondary color correction affects the whole image intensities of film

CO3: Explore the color of Bit Depth with Look Up Table (LUT).

CO4: Explore other techniques like rotoscopy and keying methods to enhance the color grading in films.

CO5: Understanding the complete methodology of post-production and color grading process.

Unit: I Telecine Coloring Works

In this unit we teach about Cathode, ray tube (CRT) system, an electron beam is projected at a phosphor, coated envelope, producing a spot of light the size of a single pixel.

Unit: II Primary and Secondary Color Corrections
In this unit, Students explore how the Primary and Secondary color correction affects the whole image intensities of RGB and highlights of the entire frame, with these we teach the advanced techniques of color correction and well established digital painting techniques in the era of digital cinematography.

Unit: III Mask, Matte, Track

In this unit, student will learn the evolution of digital color correction tools with advanced technique of using point shapes to isolate color adjustment in the specific area of the image. We also teach color keying to isolate the colors in the image. We teach special training for automation on tracking the image in term of color to save the time in the production process.

Unit: IV Di – Process
In this unit, student will explore the color of Bit Depth with Look Up Table (LUT). We teach about the Color grading is the process of altering and enhancing the color of a motion picture, video image, or still images either electronically, photo, chemically or digitally.

Unit: V Preserving the Quality of the Image

In spite of all, after this program students will gain knowledge about the DI importance and the scope of work.

Total: 60 Hrs

Screen Writing(18MVC008)

Objective:

This course introduces the students into the craft and art of screenwriting and cutting edge concepts so that the student can begin writing a full length screenplay. The students are trained to develop the skills of critical analysis, oral and extemporaneous skills needed to pitch a treatment and work collaboratively and most importantly the skills that awaken imagination, originality and inventiveness in the dramatic medium to helps them to write a screenplay.

Course Outcome:

At the end of the course, learners will be able to:

CO1: Learns the purpose about film and television screenplay structure.

CO2: Analyzing the dramatic strategies in film and television.

CO3: Learning and applying correct script form.

CO4: Creatively encaging in the various stages of original scriptwriting.

CO5: Understanding the elements of screenplay with well developed plot, characters and setting.

Unit: I Writing a Dramatic / Comedy Scene

Students are given a task to write Dramatic/Comedic SceneUsing action, dialogue, narrative instruction, and parenthetical and asides to write a2-3 page dramatic/comedic scene. The scene should involve at least two characters, and demonstrate conflict at either an interpersonal or extra-personal level.

Unit: II Analysis

In this task the students will view and analyze a half-hour sit-com, a one-hour drama,and a feature-length film outside of the class. They will also distinguish between formal elements (e.g. inciting incident and obligatory scene), and must do judge their effectiveness within the context of the larger work.

Unit: III Knowledge Assessment

A Shot term exam is conducted to assess the knowledge of critical vocabulary,oral, extemporaneous skills of the student and also to ask a series of open questions about the form and content of screenplays read in class the classroom.

Unit: IV Writing a Screenplay

The Students must work in groups of three to conceive and construct a 5-10 page short film screenplay. They must write a plot synopsis, character history, treatment, polished script, Blurb, and tag-line of the story and all of which will be submitted in a portfolio at the end of the semester.

Unit: V Critical Response/Class Participation

Critical response and Class participation of the student is vital to success in this class.

During the second half of the semester, students will be working on their short film screenplays. As part of the workshop requirement, students will be expected to critically respond to classmates work and if prompted they explain and defend their own.

Total: 60 Hrs

Colour Theory(18MVC009)

Objective:

To develop a working understanding of the essential traits of color. Establish and demonstrate practicable strategies for selecting color palettes and concept-driven color harmonies using principles, theories and systems of color design and experience, Establish and demonstrate skill in color mixing and color-discernment contemporary color specification systems such as Pantone (PMS), RGB, CMYK, CIE. Become familiar with the history of human exploration of and use of color.

Course Outcome:

At the end of the course, learners will be able to:

CO1: have a very good knowledge of color and history of color and primary color theory.

CO2: gain knowledge about color characteristic and its play in daily life

CO3: understand of colors Relationships, Harmonies, Monochromatic, and Analogous.

CO4: understand the color psychology subjective use of color.

CO5: have a thorough knowledge of color unity and creating art object using these practices.

Unit: I History of Colors

Brief History of colors, Color fundamentals, What is colour, Primary Colours, Secondary Colours, Tertiary Colors, Properties of colour, Hue Value, Tints and Shades, Saturation, Tones, neutral Colours, Theories of Colors.

Unit: II Color Characteristics

Physics of Colour, Colour Temperature: Warm Colors, Cool Colors, Theory, Color Systems Color Wheel, Munsell, Goethe theorty, Runge theory Itten theory, color mixing and color-discernment, color effects: Subtractive Color and Additive Color.

Unit: III Color Hormones 10

Relationships / Harmonies, Monochromatic, Analogous, Diad Triad Tetrad Complementary, Split Complementary, Achromatic and Polychromatic, chemistry of color, Contrast of huedark contrast Cold, warm contrast, Complementary contrast, Simultaneous contras Contrast of saturation, Contrast of extension.

Unit: IV Color Psychology

Color Symbolism, Color Psychology, Historical & Contemporary use of Color, Local color and subjective use of color , Emotional effects of colours Personal Colour preferences, Harmony and Contrast colours.

Unit: V Colors Unity

Theories of Successive and Simultaneous Contrast, Additive and Subtractive colours, Expressive Perceptual Colour, Colour Unity, Disunity, Twelve steps gray and do only primaries, red, yellow, blue, Additive and subtractive principles of color theory.

Total: 60 Hrs

E-Commerce

Objective: On successful completion of the course the students should have:

Learnt to analyze the business model of firm, and determine the role that the internet(and related technologies) can play to support or even enable this model
Understand the key issues involved in managing electronic commerce initiatives
Utilize the internet to collect information to conduct research.

Unit: I Telecommunication Networks

Introduction- LAN-WAN- internet- what is electronic commerce- brief history of electronic commerce- advantages and limitations of electronic commerce- types of electronic commerce- integrating electronic commerce key questions for management.

Unit: II The Internet and The World Wide Web

The internet today- history of the web- unique benefits of the internet- internet architecture – world wide web concepts and technology- creating web pages- launching a business on the internet.

Unit: III Electronic Payment Systems

Overview of the electronic payment technology- requirements for internet based payments – electronic payment medias- electronic commerce and banking.

Unit: IV E-Security

Security in the cyberspace- designing for security- virus- security protection and recovery encryption- the basin algorithm system- authentication and trust- key management internet security protocols and standard- other encryption issues.

Unit: V Web Based Business

Business-to-business electronic commerce- intranets and extranets- intranets and supply chain management- legal and ethical issues- case studies.

Internet Basics

Objective:

To make the student understands the overall view of internet.
To inculcate the students about the various facilities available in internet.
To gain practical knowledge about internet.

Unit: I INTRODUCTION

Internet and its history, defining and describing the Internet, Brief history, discussing the future of the Internet, Internet Resources. Describe the important features of the Web and Web browser software, Evaluate e-mail software and Web-based e-mail services

Unit: II EMAIL

Email , Parts of email ,Email software , Web based email , Email address , List servers , Newsgroups ,Newsgroups names , Newsgroups readers ,Chat rooms , Conferencing .

Unit: III INTERNET RESOURCES

Internet Resources, Games, File transfer protocol, Telnet, World Wide Web, Behavior on the Internet , Accessing the Internet , Types of access , Online services , Internet services providers , How and where to look for the service Browsing the Web , Browsing the Web.

Unit: IV FTP

Use FTP and other services to transfer and store data, Demonstrate the use of real-time chat and briefly describe the history of the wireless Internet. Use mailing lists, newsgroups, and newsfeeds, Create HTML documents and enhance them with browser extensions

Unit: V APPLICATIONS

Applications of Internet- education, business, government, Communication , Job searches, Health and medicine, Travel, Entertainment, Shopping, Stock market updates, Research.

Office Automation Tools

Objective:

To know the common applications available for office work.
To learn how to work in MS-OFFICE.
To learn how to work in MS-EXCEL and POWERPOINT.

Unit: I MSWORD

Text Manipulations- font size, style, color. Alignment- left, right and justiy, paragraph alignment, Usage of Numbering, Bullets, Footer and Headers, Usage of Spell check, and Find & Replace, Text Formatting, Picture insertion and alignment.

Unit: II MSWORD

Insertion – Table, chart, clip art, shapes, borders. Creation of documents, saving of documents, using templates, Creation templates, Mail Merge Concepts, Copying Text & Pictures from Excel.

Unit: III MS – EXCEL

Creating of Excel sheet, Cell Editing, Usage of Formulae and Built-in Functions, File Manipulations, Data Sorting (both number and alphabets), Worksheet Preparation, Drawing Graphs, Usage of Auto Formatting.

Unit: IV POWER POINT

Start power point , Create blank presentation , Selecting slide layout , Insert new slide , Editing presentation , Designing and formatting presentation , Change font, font color, size, style of text , Bullet and numbering, Slide design, layout, change background , preparing slide show presentation.

Unit: V POWER POINT

Inserting Clip arts and Pictures, Frame movements of the above, Insertion of new slides. Preparation of Organization Charts, Presentation using Wizards, Usage of design templates, working with tables, graphics and animation, working with graphs and organization charts.

Tourism Management

Objective:

To understand its constituents, forms and types, purpose of tourism and travel motivators and tourism infrastructure. Types and functions of travel agent and tour operators, tourism organizations, international and national. Tourism regulation and impacts of tourism, economics, socio cultural, environmental and political impacts.

Unit: I Introduction to Travel and Tourism

Tourism- meaning and definition, Significance of tourism, Tourism Industry-constituents, five ‘A’ of tourism, forms and types, purpose of tourism and travel motivators Definition-Accommodation, food and beverage, Attractions, Telecommunications, Essential services, Transport –air-road-rail- water, air transport in India, Security of aircraft and passengers, International Air Travel Classes, Transport as a attraction

Unit: II The Travel Agents, Tour Operators And Tourist Organizations

The Travel Agent, Travel Agencies-Types-Functions-source of income, setting -up a Travel Agency. The Tour operator-Types, Package Tours-Types Guides and Escorts Tourist Organization-Need for Tourism Organizations, International Organization, Government Organizations in India, Private Organizations, Non-Governmental Organizations

Unit: III Tourism-Regulations and Impact of Tourism

Passport, VISA, Health Regulations for International Travel, Special Permits for Restricted Areas Customs Regulations, Emigrations and Immigrations, Taxes Paid by Travellers, Travel Insurances. Economic Impacts, the Multiplier Effect, Environmental Impact, Socio-cultural Impact, Demonstration Effect, Political Impact of tourism.

Program Educational Objectives(PEO)

PEO 1: To impart the basic knowledge of Visual communication and related creative concepts of media.

PEO 2: To prepare students for media industry ready professionals and entrepreneurs by developing professional media skills, life skills, media literacy and digital competency.

PEO 3: To inculcate professional ethics, values and social responsibility to work in global media environment.

PEO 4: To prepare the graduates with sense of responsibility and entrenched in community involvement with a global perspective.

PEO 5: Participate as leaders in their fields of expertise and in activities that support for the socio economic development of the country.

Program Outcome(PO)

PO1: To demonstrate effective creative skill, effective writing and listening skills for visual communication in personal, public, and media areas.

PO2: To demonstrate the ability to observe events, gather information, write creative reports and story, understanding audiences.

PO3: To demonstrate the ability to understand and analyse the latest trends in the media in society also to examine critically and recognize how media shapes the society.

PO4: To demonstrate the ability to recognize the power of persuasion and ethical responsibilities of

Visual communicators at all levels through different platform of communication.

PO5: To demonstrate an understanding of the roles of communication in fostering interaction and

Interdependence across gender, race, and culture.

PO6: To demonstrate the ability to apply communication theories and practical concepts to analyze contemporary issues.

PO7: To demonstrate an understanding of the history, development, and practice of the print

media, electronic media, and the new media technology

Program Specific Outcome(PSO)

PSO1: Obtain a significant knowledge on fundamental and advanced aspects of Visual

Communication concepts.

PSO2: Gain in-depth knowledge on pre-production, production and post-production process in

Fiction and non fiction film making.

PSO3: Gain proficiency in studio techniques such as photography, audiography and videography.

PSO4: Grasp the fundamental concepts of Computer graphics, 2D & 3D Animation and Visual effects.

PSO5: Gain insight into the various aspects of script writing, direction and editing.

List of Discipline Specific Elective Courses

S.No.	Code	Course
	18BVC101	Script Writing
2.	18BVC102	Art Direction
3.	18BVC103	AppliedPhotography
4.	18BVC104	Web Design
5.	18BVC105	Creative Video Editing
6.	18BVC106	Copy writing
7.	18BVC107	Video Jockey
8.	18BVC108	Creative Advertising
9.	18BVC109	Visual Effects
10.	18BVC110	Jingle Production
11.	18BVC111	Colour Grading

List of Ability Enhancement Compulsory Courses

S.No.	Code	Course
	18EVS201	Environmental Studies – Paper I
2.	18EVB261	Ethics and Values
3.	18BVC204	Acting & Directing

List of Generic Elective Courses

S.No.	Code	Course
1.	GE I	E-Commerce
2.	GE II	Internet Basics
3.	GE III	Office Automation tools
4.	GE IV	Advanced Excel
5.	GE V	Tourism Management

List of Languages

Subject Code Title of the Paper

18LEN001 Foundation Course English I

18LTA001 Foundation Course Language I

18LHN001 Hindi Paper –I

18LFR001 French Paper – I

18LEN002 Foundation Course English II

18LTA002 Foundation Course Language II

18LHN002 Hindi Paper –II

18LFR002 French Paper – II

18LTA003 Foundation Course Language III

18LHN003 Hindi Paper –III

18LFR003 French Paper – III

18LTA004 Foundation Course Language IV

18LHN004 Hindi Paper –IV

18LFR004 French Paper – IV

List of Skill Enhancement Elective Courses

S.No.	Code	Course
1.	18BPD251	Personality Development -I
2.	18BPD252	Personality Development -II
3.	18BPD253	Personality Development -III
4.	18NSS255	NSS – I
5.	18NSS256	NSS – II
6.	18NSS257	NSS – III
7.	18NSS258	NSS – IV
8.	18NSS259	NSS – V
9.	18NSS260	NSS – VI

Core Courses (Tamil)

தமிழ்மொழி, இலக்கியவரலாறு – அறிமுகம் (18LTA001 ) 5 0 0 5

நோக்கம்: தமிழ்மொழிமற்றும்இலக்கியத்தின்வரலாற்றைஅறிமுகம்செய்யும்நோக்கில்இப்பாடம்வடிவமைக்கப்பட்டுள்ளது. தமிழ்மொழியின்வரலாற்றைஅறிவியல்கண்ணோட்டத்துடனும்மொழிக்குடும்பங்களின்அடிப்படையிலும்விளக்குகிறது. சங்கஇலக்கியம்தொடங்கி, இக்காலஇலக்கியம்வரையிலானதமிழிலக்கியவரலாற்றைஇலக்கியவரலாறுஅறிமுகப்படுத்துகின்றது. அரசுவேலைவாய்ப்பிற்கானபோட்டித்தேர்வுகளுக்குப்பயன்படும்வகையிலும்இப்பாடம்அமைந்துள்ளது.

அலகு 1 தமிழ்மொழிவரலாறு
15மணிநேரம்

மொழிக்குடும்பம் – இந்தியமொழிக்குடும்பங்கள் – இந்தியஆட்சிமொழிகள் – திராவிடமொழிக்குடும்பங்கள் – திராவிடமொழிகளின்வகைகள் – திராவிடமொழிகளின்சிறப்புகள் – திராவிடமொழிகளின்வழங்கிடங்கள் – திராவிடமொழிகளுள்தமிழின்இடம் – தமிழ்மொழியின்சிறப்புகள் – தமிழ்பிறமொழித்தொடர்புகள்.

அலகு 2 சங்கஇலக்கியம்
15மணிநேரம்

சங்கஇலக்கியம் – எட்டுத்தொகை – நற்றிணை – குறுந்தொகை – ஐங்குறுநூறு – பதிற்றுப்பத்து – பரிபாடல் – கலித்தொகை – அகநானூறு – புறநானூறு – பத்துப்பாட்டு – திருமுருகாற்றுப்படை – சிறுபாணாற்றுப்படை – பெரும்பாணாற்றுப்படை – பொருநராற்றுப்படை – மலைபடுகடாம் – குறிஞ்சிப்பாட்டு, முல்லைப்பாட்டு, பட்டினப்பாலை – நெடுநல்வாடை – மதுரைக்காஞ்சி.

அலகு 3 அறஇலக்கியங்களும்காப்பியங்களும்

15மணிநேரம்

களப்பிரர்காலம்விளக்கம் – நீதிஇலக்கியத்தின்சமூகத்தேவை – பதினெண்கீழ்க்கணக்குநூல்கள்அறிமுகம் – திருக்குறள், நாலடியார். காப்பியங்கள் – ஐம்பெருங்காப்பியங்கள்மற்றும்ஐஞ்சிறுங்காப்பியங்கள்அறிமுகம் – காப்பியஇலக்கணம் – சிலப்பதிகாரம் – மணிமேகலை – சீவகசிந்தாமணி – வளையாபதி – குண்டலகேசி.

அலகு 4 பக்திஇலக்கியங்களும்சிற்றிலக்கியங்களும்
15மணிநேரம்

தமிழகப்பக்திஇயக்கங்கள் – பக்திஇலக்கியங்கள் – சைவஇலக்கியம் – நாயன்மார்கள்அறுபத்துமூவர் – சமயக்குரவர்நால்வர் – வைணவஇலக்கியம் – பன்னிருஆழ்வார்கள் – முதல்மூன்றுஆழ்வார்கள்.

சிற்றிலக்கியக்காலம் – சிற்றிலக்கியங்கள் – வகைகள் – பரணி – கலிங்கத்துப்பரணி – குறவஞ்சி – குற்றாலக்குறவஞ்சி – பிள்ளைத்தமிழ் – மீனாட்சியம்மைப்பிள்ளைத்தமிழ் – தூது – தமிழ்விடுதூது – கலம்பகம் – நந்திக்கலம்பகம் – பள்ளு – முக்கூடற்பள்ளு.

அலகு 5 இக்காலஇலக்கியங்கள்
15மணிநேரம்

நவீனகாலம் – நவீனஇலக்கியம் – உள்ளடக்கம் – புதுக்கவிதை – தோற்றமும்வளர்ச்சியும் – நாவல் – முதல்மூன்றுநாவல்கள் – நாவலின்வகைகள் – பொழுதுபோக்குநாவல்கள் – வரலாற்றுநாவல்கள் – சமூகநாவல்கள் – இக்காலநாவல்கள் – மொழிபெயர்ப்புநாவல்கள் – சிறுகதை – வகைகளும்வளர்ச்சியும் – நாடகம் – காலந்தோறும்நாடகங்கள் – புராணஇதிகாசநாடகங்கள் – சமூகநாடகங்கள் – வரலாற்றுநாடகங்கள் – மொழிபெயர்ப்புநாடகங்கள் – நகைச்சுவைநாடகங்கள்.

மொத்தம்: 75மணிநேரம்

பார்வைநூல்கள்

அகத்தியலிங்கம். ச., “திராவிடமொழிகள்தொகுதி 1”, மணிவாசகர்பதிப்பகம், முதற்பதிப்பு, 1978.
சக்திவேல். சு. , “தமிழ்மொழிவரலாறு”, மணிவாசகர்பதிப்பகம், முதற்பதிப்பு 1998.
பூவண்ணன், “தமிழ்இலக்கியவரலாறு”, சைவசித்தாந்தநூற்பதிப்புக்கழகம், முதற்பதிப்பு, 1998.
வரதராசன். மு. ,” இலக்கியவரலாறு”, சாகித்யஅகாதெமி, ஒன்பதாம்பதிப்பு, 1994.

5. விமலானந்தம். மது. ச., “இலக்கியவரலாறு”, பாரிநிலையம், மறுபதிப்பு, 2008.

Hindi (18LHN11)

( Prose ., Letter writing & Technical words )

Unit I – ‘Mamta’, letter writing, Technical words. 15

Aim – Through the story students will be familiar with the writing style of great writer ” Sri Jayashankar Prasad “&can understand the situation of country during Mughal Period

Unit II- “Yogyata aur vyavasaya kaa chunaav “, letter writing, Technical words.

Aim – To make the children understand the important of selecting a profession according to one’s own interest.

Unit III- “Rajnithi Kaa bantwara “, letter writing , Technical words.

Aim- To describe the present situation ,politician’s behavior & their self oriented activities.

Unit IV – ” Computer : nayi kranthi ki dastak”, letter writing, Technical words.

Aim- To explain the importance of computer in daily life in all the fields.

Unit V- Raspriya, letter writing , Technical words.

Aim – This story helps the students to understand the Writing style of writer ” Fanishwarnath renu ” who is well known for his village type stories.

Training them different types of letter& technical words will help the students to understand the official work in Hindi.

Total : 75 Hrs

French – I (18LFR001)

Course Objective: To introduce French language. To enable the students to understand and to acquire the basic knowledge of French.

UNIT I INTRODUCTION

Introduction – Alphabet – Comment prononcer, écrire et lire les mots- Base : Les prénoms personnel de 1er, 2ème et 3ème personnes – Conjugaisons les verbes être et avoir en forme affirmative, négative et interrogative

UNIT II LEÇONS 1- 3

Leçons 1. Premiers mots en français, – 2. Les hommes sont difficiles, – 3. Vive la liberté- Réponses aux questions tirés de la leçon – Grammaire : Les adjectives masculines ou féminines – Les articles définis et indéfinis – Singuliers et pluriels

UNIT III LEÇONS 4- 6

Leçons 4. L’heure, C’est l ; heure, – 5. Elle va revoir sa Normandie, – 6. Mettez –vous d’accord groupe de nom – Réponses aux questions tirés de la leçon – Grammaire : A placer et accorder l’adjectif en groupe de nom- Préposition de lieu –A écrire les nombres et l’heure en français

UNIT VI LEÇONS 7- 9

Leçons7. Trois visages de l’aventure, – 8. A moi, Auvergne, – 9. Recit de voyage – Réponses aux questions tirés de la leçon – Grammaire : Adjectif possessif – Les Phrases au Présent de l’indicatif – Les phrases avec les verbes pronominaux au présent

UNIT V COMPOSITION

A écrire une lettre à un ami l’invitant à une célébration différente ex : mariage– A faire le dialogue – A lire le passage et répondre aux questions

Total : 75 Hrs

English-I (18ENG11)

COURSE OBJECTIVE:

To enable students to develop their communication skills effectively. To make students familiar with the English Language.

To enrich their vocabulary in English

To develop communicative competency

UNIT I – Preparatory Lesson

Competition Matters

Suzanne Sievert

A Personal Crisis May Change History – Dr. A.P.J. Abdul Kalam

Why Preserve Biodiversity – Prof. D. Balasubramanian

UNIT II –Prose

The Unexpected

Robert Lynd

My Greatest Olympic Prize

Jesse Owens

If You are wrong, admit it – Dale Carnegie

UNIT III –Poetry

The Night of the Scorpion

Nissim Ezekiel

Pulley or The Gift of God – George Herbert

La Bella Dame Sans Merci – John Keats

UNIT IV- Short Story

The Gift of Magi – O Henry

Three Questions – Leo Tolstoy

UNIT V – One Act Play

The Shirt

Francis Dilion

The Pie and the Tart

Hugh Chesterman

Total: 60 Hours

Theories and Principles of Communication (18CBVC11)

Course Objective:

To provide an understanding about the concept of “Communication” and to study the key elements in a communication process. Through various communication theories students will be able to understand how technology influences communication and the major characteristics of media.

Course Outcome

At the end of the course, learners will be able to:

CO1: understand the various types of communication and the various factors that affect the communication system.

CO2: gain knowledge about various communication models.

CO3: differentiate the Verbal and Non-verbal Communication.

CO4: know media effect theories and it gives a complete knowledge about the influence of Media on society.

CO5: perceive press theories which gives a depth understanding about the functions of Press.

Unit I – Introduction to Communication

Unit 1: Communication – Definition – Nature and Scope of Communication – Sociological and Psychological aspects of Communication – Levels of Communication – Intra-personal – Inter-personal, Group and Mass Communication – Verbal and Non-verbal Communication.

Unit II – Models of Communication

Communication process – One step – Two step – Multi step flow of Information – – Communication models – Definition – Scope – Purpose of Models – Shannon and Weaver – Lasswell – Osgood and Schramm – Spiral Model – Gerbner’s Model – Diffusion of Innovation Model

Unit III – Theories of Communication

Communication Theories – Cognitive Dissonance – Normative Theories – Perception and Retention – Uses and Gratification Approach – Cultivation Approach – Marxist and Neo-Marxist Approaches.

Unit IV – Mass Communication

Mass Media and Society – Mass Culture – Characteristics and functions of mass communication – Importance of mass communication – Gatekeeping – Mass media – press, radio, TV, web and traditional media.

Unit V – Public Communication

Communicating with the masses – Public speaking as communication – audience, structure and formality – Group dynamics- Motivation – Persuasion – leadership traits – Using forms of mass communication – Creative and technical presentations – graphiti – photography – PowerPoint presentations – debates – street plays.

Total :60 Hrs

Graphic Design – I (18PBVC11)

Course Objective:

Students will demonstrate proficiency in design principles, design process, theory, history and contemporary design practice. Students will develop an understanding of design process and problem solving methods and explore the effect graphic design has upon the human environment from social responsibility, sustainability and interdisciplinary perspectives.

Course Outcome :

At the end of the course, learners will be able to:

CO1: gain knowledge about graphic design – its history and evolution along with its technology, and concepts.

CO2: have a very good knowledge about Principles of Graphic Design

CO3: familiar with design principles.

CO4: develop an understanding of the different design processes and problem solving methods

CO5: understand the techniques involved graphics design.

Unit I – History of Graphic Design

History of graphic Design. Basic design: development of aesthetic sensibility towards design – Elements of Design: Line, shape, forms, space, colours etc., Introduction to design, impact/function of Design, indigenous Design practices – horizontal line, vertical line, ascending decending lines, s form, c form, o form,

Unit II – Principles of Graphic Design

Understanding the most essential aspect of design, unity, to achieve through different principles like harmony, rhythm, and perspective. Communication Techniques (Gutenberg to digital).

Unit III – Role of Design

Role of design in the changing social scenario – role and responsibility of Designers. Design skills and techniques using a variety of tolls – printing / publishing technology.

Unit IV – Pattern Design

Creating pattern design with use of one geometrical shape, two geometrical shapes, three geometrical shapes. Creating 2D cut pattern design with basics of two dimensional design including the elements and principles of graphic design.

Unit V Typography

Design principle for typography. Legibility, similarity, alignment, uniformity or consistency, contrast. Lettering / Fonts and their implication. Typography and calligraphy Creation, Modification and presentation society and Articulation, design, Motifs, patterns etc. from society.

Total: 90 Hrs

Drawing – I (18PBVC003)

Course Objective:

The students will gain a control of representational drawing skills, understand and manipulate the proportional relationships from actual objects, manipulating the formal elements and principles to achieve better design solutions, Importance and control of good craftsmanship and presentation skills.

Course Outcome:

At the end of the course, learners will be able to:

CO1: Have a very good knowledge of basics of drawing and material handling and understanding. CO2: Understand the light and dark and transition of the total value.

CO3: Understand the usage of positive and negative space in a design composition.

CO4: Gaining the composing knowledge of landscape and cityscape drawing and painting.

CO5: Understand the face feature and its measurements.

Unit I – Basics of Drawing

Drawing basics, material handling and understanding, teaching variety of lines, vertical, horizontal, diagonal, curved lines, dotted lines, and basic shapes, forms, geometrical shapes and non geometrical shapes, drawing balance, paper balance, freehand drawings, creating image using combinations of different lines,

Unit II – Shading Technique

Light and Dark, and teaching different tonal values, teaching different shading technique, shading with different objects, Fine shading and academic style shading, natural light shading and artificial light shading, study of different textured shading objects, creating different textured shading, study of low and high light tonal values, explain mid tone shadings creating art image using all shading technique.

Unit III – Still-Life

Still life, and variety of still life’s, composing of still life, teaching portrait composing, and landscape composing, composing still life using basic geometrical shapes. Identify the difference between organic still life and inorganic still life, doing still life drawing using different shading style, study of organic still life, study of fruit, vegetables, flower, plants, and study of inorganic still life, wooden geometrical objects, cloths studies, metal objects and glass objects.

Unit IV – Perspective Drawing

Perspective drawings, eye level line, vanishing line and vanishing point, teaching types of perspectives, one point perspective, two point perspective, and three point perspectives, study of perspective in buildings cape, learning intercross measuring meatheads, applying all three perspective in basic geometrical shape, seascape, cityscape.

Unit V – Basics of Portrait

Study of face features eyes, nose, ear, lip, study of different views and features, front view, profile view, one third view, key sketch drawing measurement of portrait, Geometrical understanding in face features, Shading in different views and angle.

Total: 75Hrs

Anatomy Study (18PBVC13)

Course Objective:

This study will impart detail knowledge of the bone structure of the human skeleton and the body’s muscle structure by drawing and by quizzes on the nomenclature of anatomy. Students will be able to draw the human figure accurately displaying normative proportional relationships of the body’s parts to the whole. Students will depict the figure in a variety of poses using foreshortening; Students will learn the gesture, the illusion of expressive movement, when drawing the figure spontaneously in very brief periods of time. Students will present their completed work in a professional manner.

Course Outcome:

At the end of the course, learners will be able to:

CO1: understand the inner form of human anatomy to get knowledge for illustration.

CO2: understand the measurement of anatomy to learn accurate composing the human figure.

CO3: understand difference between male and female forms and shape anatomy proposition.

CO4: understand the balance of human anatomy and posing for making art ort object.

CO5: gaining the different movement of human and its line of action.

Unit I – Skeleton Study

Understanding skeleton forms, head, rib bone, pelvic bone, hand and fingers, legs, Three views of the head and the skull, the study of different views of skeleton, movement of bones, front, back, side views of skeleton.

Unit II – Measurement of Anatomy

Measurement of anatomy, male and female, head calculation measurement, eye calculation measurement, different of male anatomy measurement and female measurement, comparing male and female face measurement horizontal and vertical balance of anatomy.

Unit III – Male and Female Anatomy

Comparing muscle of male and female anatomy basic different of male anatomy, and female anatomy, muscle formations on skeleton, comparing feature, head, chest, hip, and pelvic , hand and elbow position, line difference of male and female.

Unit IV – Posing and Balance

Human body movements, balance of movement, life of action, forms and postures, Casual posses, sports movements, dancing movements, rest poses, walking movements for old man young man, different walking styles

Unit V – Movement Study

Live movement study, study human movements in different places, beach, market, road, speed line drawing. Deep study of movement, movement study for painting, statue, story board, and illustration.

Total: 75 Hrs

தமிழிலக்கியம் – 2 (18LTA002)

நோக்கம்:சங்ககாலம்தொடங்கிதற்காலம்வரையிலும்தமிழில்உள்ளபடைப்பிலக்கியங்களைஇப்பாடம்அறிமுகம்செய்கின்றது. தமிழ்இலக்கியத்தில்தேர்ந்தெடுக்கப்பட்டமிகமுக்கியமானசெய்யுட்கள், கவிதைகள், கதைகள், உரைநடைஆகியவற்றைக்கொண்டுஇப்பாடம்கட்டமைக்கப்பட்டுள்ளது. மாணாக்கரிடம்இலக்கியத்தேடலைஉருவாக்குவதும், தற்சார்புடையஅறிவைமேம்படுத்துவதும்இப்பாடத்தின்நோக்கமாகும்.

அலகு 1 செவ்வியல்இலக்கியங்கள் 15மணிநேரம்

திருக்குறள்– அன்புடைமை, ஒழுக்கமுடைமை, பெரியாரைத்துணைக்கோடல் – மூன்றுஅதிகாரங்கள்முழுமையும்.

புறநானூறு – பாடல்எண்: 18, 55, 182, 183, 192 – ஐந்துபாடல்கள்.

குறுந்தொகை– பாடல்எண்: 2, 167, 27, 202, 184 – ஐந்துபாடல்கள்.

அலகு 2 காப்பியங்கள் 15மணிநேரம்

சிலப்பதிகாரம்– கனாத்திறம்உரைத்தக்காதைமுழுவதும்.

மணிமேகலை– பவத்திறம்அறுகஎனப்பாவைநோற்றகாதைமுழுவதும்.

கம்பராமாயணம்– மந்தரைச்சூழ்ச்சிப்படலம் (தேர்ந்தெடுக்கப்பட்டஒன்பதுபாடல்கள்).

அலகு 3 கவிதையும்புதுக்கவிதையும் 15மணிநேரம்

பாரதிதாசனின் ‘தமிழியக்கம்’ – (i) நெஞ்சுபதைக்கும்நிலை – (ii) இருப்பதைவிடஇறப்பதுநன்று – இரண்டுகவிதைகள்.

ஈரோடுதமிழன்பனின், “அந்தநந்தனைஎரித்தநெருப்பின்மிச்சம்” என்னும்தொகுதியில்இடம்பெற்றுள்ள ‘விடிகிறது’ என்னும்புதுக்கவிதை.

அலகு 4 சிறுகதைகள் 15மணிநேரம்

தி. ஜானகிராமனின் ‘சக்திவைத்தியம்’

கி. ராஜநாராயணனின் ‘கதவு’ – இரண்டுகதைகள்

அலகு 5 உரைநடை 15மணிநேரம்

வைரமுத்துஎழுதிய ‘சிற்பியேஉன்னைச்செதுக்குகிறேன்’ முழுவதும்

மொத்தம்: 75மணிநேரம்

பாடநூல்கள்

இரவிச்சந்திரன். சு. (ப.ஆ), “செய்யுள்திரட்டு”, வேல்ஸ்பல்கலைக்கழகம், முதற்பதிப்பு, 2008.
வைரமுத்து. இரா. , “சிற்பியேஉன்னைச்செதுக்குகிறேன்”, திருமகள்நிலையம், பதினேழாம்பதிப்பு, 2007.

பார்வைநூல்கள்

பாலச்சந்திரன். சு. , “இலக்கியத்திறனாய்வு”, நியூசெஞ்சுரிபுக்ஹவுஸ், பத்தாம்பதிப்பு, 2007.
மாதையன். பெ. , “தமிழ்ச்செவ்வியல்படைப்புகள்”, நியூசெஞ்சுரிபுக்ஹவுஸ், முதல்பதிப்பு, 2009.
வரதராசன். மு. , “குறள்காட்டும்காதலர்”, பாரிநிலையம், மறுபதிப்பு, 2005.

HINDI (18LHN002)

I Year – II Sem ( Kahani, Ekanki & Translation )

Unit I – ” Pus Ki raath ” ( Kahani ), Translation 15

Aim – This story explains the problems faced by the farmers “Upanyas samrat Premchand ” describes the life of a poor farmer who represents present day’s situation

Aim – “Das hazar” ( ekanki ) , Translation

Author ” Uday Shankar bhatti ” criticized the rich & singy person’s behaviour and explains the importance of human values in a humorous manner. By translating the English passage into Hindi , students learn the rules which should be followed while translation

Unit II – ” Vaapasi ” ( Kahani ) , Translation 15

Aim – Female writer ” Usha priyamvada ” by describe the mentality of a retired person in a beautiful manner.

Aim – ” Akhbaari vijnapan ” ( ekanki ) Translation

This humorous story written by ” chiranchith ” points out the problems occur due to carelessness&lack of communication.

Unit III- ” Akeli ” ( Kahani ) Translation 15

Aim – Writer “Mannu bhandari ” describes the condition of middle aged woman left lonely who longs only for love & affection & nothing else.

Aim – ” Raat Ke raahi ” (ekanki ), Translation

” Vrajabhushan ” shows the clear picture of cunning woman and creates Awareness

Unit IV -” Parda” ( kahani ), Translation 15

Aim – Written by “Yashpal”, this story brings the clear picture of problems faced by a poor muslim family.

Aim – “Mam bhi maanav huum( ekanki ), Translation

Author ” vishnu prabhakar ” describe the kalinga war & reasons behind samrat Ashok’s change of mind.

Unit V- ” Sharandata “(Kahani ), Translation 15

Aim- This story written by Anjeya explains the situation of Indian people who lived in Pakistan region after separation .

Aim – ” Yah merijanmabhumihai “(ekanki), Translation

” Harikrishnapremi ” points out the patriotism of a british girl who was born in in India & also the country’s condition at that time.

Total : 75 Hrs

French – II (18LFR002)

Course Objective: To provide grammar and vocabulary skills to the students. To enable the students, have an idea of the French Culture and Civilization

UNIT I LEÇONS 10 – 11 15

Leçons : 10. Les affaires marchent, – 11. Un après-midi à problèmes- Réponses

Aux questions tirées de la leçon – Grammaire : Présent progressif, passé

Récent ou future proche – Complément d’objet directe – Complément d’objet

Indirecte.

UNIT II LEÇONS 12 – 13 15

Leçons : 12. Tout est bien qui fini bien, – 13. Aux armes citoyens – Réponses

Aux questions tirées de la leçon – Grammaire : Les pronoms « en ou y »

Rapporter des paroles – Les pronoms relatifs que, qui, ou où,

UNIT III LEÇONS 14 – 15 15

Leçons 14. Qui ne risqué rien n’a rien, – 15. La fortune sourit aux audacieux –

Réponses aux questions tirés de la leçon – Grammaire : Comparaison – Les

Phrases au passé composé

UNIT IV LEÇONS 16 – 18 15

Leçons16 La publicite et nos reves 17 La france le monde 18 Campagne

Publicitaire Réponses aux questions tirés de la leçon – Grammaire : – Les

Phrases à l’Imparfait – Les phrases au Future

UNIT V COMPOSITION : 15

A écrire une lettre de regret// refus à un ami concernant l’invitation d’une

Célébration reçue- A écrire un essaie sur un sujet générale – A lire le passage et

répondre aux questions

Total :75 Hrs

English – II (18LENG22)

COURSE OBJECTIVE:

To enable students to develop their communication skills effectively

To make students familiar with various sentence patterns of the English Language

To enrich their vocabulary in English

To develop communicative competency

Credit Hours

UNIT-I Prose

The Words of Wisdom Chetan Bhagat

Forgetting Robert Lynd

My Early Days – Dr. A.P.J. Abdul Kalam

UNIT II –Poetry

Ozymandias

Percy Bysshe Shelley

Mending Wall

Robert Frost

Where the Mind is Without Fear

Rabindranath Tagore

UNIT III –Short Story

Am I Blue?

Alice Walker

The Last Leaf O’ Henry

The Selfish Giant

Oscar Wilde

UNIT IV – One Act Play

Soul Gone Home

Langston Hughes

UNIT V 15

Lexical Skills

Vocabulary

Communication and Grammar at the end of all lessons

Total: 75 Hours

Introduction to Visual Communication

Course Objective:

Course Outcome

At the end of the course, learners will be able to:

CO1: Understand the visual communication and the various factors that affect the communication system.

CO2: Gain knowledge about perception.

CO3: Understand semiotics sign and sign system.

CO4: Understand creativity & Visual communication and lateral thinking.

CO5: Gain knowledge in application of Visual communication in commercial context.

UNIT I :

Visual Communication- definition & concept; historical development of Visual Communication; nature & functions of Visual Communication; characteristics of Visual Communication; types of visual communication- graphic design, art, photography &multimedia; advantages & disadvantages of visual communication; visual communication techniques-eye contact, hand gesture, body language, elements of visual communication.

UNIT II :

Perception- definition & concept; Types of Perception- Visual Perception & Graphical Perception; Visual Perception- definition & concept- Illusions- Basics of Illusion; Types of Illusion- Visual Illusion, Perspective Illusions, Geometric Illusions, Colour & Irradiation Illusions; Gestalt theory- definition & concept; Gestalt principles- Similarity, Continuation, Closure, Proximity, Figure and Ground.

UNIT III :

Semiotics- definition & concept; Types of Semiotics- Sign & Code; Sign- definition; Modes of Sign- Icon, Index & Symbol; Saussurean model of Sign; Code- definition; Types of Code- Social codes, Textual codes & Interpretive codes; Branches of Semiotics– Semantics, Syntactics & Pragmatics; Denotation, Connotation & Myth.

UNIT IV:

Observation and Practical: Ideation- definition & concept; Creativity- definition & concept-Characteristics & Process- Creativity Tools- Approaches to Creativity; Innovation definition & concept; Lateral thinking- definition & concept; Lateral Thinking & Vertical Thinking; Creativity & Visual Communication; Process of developing ideas to different medium.

Unit V:

Evolution of visual communication through films and other forms. Application of Visual communication in commercial context. 3-D Visuals, Animation, Mobile Media (MobMe), satellite TV, DTH TV and Visual Communication.

Total :60 Hrs

Basics of Photography (18CBVC22)

Course Objective:

Course outcome:

At the end of the course, learners will be able to:

CO1: Gain knowledge about handle the camera to shoot Landscape, Monimental Photography and Seascape photography

CO2: Gain knowledge about handle the camera to shoot photo Journalism, Photo Feature like any social issues

CO3: Gain knowledge about handle the camera to shoot Fashion Photography, Product photography, Industrial photography, Event Photography

CO4: Gain knowledge about handle the camera to shoot Portray Humans and Monuments

CO5: Gain knowledge about handle the camera to shoot Silhouette Photography, Special Effects, Freezing Movement Photography, Panorama

UNIT I – INTRODUCTION TO PHOTOGRAPHY

History of Photography, History of camera, Different types of camera, Types of Lens, Filters, Aperture, Shutter speed, Depth of Field. Digital Photography–Different Types of Cameras, Image sensors, Pixels, Sensitivity, Image Quality. Image Compression and File formats, Digital image storage devices , Editing digital photographs, Ethics of image editing.

UNIT II – BASIC PHOTOGRAPHIC TECHNIQUES

Photographic Composition, Centre of interest, Subject placement – Rule of third, Diagonal Symmetry and Simplicity, View point and Camera angle – Eye Level, Low and High, Balance – Symmetrical, Asymmetrical, Aspects of Balancing, Shapes and Lines, Pattern, Volume, Lighting, Texture, Tone, Contrast – Tonal and Colour, Framing, Foreground, Background Perspective-Linear, Rectilinear, Vanishing point, Height, Overlap, Dwindling size, Volume and Atmospheric perspectives.

UNIT III – LIGHTS AND LIGHTING FOR PHOTOGRAPHY

Colour Temperature, Electromagnetic spectrum, Different types of Lights based on Manufacturing and photography purpose, Softlight, Hardlight, Available Light, Key-Low, High, Side, Fill Light, Kicker, Back and Background Light. Three pointLighting, Five Point Lighting. Lights, Light Reflectors and Diffusers for Portraits and other genres of photography, Light Meters and Light measurement Units.

UNIT IV – PHOTOJOURNALISM

Basics of News Photography-Essential elements of News, Importance of News photographs, Types of News photographs Spot News, Feature, Planning for News Photography – Planning of shooting script, Shooting script techniques, Layout design, Qualities for a Photojournalist, Picture stories and Lens required for News Photography.

UNIT V – DIFFERENT GENRES OF PHOTOGRAPHY 12

Basic Techniques and Equipment’s required for different genres of Photography like Black and White, Landscape, Cityscape, Architecture, Advertising, Fashion, Food, Automobile, Sports, Travel, Children, Portrait, Still Life, Event, Silhouette, Festivaland Themes.

Total: 60 Hrs

Graphic Design – II (18PBVC21)

Course Objective:

The aim of this course is to provide an understanding of the basic objectives, principles, and methods used in graphic design. The projects described here are designed to provide a range of opportunities for creative problem solving within practical constraints.

Course outcome:

CO1: Create personally significant works of design applying basic design/color concepts and techniques.

CO2: Have a thorough knowledge about Create logo design.

CO3: Have a very good knowledge about create Visiting card & Letter Head.

CO4: Understand the basic principles of Poster design. creating individual poster designs.

CO5: Have an in-depth knowledge about the Brochure Design.

Unit I Colour

Importance of colour – colour attributes – hue – value – saturation – colour harmonies – achromatic – monochromatic – polychromatic – colour wheel – warm colours – cool colours – analogous colours complementary colours – split compliments – incongruous – traits and tetrads.

Unit II Logo Design

Creating logo design for Advertising Agency, film Production Unit – Commercial Organization, Corporates, Non – Profit Organization, government Agency – Satellite Television Channels & Service Industry.

Unit III Visiting Card &Letter Head

Designing Visiting card & Letter Head for 6 Organizations mentioned above using the Logo Created for the organizations.

Unit IV Poster Design

Creating five poster designs. Design of the Poster deal with layout, colour, text size , Style and Type. Paragraph Formatting, Visuals, Space. Criteria of a Good Poster- Clarity , Relevance, Concision, Appeal, Readability.

Unit V Brochure Design

Components of a Brochure – Headline, Subheading, Body Copy, Signature, Disclosures, Terms or Conditions, Illustrations. Design Considerations – The Rule of Thirds, Type, White Space. Creating 5 brochure design. Single brochure, single-fold brochure, three-fold brochure.

Drawing – II (18PBVC22)

Course Objective:

This course is designed for students who want to learn the art of coloring. Basic artistic concepts pertaining to the medium will be covered, such as transparency, composition, basic color theory, and value. A fundamental, hands-on working knowledge of the medium and equipment will be addressed. Emphasis will be on problem-solving, skill building, and helping students develop a personal style.

Course Outcome

At the end of the course, learners will be able to:

CO1: have a very good knowledge of color mixing and values of hue, and Basic techniques with Brushes, paints, and art boards.

CO2: understand of different art material (pastel) and exploring new style and technique and new style of work, learning different methods of pastel painting.

CO3: understand the different cloth texture and its folding form.

CO4: produce a fine quality of landscape painting in different medium.

CO5: achieve realistic skills in portrait paintings.

Unit I Water Colours 15

Color mixing, painting in watercolor, Basic techniques with brushes and paints, different brush strokes, mono tone, cut color technique, single wash technique, Wed on wed technique, dry brush technique, organic still-life and inorganic still life’ plants, tree, flowers, Glass, wooden objects cloth, landscapes, portrait, seascapes.

Unit II Dry Pastels Colours 20

An introduction to pastel materials, Color mixing, painting in dry pastels, mono tone, blending technique cut color technique, smudge technique, rough technique, dry brush technique, organic still life, inorganic still life, plants, tree flowers, cloth, landscapes, portrait, and seascapes, Pastel papers

Unit III Drapery 15

Study different types of cloth, and different styles of folding, silk. Cotton, shadows, shapes, folds, lighting and folds, adjusting the edges, mixing the colors, Sanded board using pastel medium, Composition, black and white value studies to color studies, drapery study in different lighting

Unit IV Landscape Painting 20

Pastel sketch, choosing a color palette, demo on layering color, pastels to keep color clean, demo on simplifying cloud shapes, shadows and reflected light, tree study, soft pastels work, study of sky, study of buildings, study of different climates with landscapes.

Unit V Basics of Portrait In Colour 20

Study of face features eyes, nose, Ear, lip, Contemporary Portrait, tribal portrait, children portraits, mono tone painting, dry brush coloring, black and white portraits, old man portraits, Light to dark technique, dark to light technique, live modal portrait, artificial light portrait.

Total: 90 Hrs

பயன்பாட்டுத்தமிழ் (18LTA31)

நோக்கம்: தற்காலஅன்றாடத்தேவைக்குரியவகையில்தமிழ்மொழியைச்செம்மையாகப்பயன்படுத்தவேண்டும்என்னும்நோக்கில்இப்பாடம்உருவாக்கப்பட்டுள்ளது. மாணாக்கரின்வேலைவாய்ப்புநேர்காணல்கள்மற்றும்குழுஉரையாடல்களைஎதிர்கொள்வதற்கேற்றபேச்சுத்திறன்மேம்பாடு, செய்தித்தாள்களைநுட்பமாகஅணுகும்விதம், சிறந்தகடிதங்களை எழுதுவதற்கானபயிற்சிபோன்றபயன்பாடுசார்ந்தமொழிப்பயிற்சியைஇப்பாடம்அளிக்கின்றது.

அலகு 1 மொழி 15மணிநேரம்

பிழைநீக்கிஎழுதுதல் – ஒற்றுப்பிழைநீக்கிஎழுதுதல் – தொடர்பிழைநீக்கிஎழுதுதல் – ஒற்றுமிகும்இடங்கள் – ஒற்றுமிகாஇடங்கள் – பிறமொழிச்சொற்களைநீக்கிஎழுதுதல் – பயிற்சிகள்.

அலகு 2 பேச்சு 15மணிநேரம்

பேச்சுத்திறன் – விளக்கம் – பேச்சுத்திறனின்அடிப்படைகள்– வகைகள் – மேடைப்பேச்சு – உரையாடல் – குழுவாகஉரையாடல் – பயிற்சிகள்.

தலைவர்களின்மேடைப்பேச்சுகள் – பெரியார் – அண்ணா – கலைஞர்.

அலகு 3 எழுதுதிறன் 15மணிநேரம்

கலைச்சொல்லாக்கம் – தேவைகள் – கலைச்சொற்களின்பண்புகள் – கலைச்சொல்லாக்கத்தில்தவிர்க்கவேண்டியவை – அறிவியல்கலைச்சொற்கள்.

கடிதம் – வகைகள்– அலுவலகக்கடிதங்கள் – பயிற்சி – அறிஞர்களின்கடிதங்கள் – கடிதங்களின்வழிகற்பித்தல் – சிலஅறிஞர்களின்கடிதங்கள் – நேரு

அலகு 4 மொழிபெயர்ப்பு 15மணிநேரம்

மொழிபெயர்ப்புஅடிப்படைக்கோட்பாடுகள் – மொழிபெயர்ப்புமுறைகள் – மொழிபெயர்ப்பாளரின்தகுதிகள்.

மொழிபெயர்ப்புவகைகள் – சொல்லுக்குச்சொல்மொழிபெயர்த்தல் – தழுவல் – கட்டற்றமொழிபெயர்ப்பு – மொழியாக்கப்படைப்பு – இயந்திரமொழிபெயர்ப்பு – கருத்துப்பெயர்ப்பு – மொழிபெயர்ப்புநடை – மொழிபெயர்ப்புசிக்கல்களும்தீர்வுகளும்.

பயிற்சி: அலுவலகக்கடிதங்களைமொழிபெயர்த்தல் (ஆங்கிலத்திலிருந்துதமிழுக்கு).

அலகு5 இதழியல்பயிற்சி 15மணிநேரம்

இதழ்களுக்குத்தலையங்கம்எழுதுதல் – நூல்மதிப்புரைஎழுதுதல் – சாதனையாளரைநேர்காணல் – நிகழ்ச்சியைச்செய்தியாகமாற்றுதல்.

மொத்தம்: 60 மணிநேரம்

பார்வைநூல்கள்

ஈஸ்வரன். ச.சபாபதி. இரா. , “இதழியல்”, பாவைபப்ளிகேஷன்ஸ், முதற்பதிப்பு, 2004.
ஈஸ்வரன். ச. , “மொழிபெயர்ப்பியல்”, பாவைபப்ளிகேஷன்ஸ், முதற்பதிப்பு, 2005.
எட்கர்தார்ப், ஷோவிக்தார்ப், “நேர்முகத்தேர்வில்வெற்றிபெற”, கிழக்குப்பதிப்பகம், இரண்டாம்பதிப்பு, 2009.
சுப்பிரமணியன். பா. ரா. , ஞானசுந்தரம். வ. , (ப. ஆ) “தமிழ்நடைக்கையேடு”, இந்தியமொழிகளின்நடுவண்நிறுவனம், மைசூர்மொழிஅறக்கட்டளைமற்றும்தஞ்சைத்தமிழ்ப்பல்கலைக்கழகம் – வெளியீடு, நான்காம்மீள்பதிப்பு, 2010.
சுப்புரெட்டியார். ந. , “தமிழ்பயிற்றும்முறை”, மெய்யப்பன்பதிப்பகம், ஐந்தாம்பதிப்பு, 2006.

Hindi (15LHN003)

III SEM (Ancient poetry, Hindi Sahitya ka Ithihas)

The aim of teaching ‘Hindi Sahitya Ka Ithihas’ is to make them understand the different periods of growth of Hindi literature & the remarkable literary works in Hindi literature.

Unit I – ‘Kabir Ke Pad’ , Hindi Sahitya Ka Ithihas 15

Aim – Students can understand the writing style of Kabir & also learn valuable messages

Unit II – ‘Sur Ke Pad’ , Hindi Sahitya Ka Ithihas 15

Aim – To learn the precious poems of surdas &Sri krishna leela

Unit III – ‘Thulsi Ke Pad’ , Hindi Sahitya Ka Ithihas 15

Aim – Students get the opportunity to learn the poems of Ram Bhakthi poet thulssi das.

Unit IV – Rahim Ke Pad’ , Hindi Sahitya Ka Ithihas 15

Aim – The poems of Rahim are different & valuable and students will get confidence & ideas to tackle the problems ahead.

Unit V – Bihari Ke Pad’ , Hindi Sahitya Ka Ithihas 15

Aim – Students will understand the writing style of Bihari & the important messages.

Total 75 Hrs.

Fresh – III (18LFR003)

Course Objective: To strengthen the Grammar and Composition in French language.

To train the students to enhance their skills in French language for communication.

UNIT I

Leçon 16 – La famille Vincent (Page 44) – Grammaire : Passé composé’

Leçon 29 – Vers l’hôtel (page 80) Grammaire : Impératif, A mettre les phrases du singulier

au pluriel

UNIT II

Leçon 40 – L’épicerie, les légumes et les fruits (page 112) – Grammaire : Présent de l’indicatif Leçon 44 – La poste (page 124) – l Grammaire : A mettre les phrases à l’imparfait

UNIT III

Leçon 51 – Le café et tabac (page 142) – Grammaire : A changer les phrases en Interrogatif Leçon 58 – La Chasse et la pèche (160) – Grammaire : Le plus que parfait

UNIT IV

Leçon 61 Un mariage à la campagne (page 170) – Grammaire –A changer au participe présent

UNIT V

Composition : Aécrire une lettre à un ami l’invitant à une célébration différente ex : mariage–A faire un essaie sur un sujet générale – A lire le passage et répondre aux questions

Total : 75 Hrs

English – III (1ENG31)

COURSE OBJECTIVE:

– To train students in the use of English language in varied literary and non-literary context – To teach them soft skills and strengthen their foundation in grammar and composition – To evaluate their comprehension skills.

Credit Hours

UNIT – I- Prose 15

Two Gentleman of Verona – A.J. Cronin
Judas Iscariot – Bonnie Chamberlain
Dangers of Drug Abuse – J. V. S. Henbane

UNIT II – Short Stories 15

Journey by Night – Norah Burke
The 2000-Mile Turtle – Henry Edward Fox
Fools Paradise – Isaac Bashevis Singer

UNIT III – Fiction 15

R. L. Stevenson

Chand & company Ltd. – Dr. Jekyll & Mr. Hyde (Retold by Kennet) – S.

UNIT IV – Functional English 15

Paragraph Writing
Comprehension
Letter Writing
Report writing

a News Paper Report

b Reports for Government Official Attention

c Definition

UNIT V – Conversation In Situations & Conversation Practice 15

Conversation in Situations
a) At the Airport
b) In a Bank
c) On the Beach
d) At the Customs

e) At the Doctors’

f) In a Flight
g) In a Hotel
h) In a Restaurant
i) In a Shop
j) Tea Time
k) On the Telephone
l) In a Travel Agency
m) On a Country Walk
n) At the theatre
o) In a Street

Conversation Practice
a) Daily Activities
b) Asking Directions
c) Travel plans
d) Living in an Apartment
e) Money Problems
f) Weather Conditions
g) Dinner Conversations
h) Common Health Problems
i) Tag Questions
j) Office Conversations

Expansion of Hints

Total: 60 Hours

Introduction to Journalism (18BVC31)

Course Objective:

The paper intends to introduce the students the basic concepts, history and scope of print journalism. It also enhances the students in editing the text of print & electronic media.

Course Outcome

At the end of the course, learners will be able to:

CO1: get complete information about basics like the History of journalism, objectives and news functions of Journalism and the ethics and standards of a journalist.

CO2: have significant knowledge about the structure of the news room and its role with the news values and functions of news, concept of news and types of news.

CO3: an in-depth understanding of how to conduct interviews and the various forms of reporting for News.

CO4: gain knowledge on concepts related to Print Media like editorials, political cartoons and Anatomy of a newspaper.

CO5: detailed understanding of various writing techniques like Feature writing, web writing and article writing.

Unit I Introduction to Journalism

Journalism – Definition – History of journalism – India and World, objectives and functions of Journalism – main functions of journalism -Role of Journalism – Qualities of a journalist- Ethics and standards.

Unit II Structure and Scope of News

Structure of the news room– Structuring the news – Different styles –- Editing for Space, Facts and Language – Style sheet – News values and functions of news – Concept of news and types of news.

Unit III Reporting& Editing

Art of Collecting News – Beats – Court reporting – Health reporting – Civil reporting -Political reporting – Science and technology reporting – Sport reporting – Qualities of Reporters – News collecting from Executive – Art of Interviewing – Different types of interviews.Art ofEditing –- News writing techniques – Inverted pyramid structure.

Unit IV Print Media 10

Concepts related to newspapers – anatomy of a newspaper – masthead- teasers – headlines – lead – body copy – bylines – hard news – soft news -Editorial page –Editorials – Letters to the editor – Op-ed page -Political cartoons -Ad-news ratio.

Unit V Journalistic Writing Techniques

Views page – Editorial structuring – Analysis of facts – Various forms of editorials – Features form and contents – Types of features – Articles – Form and Contents – Columns – Letters to the editor – Reviews – Film, Book and Art and Literature – web writing.

Total: 45 Hrs

Advertising(18CBVC22)

Course Objective:

This course is designed as a comprehensive introduction to the principles and practices of advertising, with some attention to IBP. The role of these persuasive communication tools within the total marketing effort is emphasized. The course is designed for those students who wish to pursue a career in advertising. The primary objective of the course is to provide each student with the background and experience necessary to develop and implement marketing communication strategies.

Course Outcome:

CO 1: Understand the nature and scope of Advertising.

CO 2: Plan and implement creative strategy, media strategy, and budgeting.

CO 3: Know the latest trends in advertising.

CO 4: Gain knowledge in audio-visual commercials.

CO 5: Perceiving Visualization process.

Unit I

Definition, Nature & Scope of advertising, Roles of Advertising; Societal, Communication, Marketing & Economic. Functions of advertising.

Unit II

Audience – Based on target audience – Geographic area, Media & Purpose. Corporateand Promotional Advertising. – Web Advertising.

Unit III

Environment – Components -Advertiser, Advertising agency & Media. Consumer behavior – Latest trends in advertising – (India and abroad). Ad Agency – Structure of small, medium & big agencies, functions. Types of agencies – in-house, Independent, Full-service & Specialized. Legal aspects & ethical issues.

Unit IV

Client Brief, Account Planning, Creative Strategy and Brief, Communication Plan, BrandManagement – Positioning, brand personality, brand image, brand equity. Case studies.

Unit V

Conceptualization and Ideation,- Translation of ideas into campaigns – Visualization – Designing & Layout – Copy writing – Types of headlines – body – copy – base lines – slogans,logos& trademarks. Typography – Writing styles – Scripting & Story board Advertisingcampaign-from conception to execution.

Computer Graphics(18PBVC31)

Course Objective:

Graphic Design course is designed to enhance the principles of graphic design, illustration and Photo manipulation. The students will learn the role of words, images and layouts to communicate an idea, primarily for marketing and to develop an understanding the physical media as newspapers, magazines and posters, the field now encompasses multimedia such as websites and cell phone displays to the students.

OUTCOMES:

CO1: Have a better understanding of the Designing software and feel more confident with approaching the programmes and building up further knowledge.

CO2: Create print ads, digital art, matte painting, web design, pattern design and photo manipulation

CO3: Understanding the elements of design, principles of design and Aesthetics of design.

CO4: Understand the dynamics of composition and colour and the technical issues surrounding print and web distribution.

CO5: Understanding the range of image file formats.

Unit I Introduction to Computer graphics

Introduction about Pixel and Vector based software with updated version . Role of computer graphics in society (marketing, Entertainment, Publishing, e- Learning) . Interface of pixel and vector software with colour mode using in various flat forms and standard templates.

Unit II Pixel Design

Pixel design based on understanding Image editing with Crop, Transform , selection, layer concept, layer effects, blending mode, layer mask, colour , Clone stamping, pattern making, colour corrections, photo manipulation, paint brushes, Gradients, sharp and blur and photo masking.

Unit III Vector design

In vector design, preparing graphical shape, icon, logo and illustration by using pen tool, Direct selection tools, Shape builder tools, shape tools, Pen tool, Vector Brush , stroke colours and fill colours, boarder, Blend tools, Pathfinder tool, Mesh tool, 3d shapes tool, distort and transformation and live tracing .

Unit IV Typography and Filters

Understanding the typography usages in graphic designs which is related to font shape, size, colour, style, spread, text alignment, paragraph alignment, text editing and effects, title effects Understanding the filters, Filter’s properties, Filter plug-in , Distort effect, Shape conversion .

Unit V Print and Digital publishing

Creating print and digital contents such as Business card, poster, Letter head, magazine, brochure, pamphlet, dangler, invitation, front page, web advertisement, flyers, DVD covers, package design, calendar design for various service and products.

Total: 75 Hrs

தமிழர்நாகரிகமும்பண்பாடும் (18LTAM4)

நோக்கம்: பண்டைத்தமிழரின்வாழ்வியல்நெறிகள்இயல்பானதும்இயற்கையோடுஇணங்கிச்செல்வதுமாகும்; மிகவும்பழமையானதும்பண்பட்டதுமாகும். அன்பானஅகவாழ்க்கையைக்கூடசெம்மையாகத்திட்டமிட்டுள்ளனர். பொழுதுபோக்கு, போர்முறைகள், கலை, சமயம், அரசியல், அறிவியல்எனஅனைத்திலும்தமிழர்சிறந்துவிளங்குவதைவிளக்கும்பாடமாகஇதுஅமைந்துள்ளது. அரசுவேலைவாய்ப்பிற்கானபோட்டித்தேர்வுகளுக்குப்பயன்படும்வகையிலும்இப்பாடம்அமைந்துள்ளது.

அலகு 1 நாகரிகம், பண்பாடு 15மணிநேரம்

சொற்பொருள்விளக்கம் – பண்டைத்தமிழர்வாழ்வியல் – அகம் – களவு – கற்பு – குடும்பம் – விருந்தோம்பல் – உறவுமுறைகள் – சடங்குகள் – நம்பிக்கைகள் – பொழுதுபோக்கு – புறம் – போர்முறைகள் – நடுகல்வழிபாடு – கொடைப்பண்பு.

அலகு 2 கலைகள் 15மணிநேரம்

சிற்பம் – ஓவியம் – இசை – கூத்து – ஒப்பனை – ஆடைஅணிகலன்கள்.

அலகு 3 சமயம் 15மணிநேரம்

சைவம் – வைணவம் – சமணம், பௌத்தம்வெளிப்படுத்தும்பண்பாடு.

அலகு 4 அரசியல் 15மணிநேரம்

அரசுஅமைப்பு – ஆட்சிமுறை – உள்நாட்டுவணிகம் – வெளிநாட்டுவணிகம் – வரிவகைகள் – நாணயங்கள் – நீதிமுறை.

அலகு 5 அறிவியல் 15மணிநேரம்

கல்வி – வேளாண்மை – வானியல்அறிவு – மருத்துவம் – கட்டிடக்கலை.

மொத்தம்: 75மணிநேரம்

பார்வைநூல்கள்:

கே. கே. பிள்ளை, “தமிழகவரலாறு: மக்களும்பண்பாடும்”, உலகத்தமிழாராய்ச்சிநிறுவனம், மீள்பதிப்பு, 2009.
பக்தவச்சலபாரதி, “தமிழர்மானிடவியல்”, அடையாளம், இரண்டாம்பதிப்பு, 2008.
தட்சிணாமூர்த்தி. அ. “தமிழர்நாகரிகமும்பண்பாடும்”, யாழ்வெளியீடு, மறுபதிப்பு, 2011.
தேவநேயப்பாவாணர். ஞா. , “பழந்தமிழர்நாகரிகமும்பண்பாடும்”, தமிழ்மண்பதிப்பகம், சென்னை.
வானமாமலை. நா. , “தமிழர்வரலாறும்பண்பாடும்”, நியூசெஞ்சுரிபுக்ஹவுஸ், ஆறாம்பதிப்பு, 2007.

Hindi – IV (18LHN004)

(Modern poetry, Journalism)

Unit I – ‘Adhunik Kavitha (Apna Sansar),Journalism 15

Aim – ‘Rashtra Kavi’ Maithili sharan gupta ‘ dreams about his life in a beautiful

manner & describes how his world should be.

Journalism plays a great role in the devolopment of a country.Through this,students get an oppurtunity to know about hindi journalism & the devolopments took place gradually.

Unit II – Adhunik Kavitha (Chintha),Journalism 15

Aim – Taken from ‘Jayashankar prasad’ s Kamayani, this poem explains the condition

of human beings at different situations.

Unit III – Adhunik Kavitha (‘Thum logam se durr’),Journalism 15

Aim – ‘Shri Gajanan madhav mukthi bodh’ describes the present day’s thought of a

common man & expectations.

Unit IV – Adhunik Kavitha (‘Thum logam se durr’),Journalism 15

Aim – Poet ‘Bhavani Prasad mishra’ points out the importance of love & affection

and also the bad effects of enmity.

Unit V – Adhunik Kavitha (‘Nimna Madhya Varg’ & Bharath Ki aarthi”),Journalism 15

Aim – ‘Prabhakar machve’ explains the condition of the middle class in ‘Nimna

Madhya Varg’ ‘Shamsher bahadur singh’s poem ‘Bharat ki aarthi’ points out

the importance of patriotism & our desires.

Total 75 Hours

French – IV (18LFR004)

Course Objective:To enable the students to strengthen their knowledge of grammar/composition.To make the students to develop their skills of communication in French language.

UNIT I :

Leçon 20 – Une grande Nouvelle (page 56) – Grammaire : A mettre les phrases au Future

Leçon 46. – Le métro ; l’autobus (page 130) – Grammaire : A former ou à changer

L’adjectif masculin ou féminin à l’adverbe – A trouver les noms qui correspondent aux verbes

UNIT II

Leçon 48. – A la Préfecture de police (page 132) – Grammaire : Les Pronoms relatifs

Leçon 63 – Les sports (page 174) Grammaire : Le conditionnel présent

UNIT III

Leçon 56 – A Biarritz, la plage (page 156) – Grammaire : Le future antérieure

Leçon 57 – Dans les Pyrénées (page 158) – Grammaire : Le future antérieure suite)

UNIT IV

Leçons 65 – A fin des vacances (page 178) Grammaire : A changer les phrases du pluriel

– au singulier – Le présent du subjonctif

UNIT V

Composition :A écrire une lettre de regret / refus à un ami concernant l’invitation d’une célébration reçue- A écrire un essaie sur un sujet générale – A lire le passage et répondre aux questions

Total : 75 Hrs

English – IV (18ENG41)

To train students in the use of English language in varied literary and non-literary context –

To teach them soft skills and strength their foundation in grammar and composition –

To elevate their comprehension skills.

Credit Hours

UNIT I – Prose

Walking Tours – R. L. Stevenson
All About a Dog – A. G. Gardinar
No Man is an Island – Minno Masani

UNIT II – Short Stories

The Man Who Likes Dickens – Evelyn Waugh
Lamb to the Slaughter – Roald Dahl
Buck Hears the Call – Jack London

UNIT III – Drama

Selected Scenes from Shakespeare’s Plays – Book I, Emerald Publishers
a) Funeral Oration (Julius Caesar)
b) Trial for a Pound of Flesh (The Merchant of Venice)
c) Patterns of Love (As You Like It)

UNIT IV

General Essay Writing & Group Discussion
Persuasive Writing and Role Play

UNIT V

Notice, Agenda, Minutes.

Total: 75 Hours

Television Communication(18CBVC41)

Course Objective:

Course Outcome

At the end of the course, learners will be able to:

CO1: Know about the difference between the TV medium and Film medium.

CO2: Acquire the significant knowledge about the various types of video formats and television production methods.

CO3: Understand the grammar of studio production and the key roles of production team.

CO4: Understand the Production & Post production process in detail.

CO5: Acquire an in-depth knowledge about the techniques to handle and manage the problems in each phase of production.

Unit I INTRODUCTION OF TELEVISION PRODUCTION

Introduction of visualization – Understanding TV Medium – Different approaches to visualization – TV, Films, and Ad films – Television Crew: an overview of Direction – Art Direction, Floor Management: Indoor &Outdoor -Production Management -Budget Preparation.

Unit II GRAMMAR AND MAKING OF TELEVISION SHOWS

Principles of Script Writing – Creative Writing – Script Formats – Planning of Story, Story Board – Screen Play, Dialogue Writing, Script Writing Techniques – Types of Script (documentary, short film, advertisement film, corporate film, sitcom, soap opera and etc.) – Selection of Cast – Research – Locations – Set and Design: In-doorSet, On-sights Sets -Recent Developments in Television Programmes and Techniques – Genres – Packaging and Broadcasting Styles Followed by Different Channels.

Unit III CAMERA TECHNIQUES AND OPERATION

Types of Camera – Video Formats (VHS, SVHS, U-MATIC, BETA, DIGITAL) – Framing, Shots & Movements – Usage of Various Types of Camera Lenses – Usages of Various Filters (day, night, colour correcting filter, diffusion filter), Objectives TV lighting – Types of lighting: Diffused & Directional – Three Basics of Lighting – Colour Temperature – Lighting for Different Situations – Techniques of Live Audio Recording: Audio on line or off line – Types of Microphones and their Uses (Dynamic Mic, Condenser Mic and Ribbon Mic).

Unit IV PRODUCTION STAGES

Brainstorming – Planning – Research: the Basic Script – Budget – Logistics – Crew – Location Talents – Responsibility of Television Personnel – Roles of the Production Crew: For Studio and Outdoor Shows – Set Design: Backdrop and Properties to be used – Editing: Linear, nonlinear Equipment, Techniques in Editing, Digitizing, Format Conversion, Preparation of Edit-list, Use of the Dope sheet, Editing Schedule and Online and Offline Editing – Use of Audio Video Mixer – Special Effects – Writing for the Programme – Recording the Audio – Musical Score Recording – Computer Graphics (CG) – Programme Output.

Unit V PRODUCTION MANAGEMENT

Managing personnel – Financial Management – Programming Strategy and Distribution -Programming Economics – Packaging – From Capsule to Delivery Platform – Strategic Alliances and Partnerships – Regulatory Influences – TRP – Management – Legal Issues and Ethics – Curtain raiser – Teaser – Marketing: Getting Gponsors – Publicity – Troubleshooting for Video Equipment.

Total: 45 Hrs

Elements of Film studies (18CBVC42)

Course Objective:

This course provides an overview of film history and exposes students to the various film movements in cinema. Students will learn about film and its narrative structure. It covers the core concepts of production design and the various phases of production such as concept to script.

Course Outcome

At the end of the course, learners will be able to:

CO1: Know about our Indian Film History and contemporary trends in filmmaking.

CO2: Acquire the significant knowledge about the various film movements.

CO3: Differentiate narrative and non-narrative form in films.

CO4: Understand the production process in detail.

CO5: Acquire an in-depth knowledge about the techniques involved in generating concepts, Developing it as stories and writing effective screenplay.

Unit I World Cinema

Film Form and Film History, Early Cinema (1893-1903), Development of Classical Hollywood Cinema (1903-1927).Growth of Indian Cinema (Hindi, Tamil,Malayalam & other languages) Satyajit Ray (Pather panchali, Apu trilogy), Adoor Gopalakrishnan Bangla Movies , History of Tamil Cinema – Post Independence era . Parasakthi film, J. Mahendran, Bharathiraja Manirathinam Shankar – Recent Trends in Tamil Cinema.

Unit II Camera Techniques

Mise-en-scene, Aspects of Mise-en-scene. Space, time and props narrative functions of Mise-en-scene. Cinematographer properties, the photographic image, framing, duration of the image, montage and long take. The Shot, Scene, Sequence, Story board, types of script, location shooting. Single camera verses Multi camera production – rehearsal – digital intermediate – video format.

Unit III Film Production Process

Pre-Production Process: Ideas, Planning, pre-production- Concept / Story development, Scripting / Screen play writing, Budgeting, Casting, Locations. Production Process: Shooting, Actors, Direction & Cinematography. Post production Process: Editing- dimensions of film editing, continuity editing, linear and Non linear editing. The powers of sound, fundamentals of film sound, functions of film sound. Style as a formal system, narrative unity, ambiguity, a non-classical approach to narrative films, space and time, disunity, form, style and ideology. Sound recording, Dubbing, Special effects, Graphics & Final mixing Distribution & Exhibition.

Unit IV Film Genres

The concept of form in films, Types of film genres, cinema of reality, principles of film, films of expression, narrative form, non-narrative form, dividing a film into parts and Genres (language, style, grammar, syntax.)

Unit V Film Movement

German Expressionism (1919-1924). French Impressionism and Surrealism (1917-1930). Soviet Montage (1924-1930). The Classical Hollywood Cinema, Italian Neo-Realism (1942-1951). The French New Wave (1959-1964), Japanese Cinema Movement- Cinema of Korea- Film Society

Total Hours 60

Multimedia(18PBVC41)

Course Objective:

Students will become familiar with the 2D software authoring environment and Flash terminology, and they will gain understanding of fundamental 2D animation software paradigms (Stage, Symbols, Library, Timeline), create animation effects , learn to export and deploy animated content on the Digital display.

Course Outcome:

At the end of the course, learners will be able to:

CO1: understanding the principles of animation and concepts of animation

CO2: create 2d characters, 2d digital background, character animation, tween animation and frame by frame animation.

CO3: have knowledge about text animation, motion graphics, info graphics advertisement, 2d short film making.

CO4: create web template, web banner advertisement, pop up advertisement and etc.

CO5: understanding 2D content making and publishing

Unit I Creating Graphics

Introducing 2d animation software interface with using drawing tools, align, Stage, Symbols, colour swatches, Library, timeline , object properties, text tool attributes, Bitmap, ruler, grid, and fundamental of animation.

Unit II Advanced Vector Drawing with Setting Colours

Intersecting Shapes within a Single Layer, Creating Complex Shapes with Intersecting Lines, Combining Tools to Create Detailed Curves, Vector Drawing Techniques , Creating and arranging Groups Object-Based Drawing, Working with the Color Mixer, Creating Transparency, Stylizing Strokes Adjusting Cap, Join, Other Stroke Properties Applying, Transforming Gradients.

Unit III Basic Timeline Animation

Introducing Frame-Based Animation, Briefing Timeline window and properties, Understanding the Key frames, Animating our creative elements using Key frames, Animation Techniques using

Onion Skin view, building a Mask without Blend modes in Layers and Basic tweens. Understanding differentiation of Shape and Motion Tweens.

UnitIV Advanced Animation Techniques

Understanding the Symbols (Graphics, Movie clip and button), Converting an Object to Symbol, Making a Cloud Layer in Motion Tweening , Advanced Animation Techniques, Animating a Banner with Filters Text Animating a Title with a Blur Effect, Setting Up a Motion Guide Path, Controlling Speed, Snapping, Shifting Keyframes to Exaggerate Motion Simulating Speed in your Animations Understanding object motion by Easing In and Out.

Unit V 2D content making and publishing

Constructing the scene with effective background and character animation, mixing the music and sound effect relevance scene. Understanding an action scripts, developing the web content with interactive animation in basic and web publishing.

Total: 75 Hrs

Media Culture and Society (18CBVC51)

Objectives:

To understand the dynamics of media culture and society. To study the core concepts of critical reading of the media.

Course outcome:

CO1: Students will be familiar with the media literacy

CO2: Students will able to understand the different Media genres.

CO3: The students will be able to understand the ownership and control of the News Industry

CO4: To understand the dynamics of media culture andsociety.

CO5: To understand the futuristic aspects of media

Unit 1:

Media saturation. The manufacture and management of information. Why, How and How Not to study media. Atheoretical framework for media education. The need for critical autonomy.

Unit 2:

Media determinants: Owners and controlling companies. State and the law. Advertisers. Economicdeterminants. Media rhetoric. Selection. The rhetoric of the image. The effect of camera and crew. Visual coding. Politicaleconomy of media and global issues.

Unit 3:

Media as the consciousness industry. Mediaideology. Dominant and subordinate ideologies. AgendaSetting.Media and realism. Media and identity, cultural approachin studying the media.

Unit 4:

Media audiences: Reception, Audience positioning. Subjectivity. Pleasure. Audience dynamics. Impact of media on society, ecological perspectives.

Unit 5:

Alternate media: Indian and global initiatives; socialmedia for social change; Future of mass media: digital technologies, changing media, Globalization and media.

TOTAL 60 Hrs.

Documentry Filmmaking(18CBVC52)

Course objective:

This course introduces students to the theoretical issues in non-fiction filmmaking. Students will be exposed to different modes of documentary representation and the appropriate usage for each style. It also covers the concepts of objectivity, realism in documentaries. Documentaries of all styles will be screened and discussed. Students will get the opportunity to study the roles and responsibilities of a documentary filmmaker and the importance of the subjects and audiences played in a documentary film. They will also be exposed to current issues and methods of documentary.

Course Outcome:

At the end of the course, learners will be able to:

CO1 : Have a thorough knowledge of history and growth of film making.

CO2 : Have an indepth knowledge of various elements and features of documentary filmmaking.

CO3 : To have understood expository, observational, interactive and reflexive modes of representation used in documentary.

CO4 : Have a detailed knowledge of the various nuances of realism in documentary from structural and post structural perspective.

CO5 : Have a complete grasp of documentary filmmaking with special focus on the themes and its presentation.

Unit 1: 12

History of Documentary & Understanding documentary from technical perspective: Different Documentary Film Movements.

Unit 2: Preproduction Process 12

Ideation Process, Research, Understanding the structure of screenplay, Scripting, Scriptwriting Software, drafting Process, Film Grammar, Budgeting,Pitching the story, Scheduling, Casting, and other preparationsfor the shoot.

Unit 3: Production Process 12

Role of the Director, Shooting, Directing the actors, directing the camera and working with thecrew. Understanding Cinematography. Current Trends inDigital Formats & Cameras Used, Blocking and Staging of acamera. Working with sound department on set. Live soundRecording. Executing the production.

Unit 4: Digitizing Process 12

Basic Editing Methodology.Grammar of editing.EditingProcess. Use of Visual Effects,

Colour Correction, Sound Editing, Sound Mixing, Dubbing,Rendering Master Print.

Unit 5: Digital Film Marketing & Distribution

Ways of FilmDistribution. Understanding the Film Market.Promotion andMarketing of Films.Digital Promotions.Digital Market Sales &Foreign Sales.Scope for online sales for independent films &Film festival Marketing.

Total: 60 Hrs

Television Production Practice (18PBVC51)

Course Objective:

Course Outcome

At the end of the course, learners will be able to:

CO1: Know about the difference between the TV medium and Film medium.

CO2: Acquire the significant knowledge about the various types of video formats and television production methods.

CO3: Understand the grammar of studio production and the key roles of production team.

CO4: Understand the Production & Post production process in detail.

CO5: Acquire an in-depth knowledge about the techniques to handle and manage the problems

in each phase of production.

Class Exercise

(Students has to practices all Ten exercises)

(Each exercise carries 4 marks)

(Ten exercises x 3 marks = 40 marks & 10 marks for Regularity & Discipline- Total- 40 Marks)

Practicing with Camera parts & Tripod
Working with Lens
Practicing with Visual Mixer
Framing
Composition
Different Shots & Camera Angles
Camera Movements
Multi Camera Setup
Understanding Lighting Equipments
Practicing Lighting Techniques

Record Work:

Short Film (Maximum 5 mins)
Video Album (Maximum 3 mins)
Corporate Film (Maximum 5 mins)

(The Students have to submit any one exercise as Record Work in the digital form

for Practical exam, which will be evaluated by the External Examiner)

3D Animation(18PBVC52)

Course Objective:

To train the student to use 3D software and create titling, modeling, walkthrough, and product animation. In addition, students will learn about basic lighting, texturing, rigging and key frame animation.

Course Outcome

At the end of the course, learners will be able to:

CO1: Understanding character modeling

CO2: Understanding texturing and shading

CO3: Understanding lights, camera and materials

CO4: Understanding 3D character animation

CO5: Gain knowledge about rendering and compositing

Unit I Intro to 3D Interface

Introduction to 3D interface. Controlling and Configuring the Viewports- Working with Files- Importing- and Exporting – Customizing the Interface and Setting Preferences. Introduction to the Tools in the software. Under the Create option, Standard tools, Extended Primitives, compound objects, particle system, Helpers.

Unit II Intro to 3D Modeling

Basics of 3D – from modeling with 3D to Animation – Creating and Editing Primitive Objects- Selecting Objects- Setting Object Properties- Transforming Objects- Pivoting- Aligning- and Snapping- Cloning Objects and Creating Object Arrays – Grouping- Linking- and Parenting Objects – Learning Modeling Basics and Working with Sub objects and Helpers – Introducing Modifiers and Using the Modifier Stack – Drawing and Editing 2D Spline and Shapes – Modeling with Polygon – Working with the Schematic View

Unit III Introduction to Lights, Camera and Material

Use of lights- camera- and materials in an animation using Max Materials- Cameras- and Lighting Basics – Exploring the Material Editor – Creating and Applying Standard Materials – Creating Compound Materials and Using Material Modifiers – Adding Material Details with Maps – Configuring and Aiming Cameras – Using Lights and Basic Lighting Techniques –

Unit IV Introduction to Special Effects in Max.

Use of 3D motion graphics and VFX – Introduction To View Post Effects – Video Post Application and Object Id- Add Scene Event Add Image Filter Event- Add Image Out Put Event -Saving Video Post Effect In Various Formats Executing Sequences -Saving Files -Getting Start With Projects Estimating The Projects

Unit V Introduction to Output in 3Ds Max.

Concepts of rendering with V-ray – V-ray Interface- V-ray light rig- V-ray Rendering and Fx – Applying Mental Ray Shaders- Using Final Gather – Fine Tuning Mental Ray Shaders

Total: 75 Hrs

Media Internship – I (18PBVC53)

For a period of one month (150 Hours of Work Experience), students will be attached to the media industry on an Internship basis, with the objective to expose them to actual situations and day to day functioning of the media industry. The interns will be exposed to the particular area of specialization already chosen. The faculty of the department in coordination will closely monitor progress of the interns with the guides in the media industry.

Course Outcome:

CO1: Giving an opportunity to explore various career possibilities in Visual communication

CO2: opportunity to learn those disciplines, skills and attitudes which can best or only be learned on the job, especially self-discipline, team work, responsibility, and initiative.

CO3: Further develops practical skills in a real-world context

CO4: Providing an opportunity to strengthen your portfolio or resume tape with practical experience and projects.

CO5: Providing a learning experience for the student, and can lead to entry level job opportunities within the company.

A report and a viva voce will be complete the process of evaluation.

Project reviews will be conducted during the internship project on regular intervals which would consist of.

Weekly Report
Presentation
Final Report
Submission of the presentation and final Report Presentation with the Aids and with works of the students.

Viva through the presentation and subject knowledge.

Media Organization (18CBVC61)

Course Objective:

Students will be able to describe the structure and functions of print media organization. They understand the economics of media organisation. They will get to know the set up and practices of media organizations, industries, and they understand the vital role that media play in the production of news, information, and entertainment in a democratic society

Course Outcome:

At the end of the course, learners will be able to:

CO1 : acquire detailed understanding of media organizations and its types.

CO2 : bring out the differences between media as business and media as a social institution.

CO3 : have an in-depth knowledge of how media organizations are managed.

CO4 : gain clear idea of how print media works, its various functions and departments.

CO5 : have a deeper understanding of the relationship between media and its market, the production and revenue aspects, along with the risks involved with the economics of media.

Unit I Media Concepts

Key Concepts Relating to Mass media -Types of Media -Functions of Media Organization -Nature and Structure of Media Organizations – Sources of Information for Media – Media Organization and Design – Types of Media Organisation: Government Media, PrivateMedia & NGO’s Media – Media as Business and Social Institution -Media Entrepreneurship – Greiner’s Development Model of a company.

Unit II Organizational Structure

Organizational Structures of Various Media Organization: TV, Radio, Newspapers, Magazines, Social Media, Mobile Telephony and Advertising -Nature and Structure of Media Organizations – Organizational Behaviour: Group Behaviour – Innovation and Creativity – Culture of Organization – Production Houses -Employment Opportunities in Indian Media Industry – Industrial Revolution and Media Boom.

Unit III MEDIA SPONSORSHIP

Relationship between Industry and Media – Interdependence of media – Sponsorship Patterns:Vertical and horizontal sponsorships on TV, Newspaper space selling – Influence of Sponsors – Advertising agencies and their functions – Ethical Considerations in Advertising Creativity – Advertising Standards Council of India (ASCI) -. Newspaper economics: Circulation & Advertising as source of revenue – Evaluation of media using theory of Uses and Gratifications on Media, Nielson’s rating, TRP, ABC, content assessment and basic audience research techniques.

Unit IV ECONOMICS, PROJECT PLANNING & PRODUCTION TEAM 12

Economics of Media-Relationship between Supplier and BuyerRevenue Models – Market Factors – Project Management in Media-Production Project Cycle (PPC), Management themes in production Process – Project Planning – Production Strategies – Risk and Impact Assessment, Pre-production, Production Team, Project Specification, Project work plan, Sources of Funds, Budgeting Project Responsibility.

Unit V STRATEGIES, STRENGTHS AND LEGAL ARRANGEMENTS 12

Programming Strategies – Audience Rating-Analyzing Programming and Audience Trends -Marketing Programmes and Selling -Space and time. Different kinds of contracts and legal Arrangements and Project Management. Theories of Management and Critical Media theories with Emphasis on Communication and media practices -Study of Management Practices in India and the West.

Total: 60 Hrs

Media Ethics(18CBVC62)

Course Objective:

At the end of this course, you should be able to recognize ethical issues inherent in mass communication theory and practice. It also creates critical thinking skills to students in evaluating diverse approaches, practices, and effects within media.

Course Outcome

At the end of the course, learners will be able to:

CO1: understand the journalistic codes and standards

CO2: gain knowledge about the Freedom of Speech and Protection.

CO3: know about the gathering information for News, Laws of Source Protection and the Ethical Issues.

CO4: have complete knowledge about Copyright laws and Ethical issues of Entertainment.

CO5: Analyse the Ethical issues faced by the Advertising industry in the present world.

UNIT – I

Role and responsibilities of the Press – Press and Democracy – Powers andprivileges of the press – Fundamental rights – Press freedom – Constitutional provisions –Reasonable

restrictions – Press and the public opinion.

UNIT – II

Media agenda – private and public media institutions – Media conglomeration – Commercial Vs Public interests – Media and politics – media and corporates – Ad. Revenue – Editorial policy – implications of foreign press in India.

UNIT- III

News selection – News values – Journalists as gatekeepers – sources of news – Maintaining confidentiality – investigative journalism – sting operations – fair practice and professionalism – cases of unfair journalism.

UNIT – IV

Media and the Judiciary, Legislature and the Executive – Media Laws – violations and

restrictions – media censorship – recent cases.

UNIT-V

Role and powers of Press Council – Responsibilities of the Advertising Standards

Council-Prasar Bharati : Responsibilities and powers and limitations – Broadcasting

Council-Broadcasting codes – Film Censor Board: role and functions – other media

Regulatorybodies of the government

TOTAL 45 Hrs.

Documentary Film Practicing (18PBVC61)

Course objective:

Students will learn to produce documentary films on any socially relevant topic.

They will also learn the dynamics of documentary film production such as identifying topics, doing research, writing proposal, scripts, film shooting and editing. They will work in groups in making creative choices to apply the research, planning and technical skills of video production and digital video editing to shoot and edit their own video documentaries.Students are expected to make a documentary film around the duration of minimum 10-15 minutes.

Course Outcome

At the end of the course, learners will be able to:

CO1 : have a thorough knowledge of history and growth of film making.

CO2 : have an indepth knowledge of various elements and features of documentary filmmaking.

CO3 : to have understood expository, observational, interactive and reflexive modes of representation used in documentary.

CO4 : have a detailed knowledge of the various nuances of realism in documentary from structural and post structural perspective.

CO5 : have a complete grasp of documentary filmmaking with special focus on the themes and itspresentation.

Unit I Developing an Idea

Selection of topic – Research – Collection of Data

Unit II Structuring a Documentary

Script Writing – Two types of Script – Pre Script –Post Script

Unit III Directing a Documentary

Is there Director in a documentary – Narration – Way of Telling – Interview – Docu Drama

Unit IV Editing

Logging the footage – Rewriting the script – Writing the narration, – Offline/online editing – Audio mixing

Unit V Feedback & Evaluation

Feedback – . Students will show their video to a sample audience and evaluate how far they succeeded in communicating the message.

Total: 60 Hrs.

Media Internship -II (18PBVC62)

Course Outcome:

CO1: Giving an opportunity to explore various career possibilities in Visual communication

CO2: opportunity to learn those disciplines, skills and attitudes which can best or only be learned on the job, especially self-discipline, teamwork, responsibility, and initiative.

CO3: Further develops practical skills in a real-world context

CO4: Providing an opportunity to strengthen your portfolio or resume tape with practical experience and projects.

CO5: Providing a learning experience for the student, and can lead to entry level job opportunities within the company

A report and a viva voce will be complete the process of evaluation.

Project reviews will be conducted during the internship project on regular intervals which would consist of.

Weekly Report
Presentation
Final Report
Submission of the presentation and final Report Presentation with the Aids and with works of the students.

Viva through the presentation and subject knowledge.

Script Writing(18BVC001)

Course Objective:

This course is designed to introduce students to the fundamentals of developing and writing scripts for film and television. It emphasizes proper script formats, theme, story, plot, dialogue, characters, and the process of developing and writing a script. The assignments will include the writing of scenes, a treatment and a half-hour script, with special emphasis on the steps leading toward creating a final screenplay.

Course Outcome:

CO1: Learns the purpose about film and television screenplay structure.

CO2: Analyzing the dramatic strategies in film and television.

CO3: Learning and applying correct script form.

CO4: Creatively encaging in the various stages of original scriptwriting.

CO5: understanding the elements of screenplay with well developed plot, characters and setting.

Unit I Script development

Script writing as a creative enterprise involves creative thinking and imagination. It is the development of story, characters and conflict. This unit deals with the various stages in the craft of script writing- basic story idea, narrative synopsis outline, scene breakdown, and full-fledged script.

Unit II Structure of a narrative film

It discusses the narrative structure – beginning – middle – end – conflict, development, climax and denouement. And also covers storyline, plot, and treatment along with principles of suspense and surprise.

Unit III Narrative techniques

Select narrative techniques – point of attack , exposition , planting , point of view , pace , tone , subject matter , title , openings , contrast , coincidence , tension release laughter.

Unit IV Creating a Character

Characterization is an important element of a film, without interesting characters it is difficult to engage the audience in the narrative. It provides a brief on character biography – tags – stereotyping; two – dimensional versus three – dimensional characters and guiding principles for evolving effective and credible characters.

Unit V Script formats

This unit provides an understanding on various types of script formats and the techniques involved in developing scripts.

Total: 60 Hrs

Art Direction(18BVC002)

Course Objective:

The Art Direction course provides an introduction to the art departments responsible for designing and implementing the visual elements of filmmaking. This course will educate students in the proper procedures of design, construction and handling of sets and props.

Course Outcome

At the end of the course, learners will be able to:

CO1: gain knowledge about production design – its history and evolution along with its technology.

CO2: have a very good knowledge of Ground Plan Drawing.

CO3: have detailed understanding of model making.

CO4: have a thorough knowledge of Creating Set Design.

CO5: acquire knowledge of the technique and procedure in Story Board.

Unit I History Of Production Design

A brief historical perspective on production design in motion pictures. The role and responsibilities of the production designer .the production designer’s place-picture begins to move –drafting-materials-lighting –lines and dots ,different perceptions.

Unit II Ground Plan Drawing

Scenic building blocks: types of flats and materials –platforms –backings. The construction drawings types of construction drawings off the blue print

Unit III Model Making

Model making –types of models-making the models. Supervising construction and set up supervising –set decoration – the prop master –keeping records –the critique

Unit IV Set Design

Staging a talk show, News show, Panel show, Quiz show, reality show, music concert.

Unit V Story Board

Total: 60 Hrs

Applied Photography(18BVC003)

Course Objective:

Course Outcome

At the end of the course, learners will be able to:

CO1: gain knowledge about handle the camera to shoot Landscape, Monumental Photography and Seascape photography

CO2: gain knowledge about handle the camera to shoot photo Journalism, Photo Feature like any social issues

CO3: gain knowledge about handle the camera to shoot Fashion Photography, Product photography, Industrial photography, Event Photography

CO4: gain knowledge about handle the camera to shoot Portray Humans and Monuments

CO5: gain knowledge about handle the camera to shoot Silhouette Photography, Special Effects, Freezing Movement Photography, Panorama

Unit I Landscape

This unit provides the students to explore various (i) Landscape (ii) Monumental Photography and (iii) Seascape.

Unit II Photo journalism

This unit makes the students to take photo based on (iv) Photo journalism. (v) Photo Feature / Any social Issues like Environmental, National Integration, Road Safety Etc…

Unit III Commercial Photography

This unit allows the students to perform (vi) Fashion photography (vii) Product Photography and (Viii) Industrial Photography (ix) Event Photography.

Unit IV Portrait

This unit encourages the student to (x) portray humans and monuments etc effectively.

Unit V Effects

This entity presents the students to do (xi) Silhouette, (xii) Special effects, (xiii) Freezing Movement and (xiv) Panorama.

Total: 60 Hrs

Web Design(18BVC004)

Course Objective:

The objective is to learn the techniques of website creation through tools and utilize them. Students will know the process of using the tools for various digital outputs like website layout creation, static and dynamic webpages , using scripts for delivering small animations and attractive web pages , web hosting through server and creating their own web pages. Thus enhancing the quality of digital web media.

Course Outcome

At the end of the course, learners will be able to:

CO1: Understanding webpage designing, slicing and exporting

CO2: Gain knowledge about scripting language like HTML

CO3: Gain knowledge about style sheath (CSS)

CO4: Understand software used for web designing

CO5: Gain knowledge 2d flash animations

Unit I Interface, scripting, usage of images

HTML – HTML Basics: – Introduction to HTML elements-Basic tags- Attributes- -Creating HTML page- Formatting- HTML links- List types and its tags- Creating HTML tables- Adding pictures -HTML and page accessibility- Colors and background – Advance HTML – Use of Frames and Forms in web pages- Formatting web pages by using GIF- JPEG getting web and clip arts- Use of interlinks

Unit II Planning and designing static web pages

Web designing – Designing and Planning Web Pages – Creating Pages with HTML -Working with Text -Formatting Web Pages with -Style Sheets (CSS) -Working with Graphics -Overall Site Design and -Management -Web Authoring Tools- Uploading/FTP -Flash Enhancements- Incorporating/Embedding Video- Accessibility – Introduction to Dreamweaver- Properties Inspector and Panels- The Document Window- The Status Bar- The Document Toolbar- Coding Toolbar- Creating a Root Folder- Creating a Website with Frames- Rollovers and Other Image Trick- Drawing Image Maps- Designing with Cascading Style Sheets-

Unit III Dynamic web content , Scripting.

Basics of dynamics web designing – Action script 2.0- Movie clip animation with script-

Web animation in action script- Basics of flash gaming script – Advanced flash action script 3.0.

Unit IV E-learning techniques

E – Learning – Basic E-learning Theory -Basic Graphics Theory -Basic graphics tools training using different software’s -Basic sketching skills training -Tips N Tricks of fast creations- -Clients Specification Study -SB creation -Graphics Content creation-Media Rich Creation Techniques -Review Techniques -Final QA /Testing -Packaging techniques -Industry overview –Industrial Visits

Unit V Web hosting & publishing

Illustrations – Publishing website – Hosting portals – ERP in portals – Maintenance of Management Information System through websites – Creating Flash for E-learning – Interface designs

Total: 60 Hrs

Creative Video Editing(18BVC005)

Course Objective:

This course presents an introduction to video editing and the process involved in editingof video footage, special effects. Video Editing is really about rearranging the videos in best way to narrate the audience in visual service of storytelling. Editing Terminology and concepts, and the technological workflow for picture and sound, vital role of NLE, students learn editing techniques. Emphasis is placed on post-production.

Course Outcome:

CO1: Having a good knowledge of NLE Editing systems (Adobe premiere & FCP) and various file formats and Different Editing tools and how to construct stories and Media presentation.

CO2: Gain knowledge to analyses and organize, Create story order in NLE projects, Moving Edits, Continuity, Cut, Copy, and Paste. Save, Efx edits render, transitions Film, cut away.

CO3: Types and concepts in style -cutting for genre, , three-point edit, shot compositing , match Frame, Split Edits, Transitions Effects, Color correction & Color grading, ,Montage making,

CO4: Seamless editing and alpha channel, titling techniques, parallel, Intercut, cross cuts. News and Programmed Editing, Voice dubbing, Background music, Audio Edits for video

CO5: Pleasing color with 3 way color correction, Visual Effects motion title graphics & graphics and animation Final export with Basic Encoding to final Delivery for Screening

Unit1 Introduction to Video Editing Systems

Learning the basic video editing techniques using the NLEsoftware, incorporating the various techniques editors use to construct stories.Basic video editing using NLE software, user Interfaces, Capturing Video, cutting project Set, save, scratch disk Sequence, Settings Capture/Import media, organize Create bins playing, marking clips in/out. Insert, overwrite edits, transitions.

Unit II Analysing and Oraganising Edit

Process and Principles involved of analyzing Media Segregating NG and OK takes, Editing types online editing & Off-line. NON-Linear Editing Techniques, media formats and Video compression, NLE Hardware, sequencing the scenes, refining the cuttings, adding transiting, effects and titling. Sound Cut Pro-interface of software, Music track composing, audio special Effects, Final Audio mixing with video Editing Continuity Film, cut away.

Unit III Editing Grammar / Concepts

Principles of video editing & concept, the three-point edit ,project management , basic cuts , audio, style -cutting for genre, working in the time-line, transitions,key framing, applying filters, ingesting, advanced editing techniques, NLE Multiple shot compositing ,color correction & color grading, working on audio, titling and sub titling Editing tools Adding audio tracks Audio transitions Audio controls ,Mute and solo buttons Applying audio key frames Audio mixing tool Timecode-windows in time-line, viewer, canvas, window burn Exporting

Unit IV Video Editing Techniques

Principles of editing- seamless editing, video/audio effects and, titling techniques, compositing, animating clips, motion setting, alpha channel and color option, video effects and rendering video and audio Importing files into audio or video software principles., matching action, change in image and angle, sense of direction, continuity, matching tone, timing, pace, rhythm, selection of shots, cut in, cut away, sound overlay. Jump cut, frames per sec, aspect ratio, compression and expansion of time, parallel and cross cutting. News and Program me Editing, video, audio voice over recording, voice over editing, audio mixing

Unit V Coloring & Final Delivery

Professional style of 3 way color correction, create high quality motion title graphics. Understand video formats and, chroma keying and other special effects, color correction, incorporating, graphics and animation and exporting project. Planning for sound location scouting mixing process and the methods of delivery required for each industry.

Total: 60 Hrs

Copy Writing(18BVC006)

Objectives:

CO1: To develop skills in visualizing and illustrating potentiallayout for complex ideas.

CO2: To acquire knowledge and skill to execute designgraphicsfor information

CO3: To gain knowledge about infographics.

CO4: To acquire knowledge about visualizing promotional materials

CO5: To understand about new media

Unit 1:

Product mix-distribution channel- marketingcommunication channel- planning advertising, advertisingcollaboration, product positioning, creative blue print,advertising strategy, creative strategy, brain storming, Big idea,copy writer’s, Art director’s contribution & collaboration, purpose of copy and Illustration.

Unit 2: Principles and qualities of good illustration: conceptand visualization; creative process; Visualizing advertisement,structure and types of layout, kinds of layouts.

Unit 3:Business and Information Graphics: Visual/verbalrelationship, what are Infographics? Perspective: Personal, Technical, Ethical, Cultural; Information Design: Tuft,Jacobson; Role of Graphics in Business, Visual Topologies, Concept Graphic, Charts, Tables, Graphs, and Diagrams.

Unit 4: Visualizing promotional materials

typography & type design, publication design, image making, packaging, print design, corporate identity, branding and information &communication systems like signage or way finding.

Unit 5:Graphics and Information Design

Understanding information design: evolution of new media, standards, prints, WWW, Information Architecture and Design, Interface Design,Graphic Design, Navigational Design, Usability Engineering, Site Tour, Future concerns. Information mapping: Text and font issues, colour, contrast, and grouping.

Video Jockey(18BVC007)

Course Objective:

With the advent of various music channels on TV, Video jockeying is becoming an exciting career option for the music crazy generation. The main job of the Video Jockey is to introduce music videos and host music related shows on Television. But as competition increases, music channels are on the trend of incorporating many diverse shows to attract the public, especially the youth. So the Video Jockey’s area of work involves apart from introducing videos; hosting game to travel shows to youth forums, chatting with the public, doing interviews with artists and music celebrities etc. This course teaches them theoretically and practically to act as intermediary figures between the audience and the musicians or music videos

Course Outcome:

CO1: Learning the vernacular language communication skill

CO2: Importance of social factors in related to human communication and understanding the audience psychology.

CO3: Managing the shooting floor and knowing the 180 degree camera perspective position.

CO4: Learning the various types of programmes and their genres.

CO5: Executing the show effectively in terms of Language, communication, attitude and Body gestures.

Unit I Off-Camera Works

Involving off- camera work like deciding on the theme and choosing the songs to suit the theme of the show. Scheduling the songs according to the theme and concept of the program which is based according to the genre and situation of the songs. Planning for Reality shows like Road show, Celebrity interviews, Movie promotional Interviews, Talk show and for special day Television programs.

Unit II Script Preparation for Television Shows

Writing Dialogue Scripts for Television shows in terms of their differences like Reality show, Game shows and promotional shows and how to participate in promotional videos like road shows, attending theme parties and with experience, even writing script for the show at times.

Unit III Preparations for Audition

Knowing the atmosphere and understanding the various interior set up of shooting floor where the audition is conducted. Approach methods and behavior patterns towards the producer and the technical team. The right way of positioning yourself in the shooting floor according to the show. Right kind of Costume knowledge and sense of dressing etiquette. Self grooming and Make over methods for showing yourself presentable as a video jockey.

Unit IV On Performance

Modes of speech, Styles of talking in accordance with the show script, Dialogue delivery styles adjoining with body gestures. Presence of mind during the interaction with the celebrity and audiences which defines the proper viewing value for the show.

Unit V Updation in Music Genres

Teaching how VJs must constantly keep up-to-date on the latest trends in music, all the latest videos and information about music stars and other celebrities. In that sense, they take upon a more journalistic role. They also should have a well-rounded knowledge of all types of music and also should be informed about a bit of everything from films to politics to travel whatever the theme the show demands. Some of them specialize in a particular area or genre of music. They must be able to answer any queries about music and must fulfill their roles as experts. VJ’s interaction with the viewers through telephone, e-mail or fax.

Total: 60 Hrs

Creative Advertising(18BVC008)

OBJECTIVES:

Students will be able to understand the language of advertising effectively. And to equip the students with tools to write effective copy for advertising.

Course Outcome:

CO1: The students will be able to know the basics in advertising strategies and marketing

communication.

CO2: The students will learn about the target market and brand positioning in the market.

CO3: The typical layout for an advertisement is learned in relation with the typographical elements.

CO4: Types of advertisement copies with their advertisement appeals is understood by the students.

CO5: Students will understand the marketing techniques in the social media.

Unit 1: Advertising

Product mix-distribution channel- marketing communication channel- planning advertising, advertising collaboration, product positioning, creative blue print, advertising strategy, creative strategy, brain storming, Big idea, copy writer’s, Art director’s contribution & collaboration,

purpose of copy and Illustration.

Unit 2: The creative process

The anatomy of press ads, Agency brief, Advertising strategy-creative brief and creativestrategy.Target audience, tone of voice, brand image, theproposition-the brand positioning statement-brainstorming andthe Big Idea.

Unit 3: Visualization and layout

Visual and copy, advertisingcopy, long and short copy, headline – basics of writing,functions, essentials and different forms. Slogans – necessity,characteristics and different types.

Unit 4: Types of copy 12

Scientific, descriptive, narrative,colloquial, humorous, topical, endorsement, interrogative,

prestige, reason why, co-operative and intentional.

Unit 5: Copywriting for New and Social Media

SharingScience, Valuable Content, Emotional Triggers, Headlines&Hashtags, Adapting a Single Piece of Writing acrossPlatforms, Content Curation for Social Media, MeasuringSocial Media Success.

Visual Effects(18BVC009)

Course Objectives:

To learn the techniques, understanding the various methods, developing skills and techniques to create special effects and to know the interface used in creating visual effects. And to know the physical properties of environmental fields to apply in the effects.

Course Outcome

At the end of the course, learners will be able to:

CO1:Introduction to paint effects, coloring, designing weather backgrounds, liquid effects and glass effects which helps in creating good visual effects.

CO2:Introduction to dynamics and explaining how it uses the rule of physics to simulate natural forces, overview of particles such as dots, streaks, spheres, blobby surfaces and other item, the process of animating using different types of field, instances, explosions. Hardware and software rendering process is done which can be composited with different live backgrounds.

CO3:Understanding the behavior of soft body and rigid body, Rigid body Constraints of like nail, pin, hinge, barrier and spring. These techniques are done using different tool or software.

CO4:Different simulation techniques and creating water effects and rain effects, fluid simulation for special effects, designing fog effects these effects are done for real time live footage and attached to background scene to give a realistic feel on screen.

CO5: Special effects, camera tricks, hair and fur simulation to be attached to different body parts is being done which helps in learning their movements according to character or creature created by various tools.

Unit I Paint Effects

Introduction to visor, Designing Paint Effects , Coloring paints, Designing Trees and green effects ,Designing Weather and seasons ,Effects on seasons, Designing Glass image, Designing

Different glass reflection, Designing Glow Effects, Liquid Effects and reflection design

Unit II Particles and Fields

Introduction to dynamics and explaining how it uses the rule of physics to simulate natural forces, overview of particles such as dots, streaks, spheres, blobby surfaces and other item, Animating particle by using different types of fields, using different types of emitters to create effects such as steam, rain, fire, snow, cloud, smoke and explosion. 2D and 3D grid particle. Animating the particle using goal, To make the particle move with the surface and parent them, setting the color for particle, Instancing the geometry to particles, Instancing strokes from paint effects, Understanding the difference between Hardware render and software render.

Unit III Soft Bodies and Rigid Bodies

Understanding the behavior of soft body and rigid body, Rigid body Constraints of like nail, pin, hinge, barrier and spring. Painting the soft body weights tool , Change or turning off the constrain type, Convert rigid body animation to keys.

Unit IV Fluid Effects

Introduction to Fluid Effects, Coloring the fluids, Designing Clouds Background , Designing Fog Effects , Explosion Effects and Fire Effects with flames, Space Effects and designs, Designing Thick Smoke, Water effects with fluids, Fluid stimulation for special effects.

Unit V Special Effects

Designing Special Effects, Designing effects of Fur and shape, Designing Fur Effects,

Designing Cloth & Clothes and effects, Fire effects, Lighting, Shatter, Curve flow, Surface flow, Basics of ndynamics and ncloth, Special effects rendering techniques.

Total: 60 Hrs

Jingle Production(15BVCE010)

Course Objective:

Creating jingles is a creative art, Creativity is more important than technical skill although a combination of both is desirable. Mixing is the craft of taking multiple audio tracks and combining them together onto a final master track. The way we combine tracks is equal parts art and science, and involves utilizing a variety of tools to bring out the most emotional impact from the song. Mixing can be as simple as presenting great-sounding tracks in a more impactful way, but to present the song the way it sounds in the client’s imagination.

Course Outcome

At the end of the course, learners will be able to:

CO1: Completely understand the elements of sound design like Level (Height), EQ (Height),Panning (Width),Time-Based Effects (Depth).

CO2: Gain proficiency on panning and time based effects on sound design with examples on how to mix vocal melody to another instrument solo.

CO3: Learn the process of Equalizing and enhancement of the tone quality. Also insights on

how equalizers work and how to control amplitude, center frequency and bandwidth will be gained.

CO4: Get significant knowledge on frequencies and adjusting Frequencies of low range, Mid range and higher range.

CO5: Thorough understanding on Composing of files and Mixing of files with various methods

involved in processing for mixing. Knowledge on the role of the sound engineer and SFX with Pro Mixing -interface with DAW software and delivery points.

Unit I The Elements Of Sound And Music

There are four essential elements that we use to control that image. Level (Height) ,EQ (Height) ,Panning (Width),Time-Based Effects (Depth) , It is really just a more detailed level control that lets us boost and cut levels at specific frequencies. Think of a mix as a sonic three-dimensional image.

Unit II Panning& Time-Based Effects 12

Elements used for panning would be the horizontal (left/right) element. Panning can be very by panning one to the left and the other to the right, you can separate the two instruments and reduce the chance of one instrument masking the other, and making it harder to hear. Time-based effects form the element of depth (front to back). It can change their focus within the mix at any point. A good example of this is going from a vocal melody to another instrument soloing. You’ve now seamlessly taken the attention of the listener from the vocal to the solo.

Unit III Equalization, Principles of EQ

The process to adjust the level of particular frequency to enhance the tone quality, and different types of equalizers, parameters of equalizer, how to enhance individual tracks, perhaps by boosting certain frequencies that make a snare sound punchy multiple Bands , a low band, a high band To understand the basics of how equalizers work we will first discuss the parameters in detail. Parametric, allowing independent control of the three most common variables: amplitude, center frequency and bandwidth.

Unit IV The Frequency Spectrum

Understanding and learning frequencies, adjusting Frequencies, ‘Hertz’, or ‘Hz’.

Human hearing is commonly understood to perceive a range from as low as 20Hz to as high as 20 kHz (20,000Hz). We refer to this range as the frequency spectrum.

Low End (125Hz and below), Low-Mids (125Hz–500Hz),Mid-Range (500Hz–2 kHz4. High-Mids (2 kHz–8 kHz): 5. High End (8 kHz and above).

Unit V Composing files, Mixing

Creating knowledge about the final mixing process and the methods involved in processing for mixing delivery -the role of the sound engineer and SFX with Pro Mixing -interface with DAW software and delivery points.

Total: 60 Hrs

Colour Grading(18BVC011)

Course Objective:

Digital Intermediate (DI) is one of today’s most exciting and fastest growing technologies in digital post production of motion picture films.

Course Outcome

At the end of the course, learners will be able to:

CO1: Understanding the various types of projection and its technology used in theatres

CO2: Students explore how the Primary and Secondary color correction affects the whole image intensities of film

CO3:Explore the color of Bit Depth with Look Up Table (LUT).

CO4: Explore other techniques like rotoscopy and keying methods to enhance the color grading in films.

CO5:Understanding the complete methodology of post-production and color grading process

Unit I Telecine Coloring Works

In this unit we teach about Cathode-ray tube (CRT) system, an electron beam is projected at a phosphor-coated envelope, producing a spot of light the size of a single pixel.

UnitII Primary and Secondary Color Corrections

In this unit, Students explore how the Primary and Secondary color correction affects the whole image intensities of RGB and highlights of the entire frame, with these we teach the advanced techniques of color correction and well established digital painting techniques in the era of digital cinematography.

Unit III Mask, Matte, Track

Unit IV DI Process

In this unit, student will explore the color of Bit Depth with Look Up Table (LUT).We teach about the Color grading is the process of altering and enhancing the color of a motion picture, video image, or still images either electronically, photo-chemically or digitally.

Unit V Preserving the Quality of the Image

After this program students will gain knowledge about the DI importance and the scope of work.

Total: 60 Hrs.

Advanced Animation

Course objective: To train the students in 3d Animation using advanced software’s and plug –ins. And to train the students to meet the needs of the industry.

Course outcome:

CO1: To gain knowledge about animation principles.

CO2: To understand about 2D graphics

CO3: To gain knowledge about 3D animation

CO4: To gain knowledge about editing

CO5: To gain knowledge in compositing

UNIT I INTRODUCTION TO ANIMATION

History of animation, Animation principle, Introduction of animation, Line art sketching, Shading, Human anatomy, character model sheet, Breakdown character, Perspective drawings, Clay modeling, Cell animation, color theory, Painting, Story board, Concept art sketching, Storytelling, Acting and Direction, Cinematography, Character design and development,

UNIT II 2D GRAPHIC AND ANIMATION

Advance graphic design, web designing, Boucher, Logo designing. visiting card design,

T-shirt design, Manipulation, Digital drawing, Concept art, bouncing ball, walk cycle, run cycle, Tweening, Animation banner, Basic actionscript,2d animation show reel.

UNIT III 3D ANIMATION

Nurbs Modeling, Polygon Modeling, Animation, Rigging, Texturing, Lightning, rendering, Lightning Animation, Dynamics, Camera, Camera Animation, Text Animation, Mel and Python basic script, Sculpting, UV mapping,3D Animation short film.3d show reel

UNIT IV EDITING AND ACTING

History of editing, Linear and non-Linear, Montage, Clapboard, Crosscut, Editing techniques, Parallel cut, Offline editing, Online editing, EDL Out, Effects, Title design. Sound editing, Audio video synchronization, Render output, acting and facial exposition

UNIT V COMPOSITING

Rotoscopy, Retouching, Chroma keying, Crowd replace, Camera mapping, Fluid dynamics, Sky replacement,2D tracking, 3D tracking, Telecine, Color sampling, Color grade, Matching, Lighting, Keying, Shadow extraction, Hard body physics, Basic of Camera animation, Matte tracking, Body tracking, Face tracking, Ray tracing, Basic motion capture, Green matte painting, Basic of motion capturing.

Total: 60 Hrs

Environmental Studies Paper – I

Course Objective: This course provides knowledge on various environmental resources and issues facing the world. It deals with natural resources, eco system, biodiversity and environmental pollution.

UNIT I INTRODUCTION

The multidisciplinary nature of Environment of studies – Definition – Scope and Importance – Need for Public Awareness.

UNIT II NATURAL RESOURCES

Natural resources and associated problem – Renewable and Non- Renewable resources: -Forest Resources-Mineral Resources-Food Resources, Energy Resources. Land Resources: Role of an individual in conservation of natural resources- Equitable use of resources of sustainable lifestyles.

UNIT III ECO SYSTEM

Concepts of an Ecosystem – Structure and Functions of an Ecosystem – Procedures, Consumers and Decomposers – Energy flow in the ecosystem – Food chains, Food webs and ecological pyramids – Introduction, types, Characteristics features – Structures and functions of the following ecosystem: Forest ecosystem, Grass land ecosystem, Desert ecosystem, Aquatic ecosystem.

UNIT IV Biodiversity and Its Conservation 06 Introduction – Definition, genetic, species and ecosystem diversity – Bio-geographical classification of India – Value of Bio-diversity – Bio-diversity at global, National and Local levels – India s a mega-diversity nation – Hot-Spots of diversity – Threats to diversity: Habitats loss, poaching of Wild life, man wild life conflicts – Endangered and Endemic species of India In-Situ conversation of Bio-diversity.

UNIT V Environmental Pollution and Human Rights

Definition – Causes, effects and control measures of : Air pollution, Water pollution, Soil pollution, Marine pollution, Noise pollution, Thermal pollution, Nuclear pollution – Soil pollution management: Causes, effects and control measures of urban and industrial wastes – Role of an individual in prevention of pollution – Pollution – Case studies -Disaster Management – Flood, earthquakes, cyclone of landslides Environment and human health – Human rights – Value education – HIV/AIDS – Women and child welfare – Role of information technology in Environment and Human health – Case study

Total: 30 Hrs

Ethics and Values

Course objective: To help students understand significance of ethics and values in business. To understand ethical issues and not to fall prey to unethical practices and to be socially responsible.

UNIT I INTRODUCTION

Definition of ethics and values, Character and conduct, Nature and scope of ethics, Use of ethics, self-realization and harmony, Rules and regulations, Rights and duties, Good and obligation, Integrity and conscience.

UNIT II TYPES OF ETHICS

Western ethics, Happiness and prosperity, Lesson from Socrates, Indian ethics, Lessons from Mahatma Gandhi, Society and trusteeship, Indian constitution, Fundamental rights, Directive principles of state policy, Professional ethics.

UNIT III KINDS OF VALUES

Kinds of Values S.Ignacimuthu S.J – Living Excellence Anthony Robbins – Concern for Others – Student’s Definition why Concern.

UNIT IV GOALS AND HUMAN RIGHTS

Human goals, Four purusarthas,Use Goals to help you grow David J.Schwartz – essential Characteristics of Human Rights. – H. Victor Conde

UNIT V INFLUENCE OF SCIENCE AND TECHNOLOGY IN HUMAN’S SOCIAL LIFE 6

Social Relevance of Science and Technology – Economic Awareness – Economic Features – Status of Women – Mass Media and Values.

Total: 30 Hrs

E-Commerce

Course Objective: On successful completion of the course the students should have:

Learnt to analyze the business model of firm, and determine the role that the internet (and related technologies) can play to support or even enable this model
Understand the key issues involved in managing electronic commerce initiatives
Utilize the internet to collect information to conduct research.

UNIT I TELECOMMUNICATION NETWORKS

UNIT II THE INTERNET AND THE WORLD WIDE WEB

The internet today- history of the web- unique benefits of the internet- internet architecture – world wide web concepts and technology- creating web pages- launching a business on the internet.

UNIT III ELECTRONIC PAYMENT SYSTEMS

Overview of the electronic payment technology- requirements for internet based payments – electronic payment medias- electronic commerce and banking.

UNIT IV E-SECURITY

UNIT V WEB BASED BUSINESS

Business-to-business electronic commerce- intranets and extranets- intranets and supply chain management- legal and ethical issues- case studies.

Total: 30 Hrs

Internet Basics

Course objective:

To make the student understands the overall view of internet.
To inculcate the students about the various facilities available in internet.
To gain practical knowledge about internet.

UNIT I INTRODUCTION

UNIT II EMAIL

Email, Parts of email, Email software, Web based email, Email address, List servers, Newsgroups, Newsgroups names, Newsgroups readers, Chat rooms, Conferencing.

UNIT III INTERNET RESOURCES

Internet Resources, Games, File transfer protocol, Telnet, World Wide Web, Behavior on the Internet, Accessing the Internet, Types of access, Online services, Internet services providers, How and where to look for the service Browsing the Web, Browsing the Web.

UNIT IV FTP

UNIT V APPLICATIONS

Applications of Internet- education, business, government, Communication, Job searches, Health and medicine, Travel, Entertainment, Shopping, Stock market updates, Research.

Total: 30 Hrs

Office Automation Tools

Objective:

To know the common applications available for office work.
To learn how to work in MS-OFFICE.
To learn how to work in MS-EXCEL and POWERPOINT.

UNIT I MSWORD

UNIT II MSWORD

Insertion – Table, chart, clip art, shapes, borders. Creation of documents, saving of documents, using templates, Creation templates, Mail Merge Concepts, Copying Text & Pictures from Excel.

UNIT III MS – EXCEL

UNIT 1V POWER POINT

Start power point, create blank presentation, selecting slide layout, insert new slide, editing presentation, Designing and formatting presentation, Change font, font color, size, style of text, Bullet and numbering, Slide design, layout, change background, preparing slide show presentation.

UNIT V POWER POINT

Total: 30 Hrs

Advanced Excel

Course objective:

To make the student understand the special concepts in MS EXCEL.
To practice the students how to work in list, data forms and records.
To understand the concepts of filtering data.

UNIT I ADVANCED EXCEL FORMULAS

Uses of Advance Excel Formulas -VLOOKUP, HLOOKUP, SUMIF, SUMIFS, SUMPRODUCT, DSUM, COUNTIF, COUNTIFS, IF, IFERROR, ISERROR, ISNA, ISNUMBER, ISNONTEXT, OR, AND, SEARCH, INDEX, MATCH etc

UNIT II IF CONDITIONS

Various Methods and Uses of IF Conditions, when should use the “IF” Conditions? Creation of Multiple IF Conditions in One Cell, Use the IF Conditions with the Other Advance Functions, how to use nested IF statements in Excel with AND, OR Functions. Sorting, Data Forms, Adding Data Using the Data Form, Finding Records Using Criteria

UNIT III FILTERING AND SORTING

Filtering Data, AutoFilter, Totals and Subtotals Total, Row, Various Methods of Filter and Advance Filter options, Creating and Updating Subtotals, Various Method of Sorting Data, Creating, Formatting and Modifying Chart.

UNIT IV DATA VALIDATION AND GOAL SEEK

Uses of Goal Seek and Scenarios Manager, Data Validation, creating drop down lists, using different data sources, Linking Workbooks and Uses of Edit Link options, Excel Options, Customizing the Quick Access Tool Bar, Managing Windows, Multiple Windows, Splitting Windows.

UNIT V PIVOT TABLES

Various Methods and Options of Pivot Table, Using the Pivot Table Wizard, Changing the Pivot Table Layout, Subtotal and Grand Total Options, Formatting, and Grouping items

Inserting calculated fields, Pivot Table Options, Display and hide data in fields

Select, Move & Clear Pivot data, Creating and Modifying a PivotChart

Total: 30 Hrs

Tourism Management

Course objective: To understand its constituents, forms and types, purpose of tourism and travel motivators, tourism infrastructure. Types and functions of travel agent and tour operators, tourism organizations, international and national. Tourism regulation and impacts of tourism, economics, socio cultural, environmental and political impacts.

UNIT I INTRODUCTION TO TRAVEL AND TOURISM

UNIT II THE TRAVEL AGENTS, TOUR OPERATORS AND TOURIST

ORGANIZATIONS

The Travel Agent, Travel Agencies-Types-Functions-source of income, setting -up a Travel Agency. The Tour Operator-Types, Package Tours-Types Guides and Escorts Tourist Organization-Need for Tourism Organizations, International Organization, Government Organizations in India, Private Organizations, Non-Governmental Organizations

UNIT III TOURISM-REGULATIONS AND IMPACT OF TOURISM

Passport, VISA, Health Regulations for International Travel, Special Permits for Restricted Areas Customs Regulations, Emigrations and Immigrations, Taxes Paid by Travelers, Travel Insurances. Economic Impacts, the Multiplier Effect, Environmental Impact, Socio-cultural Impact, Demonstration Effect, Political Impact of tourism.

Total: 30 Hrs

Personality Development

Course Objective: To Make Aware About the Importance of Personality and Development in The Business World. To Make the Students Follow the Good Personality and Create a Good Relationship with Others.

UNIT I PERSONALITY DEVELOPMENT – INTRODUCTION

The Concept Personality – Dimensions of Personality – Term Personality Development – Significance. The Concept of Success and Failure What Is Success? – Hurdles in Achieving Success – Overcoming Hurdles – Factors Responsible for Success – What Is Failure – Causes of Failure – Do’s and Don’ts Regarding Success and Failure.

UNIT II ATTITUDES AND VALUES

Attitude – Concept – Significance – Factors Affecting Attitudes – Positive Attitude – Advantages -Negative Attitude – Disadvantages – Ways to Develop Positive Attitude – Difference between Personalities Having Positive and Negative Attitude.

UNIT III MOTIVATION

Concept of Motivation – Significance – Internal and External Motives – Importance of Self-Motivation- Factors Leading to Demotivation -Theories to Motivation

UNIT IV SELF ESTEEM AND SMART

Term Self-Esteem – Symptoms – Advantages – Do’s and Don’ts to Develop Positive Self-Esteem – Low Self-Esteem – Symptoms – Personality Having Low Self Esteem – Positive and Negative Self-Esteem. Interpersonal Relationships – Teaming – Developing Positive Personality – Analysis of Strengths and Weaknesses. Concept of Goal-Setting – Importance of Goals – Dream Vs Goal – Why Goal-Setting Fails? – Smart (Specific, Measurable, Achievable, Realistic, Time-Bound) Goals – Art of Prioritization – Do’s and Don’ts About Goals.

UNIT V BODY LANGUAGE, STRESS MANAGEMENT & TIME MANAGEMENT

Body Language – Assertiveness – Problem-Solving – Conflict and Stress Management – Decision-Making Skills – Positive and Creative Thinking – Leadership and Qualities of a Successful Leader – Character-Building – Team-Work – Lateral Thinking – Time Management – Work Ethics – Management of Change – Good Manners and Etiquettes (Concept, Significance and Skills to Achieve Should Be Studied.)

Topics Prescribed for Workshop/Skill Lab: 12
A) Group Discussion
B) Presentation Skill
C) Problem-Solving
D) Decision-Making
E) Creativity
F) Leadership
G) Time Management
H) Body Language

Total: 30 Hrs

National Service Scheme

Course objective: In this course, students will be provided knowledge and skills in dealing with environmental issues, disaster management, project cycle management and so on.

UNIT I ENVIRONMENT ISSUES

Environment conservation, enrichment and Sustainability – Climate change – Waste management -Natural resource management – (Rain water harvesting, energy conservation, waste land development, soil conservations and afforestation).

UNIT II DISASTER MANAGEMENT

Introduction to Disaster Management, classification of disasters – Role of youth in Disaster Management, hazards and disasters, dimension and typology of disasters, public health and disasters.

UNIT III PROJECT CYCLE MANAGEMENT

Project planning – Project implementation – Project monitoring – Project evaluation: impact assessment.

UNIT IV DOCUMENTATION AND REPORTING

Collection and analysis of date – Preparation of documentation/reports – Dissemination of documents/reports.

UNIT V PROJECT WORK/ PRACTICAL

Workshops/seminars on personality development and improvement of communication skills.

Total: 60 Hrs

Program Outcomes

About the Department

In 2012, the School of Mass Communication launched a unique and comprehensive employment-oriented programme – B.Sc Animation. The department includes Advanced Animated Laboratory, Shooting floor, Dubbing and Editing Studio.

B.Sc. in Animation is a specialized programme that seeks to sensitize students with all the nuances of the media and entertainment industry. Its broad area covers an array of multi-disciplinary subjects and its applications are in innumerable interrelated professions. Students on completion of this course will be able to work on various visual platforms like digital and non-digital imagery, multimedia, film and television, printing and publication.

The aim of the programme is to equip students to see things with the eye of an animator. It makes them understand the language of the visuals and help communicate effectively in various animated formats. A combination of papers grounded in theory and practical help the students to acquire necessary professional training required to enter the field of animation.

About the Department

VISTAS,known for its academic brilliance and an Institute with excellent infrastructure, took its first step into the arena of visual communication, in the year 2009, offering B.Sc., Visual Communication.

The Department of Visual Communication comes under School of Mass communication.. The B.Sc., Animation and M.Philprogrammes were started in 2012. M.Sc., and PhD.,programmes were started in 2017. Since these programmesencompasse highly creative and challenging fields such as photography, videography, film making, multimedia, 2d Animation, 3d Animation, Vfx walls of a class room, It requires a complete technical set up of various media production.

VISTAS school of mass communication has got the state of the art audio/ video studio, wherein the students can get hands on training on all aspects of these creative fields.